Meet the Team
Paid Social Strategist. Joined Impression in April 2022.
I graduated with a Marketing degree from Nottingham Trent University in 2019, where I completed a placement year at an international automotive company. Since then, I have worked agency-side in a few broader digital and social-focused roles. I really enjoy the variety that comes with working for an agency, no two days are the same and I love tackling the challenges that come with working with such a range of different clients.
Day to day, my role involves planning strategy across my accounts, preparing for future activity, analysing campaigns and using this data to make changes to drive best performance. I spend a lot of time with my clients, providing recommendations for them based on data-backed reports. Paid social is such an evolving channel, so it’s really important and interesting to stay ahead of the game.
Something that I’m proud of:
I’ve been told I make really good prawn pasta!
Outside of work:
My favourite thing to do is explore new places and find hidden gems! I love how every weekend in London feels like a city break!
Amy Smallman has specialist knowledge in Paid Social.