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2 min read

Impression announces influx of new partnerships

This article was updated on: 26.01.2023

After a successful second half of the year, we’re delighted to have been appointed as the agency partner to some incredibly exciting and ambitious brands.

Blinds 2go will work alongside our paid social team to grow reach, traffic and conversions across multiple social platforms.

Our PPC team will work with GL events and together, we’ll grow GL events’ market presence and help them to better serve its customers across its multiple brands.

B2B corporate events business Wildgoose and Swedish-founded consumer loans provider Sambla Group will work with our digital PR team to drive brand awareness and boost organic visibility. 

Our Analytics team is working Gossard and its sister brand Pretty Polly. We’ll assist both brands with Google Tag Manager implementation, optimising tracking and attribution capabilities before helping with its Google Analytics 4 setup. Lampoo, a sustainable second-hand luxury fashion brand, also appointed our Analytics team to help with Google Analytics 4 setup and to implement server-side tagging before launching its new website.

Speaking of the new client wins, Impression’s commercial director Mikey Emery said: 

“Despite it being a challenging year for businesses, we are proud that the agency has achieved another year of record growth. We shifted our business strategy during the pandemic and focused on building out our service offering and improving our ability to attract and develop talent. This has paid dividends as we have seen our team win new and exciting household-named brands and deliver insane levels of growth for them. 

2023 is going to be tough, but thanks to the team we have in place and the position we are in, we have set our sites on hitting new heights as we expand internationally and introduce a plethora of new skills and expertise to the agency.”

Speaking of the new partnership, Marcus Sätherström, head of SEO at Sambla said:

“We at Sambla are very excited to be partnering with Impression to take our SEO strategy to the next level with innovative and exciting approaches. We believe our collaboration will help us achieve amazing results and give us a bigger gap towards our competitors.” 

Steven Leek, Group Marketing Manager at GL events said: 

“Following numerous acquisitions over recent years, GL events has grown significantly in the UK. As leaders in the various industries in which we operate, we’re excited to be partnered with a multi-award-winning paid search agency, to ensure sustained success across our growing portfolio.”