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Technical SEO

Here at Impression, ongoing research and training is a huge part of how we keep our team up-to-date with the latest happenings in the world of technical SEO. We regularly share our thoughts on the latest digital news right here on our blog, so you can keep up to date too!

Find out more about our Technical SEO services, or browse our latest tips, advice and opinions below.

29 min read

Site Architecture for SEO

In SEO, site architecture decisions can make or break your organic visibility. Whether you’re building a website from scratch or reassessing the existing structure of an enterprise site, the theory is the same: keep your website’s architecture as simple and organised as possible. This definitive guide to structuring a website for SEO covers everything you […]


6 min read

Pagination SEO: Best practices and implementation

12 min read

How to scale SEO content with AI

10 min read

BrightonSEO: Our Round Up from March 2021

6 min read

Site Migration Tips

3 min read

Googlebot Will Crawl Sites Over HTTP/2

11 min read

Redirection: 301 & 302 Redirects

7 min read

The Ultimate JavaScript SEO Glossary