Meet the Team

Paid Media Analyst. Joined Impression in November 2025.

I moved to the UK in 2023 to do my Master’s in Marketing and Strategy, and since graduating, I’ve been working at a startup as a Founder’s Associate. It’s been a great experience wearing multiple hats and learning how a business works from the inside and out. Alongside that, I also work with a few freelance clients from the US, India and the UK, mostly helping them with social media strategy and content. I’m still in my “experiment” stage, figuring out where I want to specialise and paid media is something I haven’t had hands-on experience with yet, so I’m really excited to dive into it and learn everything I can.

I love that I get to work with a range of different clients; it definitely keeps things exciting. My day-to-day usually involves optimising client accounts, writing ad copy, running performance reports, doing keyword research, and analysing campaign performance to find new opportunities for growth. There’s always something new to test, tweak and learn!

Something I am proud of:

I can create elite-level travel itineraries 😎🏝️

Outside of work:

I love going to the gym, hiking, and reading fantasy books. I’m also really into content creation, and I’ll watch anything you recommend; Anime, movies, web series… if it’s good, it’s on my list