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Programmatic

What’s new in Paid Media: October 2025 industry updates
9 min read

What’s new in Paid Media: October 2025 industry updates

The clocks may have rolled back, but the Paid Media landscape keeps running forward! With the cold of Autumn setting in, there are a few October updates to keep every advertiser’s heart warm… Read on to learn more about: Conversions can come directly to ChatGPT You can now ask the chatbot to buy a product […]

by Ana Pereira

What’s new in Paid Media: September 2025 industry updates
6 min read

What’s new in Paid Media: September 2025 industry updates

by Suhani Agrawal

What’s new in Paid Media: August 2025 industry updates
10 min read

What’s new in Paid Media: August 2025 industry updates

by Divyarani Sishtla

What’s new in Paid Media: July 2025 industry updates
11 min read

What’s new in Paid Media: July 2025 industry updates

by Olivia Rowse

19 min read

A Strategic Guide to Brand Measurement

by Isabella + Ben Garry + Abbie Hare + Harriet Fitzgerald + Lauren

7 min read

AI in Display & Video Advertising – Where does the value lie?

by Jacob Shaw

10 min read

What’s new in Paid Media: May 2025 industry updates

by Ana Pereira

8 min read

5 Display campaigns that captivated audiences and what you can learn from them

by Collette Pratt

4 min read

From screens to streams: The video advertising landscape and how to navigate it

by Jacob Shaw

4 min read

Display and Video Advertising: How to pick the right platform for your goals

by Harriet Fitzgerald

9 min read

What’s new in Paid Media: April 2025 industry updates

by Suhani Agrawal

5 min read

9 ways to reach B2B decision makers with Display & Video advertising

by Collette Pratt

9 min read

What’s new in Paid Media: March 2025 industry updates

by Divyarani Sishtla

4 min read

Digital out-of-home’s role in your media strategy

by Collette Pratt

14 min read

What’s new in Paid Media: February 2025 industry updates

by Olivia Rowse

7 min read

Digital vs Print OOH: Choosing the right format for high-impact campaigns

by Jacob Shaw

3 min read

Talk TV to me: Pros and cons of Linear vs Connected TV advertising

by Harriet Fitzgerald

8 min read

New spaces to drive awareness for DTC brands and retailers

by Harriet Fitzgerald

9 min read

3 ways to capture market share in Q4 and beyond

by Liam Wade

18 min read

Programmatic advertising explained: Types, best practices, trends

by Harriet Fitzgerald

3 min read

Impression launches Programmatic service offering

by Polly Astill

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