User Testing Services
There are different types of usability testing that we can use to help your a/b testing success and conversion rates.
Preference
A preference test will tell us which of the new designs is preferred by a group of user testers. Users will be given an image of all the new versions and asked to pick their favourite one and leave comments. Using our experience in UX testing services, we’ll help you to design a robust test and maximise the value you get from the results.
First Click
Want to know what your users are going to do when you put a design live? This will give you a really good indication. A first click test will let you know what the testers would click on first after viewing any new design. This is invaluable when trying to solve issues of user flow through your site and sales funnels.
Flash
Flash testing is useful to know how your messaging and value proposition is coming across to your users. This type of testing is designed to make pages and new designs easier to absorb when scan reading a page. Most users will scan and read a page within a few seconds and then decide if it’s worth reading more or leaving the site. This test makes sure our designs and hypotheses get past the scan readers and your users that you’ve paid to acquire stick around.
Design
We can use design surveys to get in-depth feedback from user testing by asking a series of questions about a new design. By creating logical question flows that draw on our expertise as a user testing and CRO agency, we can really help you to understand what’s in the mind of a user.