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Blog

Tips, advice, guides, opinions and updates from award winning digital agency Impression.

3 min read

Search Ads 360 Bidding Strategies

by Paige Lambert

7 min read

Recession Proof Businesses And Adapting To Change

by Claire Henley

5 min read

Understanding multi-channel attribution can unlock your brand’s potential on paid social and display

by Aaron Dicks

5 min read

Beginners guide to the PPC Auction

by Team Impression

5 min read

PPC Audits – The Essentials

by Aaron Dicks

3 min read

Lockdown Cooking Searches: Feeding Your Marketing Strategy

by Petar Jovetic

7 min read

May Google Algorithm Updates & Search Industry News

by Team Impression

11 min read

Redirection: 301 & 302 Redirects

by Jonathan Theuring

3 min read

Impression Wins Biddable Team of the Year in The Drum Search Awards 2020

by Polly Astill

4 min read

Key Takeaways | Client Management in a Crisis | Alun Davis

    7 min read

    How PPC and SEO Can Work Together

    by Claire Henley

    2 min read

    How to Enable Free Google Shopping Listings

    by Team Impression

    6 min read

    Why you shouldn’t compare Google Analytics and Google Ads conversion data.

    by Harry Brace

    6 min read

    Why I’m excited about free listings in Google Shopping

    by Liam Wade

    8 min read

    8 Free PPC Tools To Save You Time And Improve Your PPC Account

      3 min read

      A Guide to Google Certifications

      by Team Impression

      7 min read

      Google Shopping Ads – Not Just For Online Sales

      by Claire Henley

      1 min read

      European Search Awards 2020: Impression Shortlisted 7 Times

      by Polly Astill

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