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1 min read

Spotlight On #11 – Joanna Jagiello, Marketing Director at The Barcode Warehouse

Welcome to the Spotlight On series, where we get to sit down with some of the most inspirational marketing leaders from some of the UK’s most exciting brands. We learn about their careers, their challenges and their achievements, all to inspire you to grow your own career.

This interview is of Joanna Jagiello on an individual basis and is about her career progression to date. All opinions, ideas and comments were current at the time of filming and do not necessarily reflect those of her current or former employer, respective parent companies or associates/colleagues.

In this video, Joanna Jagiello, Marketing Director at The Barcode Warehouse, talks about her role as a Marketing Director and the position of the business within the B2B technology sector. Joanna also explores roles within the public sector and ideal traits that anyone looking to get involved in public sector marketing should have.

See the complete list of topics we cover in the description below👇

  • 02:30 – The career path to becoming a marketing director
  • 05:31 – Achieving stakeholder buy-in
  • 08:52 – Early careers advice
  • 09:41 – Being successful in B2B marketing
  • 11:43 – Public sector marketing
  • 13:26 – Setting short and long-term career goals
  • 15:11 – Building resilience

If you want to hear more from Joanna, follow her on LinkedIn.

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Catch up with the latest Spotlight On videos on our blog.