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Paid Social

Keeping up to date with the latest Paid Social trends, strategies, and announcements can be difficult. Our digital experts regularly blog about paid social media news that’s stirring up the industry, so check back regularly or sign up to our newsletter to stay informed!

What’s new in Paid Media: August 2026 industry updates
6 min read

What’s new in Paid Media: August 2026 industry updates

Whilst for many of us the summer holidays are in full swing, the ad platforms haven’t taken a single day off. If you’re just heading back to the office after a stint at the beach, here’s what you missed in August. Meta AI rolls out campaign analysis and optimisation in Ads Manager Meta has built […]

by Joe Turnbull + Akshaya Korada

What’s new in Paid Media: July 2026 industry updates
5 min read

What’s new in Paid Media: July 2026 industry updates

by Harry Clements + Akshaya Korada

Beyond ad-level data: Unlocking granular product insights for Meta
4 min read

Beyond ad-level data: Unlocking granular product insights for Meta

by Zoe Le

What’s new in Paid Media: June 2026 industry updates
7 min read

What’s new in Paid Media: June 2026 industry updates

by Harry Clements + Jennifer Shin

9 min read

What’s new in Paid Media: May 2026 industry updates

by Joe Turnbull + Ewan Brennan

7 min read

What’s new in Paid Media: April 2026 industry updates

by Akshaya Korada + Harry Clements

6 min read

What’s new in Paid Media: March 2026 industry updates

by Team Impression

10 min read

Breaking into the ‘Black Box’: An e-commerce case study on unlocking Meta’s product-level ad data

by Amy Stamper

6 min read

What’s new in Paid Media: February 2026 industry updates

by Akshaya Korada + Anoush Mbuti

5 min read

What’s new in Paid Media: January 2026 industry updates

by Team Impression

6 min read

What’s new in Paid Media: December 2025 industry updates

by Team Impression

10 min read

What’s new in Paid Media: November 2025 industry updates

by Akshaya Korada

9 min read

What’s new in Paid Media: October 2025 industry updates

by Yasmin Burchill

1 min read

Impression shortlisted four times in The Drum Awards

by Matthew Ahern

6 min read

What’s new in Paid Media: September 2025 industry updates

by Suhani Agrawal

7 min read

Meta’s new ad-free subscription: What does this mean for advertisers?

by Amy Stamper

4 min read

The charitable campaign conundrum: Balancing emotive ad creative with ad platform policy

by Alex Kadukova

10 min read

What’s new in Paid Media: August 2025 industry updates

by Team Impression

4 min read

How online platforms are adapting and implementing AI [Video]

by Mike Wickham

11 min read

What’s new in Paid Media: July 2025 industry updates

by Olivia Rowse

19 min read

A Strategic Guide to Brand Measurement

by Abbie Hare + Harriet Fitzgerald + Lauren + Claire Elsworth

21 min read

What’s New in Paid Media: June 2025 Industry Updates

by Amandeep Padda

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