Aaron Dicks’ posts
17 min read
29 min read
Marketing Automation: Definition, Tools and Strategies
by Aaron Dicks
6 min read
Customer Data Platforms Explained: A guide for marketers
by Aaron Dicks
6 min read
Modern Measurement Series #6 – A deeper-dive into media mix modelling
by Aaron Dicks + Jake Piekarski
7 min read
Modern Measurement Series #4 – Demonstrating the value of brand media vs performance media
by Aaron Dicks + Claire Elsworth
7 min read
Modern Measurement Series #3 – The trio of attribution and contribution
by Aaron Dicks + Nick Handley