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Programmatic

AI in Display & Video Advertising – Where does the value lie?
7 min read

AI in Display & Video Advertising – Where does the value lie?

AI is influencing the entire digital advertising landscape, presenting an array of opportunities and challenges. In this blog, I’ll be giving a quick overview of the value AI can bring to Display & Video advertising today.  For us, AI is no longer just food for thought; it’s an active force reshaping how we approach campaign […]

by Jacob Shaw

What’s new in Paid Media: May 2025 industry updates
10 min read

What’s new in Paid Media: May 2025 industry updates

by Ana Pereira

5 Display campaigns that captivated audiences and what you can learn from them
8 min read

5 Display campaigns that captivated audiences and what you can learn from them

by Collette Pratt

From screens to streams: The video advertising landscape and how to navigate it
4 min read

From screens to streams: The video advertising landscape and how to navigate it

by Jacob Shaw

4 min read

Display and Video Advertising: How to pick the right platform for your goals

by Harriet Howarth

9 min read

What’s new in Paid Media: April 2025 industry updates

by Suhani Agrawal

5 min read

9 ways to reach B2B decision makers with Display & Video advertising

by Collette Pratt

9 min read

What’s new in Paid Media: March 2025 industry updates

by Divyarani Sishtla

4 min read

Digital out-of-home’s role in your media strategy

by Collette Pratt

14 min read

What’s new in Paid Media: February 2025 industry updates

by Olivia Rowse

7 min read

Digital vs Print OOH: Choosing the right format for high-impact campaigns

by Jacob Shaw

3 min read

Talk TV to me: Pros and cons of Linear vs Connected TV advertising

by Harriet Howarth

8 min read

New spaces to drive awareness for DTC brands and retailers

by Harriet Howarth

9 min read

3 ways to capture market share in Q4 and beyond

by Liam Wade

18 min read

Programmatic advertising explained: Types, best practices, trends

by Harriet Howarth

3 min read

Impression launches Programmatic service offering

by Polly Astill

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