CommsCon 2018 – Peter Heneghan – How to avoid ‘zombified’ content in the viral landscape
LADbible’s Head of Comms, Peter Heneghan discussed how we can avoid ‘zombified’ content and also how PRs can best work with large social publishers like LADbible. Some quick intro points included telling the audience that Joyride is LADbible’s in-house agency and they’ve won the Cannes Lion Grand Prix for PR and are now reaching more […]
by Team Impression
CommsCon 2018 – Crisis Killers: Reputation Management Masterclass
This talk consisted of three key speakers discussing crisis management in their respective industries. We had insights from Fergus Campbell, Head of Comms at Gumtree, Jenny Packwood, Head of brand engagement at KFC UK/IE and then Ed O’Brien, MD crisis management at Teneo Blue Rubicon. Fergus and Gumtree Fergus discussed how he tackled Gumtree’s ‘death […]
by Team Impression
CommsCon 2018 – Peter Heneghan – How to avoid ‘zombified’ content in the viral landscape
LADbible’s Head of Comms, Peter Heneghan discussed how we can avoid ‘zombified’ content and also how PRs can best work with large social publishers like LADbible. Some quick intro points included telling the audience that Joyride is LADbible’s in-house agency and they’ve won the Cannes Lion Grand Prix for PR and are now reaching more […]
by Team Impression
CommsCon 2018 – HEADLINE KEYNOTE – Sir Craig Oliver
Sir Craig Oliver is currently senior managing director at Teneo Blue Rubicon and former director of communications to David Cameron. During his time as director of comms at number ten, he faced a news revolution which transformed the way government was required to communicate. The news cycle moved beyond a 24/7 media environment to one […]
CommsCon 2018 – What journalists want – discussion panel
The final panel discussion to close CommsCon included an open discussion with a variety of high level journalists. According to Cision, journalists today are producing more content than ever before and the number of social influencers increases every day. However, there exist fewer journalists which means they’re busier than they’ve ever been. This means as […]
CommsCon 2018 – Crisis Killers: Reputation Management Masterclass
This talk consisted of three key speakers discussing crisis management in their respective industries. We had insights from Fergus Campbell, Head of Comms at Gumtree, Jenny Packwood, Head of brand engagement at KFC UK/IE and then Ed O’Brien, MD crisis management at Teneo Blue Rubicon. Fergus and Gumtree Fergus discussed how he tackled Gumtree’s ‘death […]
by Team Impression
CommsCon 2018 – Peter Heneghan – How to avoid ‘zombified’ content in the viral landscape
LADbible’s Head of Comms, Peter Heneghan discussed how we can avoid ‘zombified’ content and also how PRs can best work with large social publishers like LADbible. Some quick intro points included telling the audience that Joyride is LADbible’s in-house agency and they’ve won the Cannes Lion Grand Prix for PR and are now reaching more […]
by Team Impression
CommsCon 2018 – HEADLINE KEYNOTE – Sir Craig Oliver
Sir Craig Oliver is currently senior managing director at Teneo Blue Rubicon and former director of communications to David Cameron. During his time as director of comms at number ten, he faced a news revolution which transformed the way government was required to communicate. The news cycle moved beyond a 24/7 media environment to one […]
CommsCon 2018 – What journalists want – discussion panel
The final panel discussion to close CommsCon included an open discussion with a variety of high level journalists. According to Cision, journalists today are producing more content than ever before and the number of social influencers increases every day. However, there exist fewer journalists which means they’re busier than they’ve ever been. This means as […]
CommsCon 2018 – Crisis Killers: Reputation Management Masterclass
This talk consisted of three key speakers discussing crisis management in their respective industries. We had insights from Fergus Campbell, Head of Comms at Gumtree, Jenny Packwood, Head of brand engagement at KFC UK/IE and then Ed O’Brien, MD crisis management at Teneo Blue Rubicon. Fergus and Gumtree Fergus discussed how he tackled Gumtree’s ‘death […]
by Team Impression