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Tips, advice, guides, opinions and updates from award winning digital agency Impression.

10 min read

Breaking into the ‘Black Box’: An e-commerce case study on unlocking Meta’s product-level ad data

by Amy Stamper

6 min read

What’s new in Paid Media: February 2026 industry updates

by Akshaya Korada + Anoush Mbuti

3 min read

The future of Marketing Mix Modeling is Bayesian: Here’s why

by Harry Brace

7 min read

How SEO strategies can leverage ChatGPT in 2026

by Charlie Norledge + Team Impression

1 min read

Impression shortlisted 4 times at the 2026 Global Agency Awards

by Matthew Ahern

6 min read

February Google Algorithm and search industry updates

by Rhianna Greensmith + Milly Green

17 min read

Guide to Bing Webmaster Tools for 2026

by Jonathan Theuring

25 min read

Digital marketing glossary – key terms for 2026

by Team Impression

5 min read

What’s new in Paid Media: January 2026 industry updates

by Team Impression

4 min read

Google Data Studio for Marketers: 2025 – 2026 updates

by Zoe Le

5 min read

Prime Yourself – Amazon Prime Day 2026

by Claire Henley + Dave Alexander

6 min read

January 2026 Google algorithm and search industry updates

by Rhianna Greensmith

5 min read

Diminishing returns & Saturation curves: Is your ad spend working for you or against you?

by Harry Brace

5 min read

The hidden cost of best practice in performance marketing

by Liam Wade

1 min read

Impression shortlisted twice for 2025 Campaign Agency of the Year awards

by Matthew Ahern

1 min read

Impression wins Best Large Digital Agency of the Year at The 2026 Northern Digital Awards

by Matthew Ahern

6 min read

What’s new in Paid Media: December 2025 industry updates

by Team Impression

1 min read

Ad Copy for PPC: Beyond Best Practices in 2026

by Mike Wickham

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