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Blog

Tips, advice, guides, opinions and updates from award winning digital agency Impression.

Digital PR
07.02.2022

15 min read

Named Entity Determination and Its Implications for the Ways We Build Links

by Team Impression

PPC
18.03.2025

2 min read

Google Shopping – YouTube Visibility Update

by Aaron Dicks

Digital Marketing
07.02.2022

11 min read

What Should a Digital Marketer Know About Visual Merchandising?

by Team Impression

Content
07.02.2022

11 min read

Natural language processing in organic search: the state of play

by Charlie Norledge

Paid Social
24.10.2022

6 min read

How To Turn Shoppers Into Buyers Using Facebook Dynamic Ads

by Team Impression

Digital PR
07.02.2022

3 min read

Are Product Stunts ‘Fake News’?

by Petar Jovetic

Google Algorithm Updates
07.02.2022

7 min read

What is the Google BERT Update?

by Jonathan Theuring

Digital Marketing
30.09.2024

6 min read

How Sign in with Apple could affect online lead generation

by Team Impression

Paid Social
07.02.2022

7 min read

Getting Started With Quora Ads

by Team Impression

PPC
07.02.2022

3 min read

Google Ads Introduces 2 New Tools for Responsive Search Ads

by Team Impression

Measurement
05.01.2023

8 min read

Tracking, Attribution & ITP – Optimising Accounts In Difficult Circumstances

by Team Impression

PPC
07.02.2022

2 min read

Affinity Audiences now in Google Search

SEO
07.02.2022

1 min read

HeroConf 2019: Helen Freeman – How To Use Language Psychology To Supercharge Your PPC Campaigns

by Team Impression

Our News
07.02.2022

1 min read

Impression shortlisted in 7 categories of The Drum Recommends Digital Awards

by Team Impression

PPC
28.04.2022

3 min read

Google Introduces Lead Form Ad Extensions

by Team Impression

Black Friday
07.02.2022

9 min read

Automate Your Black Friday Budgets: How To Kick Off Your Google Ads Campaigns

by Team Impression

Paid Social
09.04.2026

5 min read

How To Create The Perfect Facebook Ad?

PPC
07.02.2022

3 min read

4 Paid Advertising Trends You Can Expect In 2020

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