Ana Pereira’s posts
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What’s new in Paid Media: May 2025 industry updates
by Ana Pereira
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Paid Social Analyst. Joined Impression in September 2024
I started out as a Graphic Designer. All good design is about communicating ideas clearly, and so my integration into a Marketing team came about as a natural extension of my role. My first role was in a small in-house team, where I became the go-to person for all things Social Media and design. I relocated back to the Midlands to finish my Graphic Communications degree after, and that’s how I joined Impression! ✨ Joining an agency is allowing me to grow and develop, and the skills I have accrued across Organic & Paid Social, PPC, and Creative have allowed me to continue to support the team.
I work with Meta (Facebook+Instagram), Pinterest, Reddit, LinkedIn, and TikTok. As an Analyst, I’m responsible for making sure things are working as expected. This includes a lot of analysing and presenting data, and creating new ads. My favourite part is helping clients optimise their ads through creative testing.
Something I am proud of:
I’ve written a whole fantasy book!
Outside of work:
I truly love all things art, and weekends are spent designing. I’ve also played the violin for 14 years now 🎻 Whenever I’m not playing DnD, I spend my evenings learning – currently I’m studying German for fun, designing my own website, and learning to code!
Ana Pereira has specialist knowledge in Paid Social.
by Ana Pereira
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