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Blog

Tips, advice, guides, opinions and updates from award winning digital agency Impression.

Digital Marketing
30.10.2024

12 min read

BrightonSEO: Our round-up from October 2024

by Team Impression

Our News
11.02.2025

1 min read

The Cornish Company appoints Impression as its performance marketing agency partner

by Matthew Ahern

Digital Marketing
18.02.2026

3 min read

Talk TV to me: Pros and cons of Linear vs Connected TV advertising

by Harriet Fitzgerald

Our News
05.11.2024

2 min read

Impression wins Workplace Excellence award at Google’s Agency Excellence Awards 2024

by Matthew Ahern

Black Friday
30.10.2024

12 min read

Black Friday 2024: Strategies to maximise sales

by Team Impression

Our News
30.10.2024

2 min read

Impression Wins Three Global Digital Excellence Awards

by Matthew Ahern

Google Algorithm Updates
15.10.2024

10 min read

September 2024 Google algorithm and search industry updates

by Charlie Cheyette

Our News
16.10.2024

1 min read

Impression shortlisted 6 times at The 2024 UK Search Awards

by Matthew Ahern

Data Engineering
03.10.2024

8 min read

Balancing granularity in Marketing Mix Modelling

by Harry Brace

Digital Marketing
25.10.2024

30 min read

Email Marketing: The Definitive Guide

by Michael Weir + Aaron Dicks

Our News
25.09.2024

2 min read

Impression wins 2 awards at The European Paid Media Awards 2024

by Matthew Ahern

Our News
24.02.2025

1 min read

Impression Shortlisted 2 times at The Drum Awards 2024

by Matthew Ahern

SEO
25.09.2024

29 min read

Site Architecture for SEO

by Jonathan Theuring + Aaron Dicks

Our News
20.09.2024

1 min read

Impression wins 2 awards at The 2024 Global Search Awards

by Matthew Ahern

Our News
19.09.2024

1 min read

Impression shortlisted 7 times at The 2024 Prolific North Marketing Awards

by Matthew Ahern

Google Algorithm Updates
11.09.2024

10 min read

August 2024 Google algorithm and search industry updates

by Jonathan Theuring

CRO
22.07.2025

10 min read

Creative Testing and Experimentation – Tailored Ads, UGC, and stakeholder buy-in [Video]

by Michael Weir

Data Engineering
06.09.2024

6 min read

Customer Data Platforms Explained: A guide for marketers

by Aaron Dicks

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