[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fresources\u002Fpodcasts\u002Frankup-16-2020-seo-round-up":3},{"date":4,"date_gmt":4,"content":5,"industries":7,"series":8,"coauthors":10,"class_list":12,"acf":20,"head_links":149,"breadcrumbs":150,"head":161},"2020-12-16T15:22:00",{"rendered":6},"\n\u003Ciframe loading=\"lazy\" src=\"https:\u002F\u002Fanchor.fm\u002Frank-up\u002Fembed\u002Fepisodes\u002FRankUp-16--2020-SEO-Round-Up-eppkq2\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\">\u003C\u002Fiframe>\n\n\n\n\u003Cp>Subscribe to \u003Cstrong>RankUp\u003C\u002Fstrong> on \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fopen.spotify.com\u002Fshow\u002F79UaueoV2mVbxBn63EhuQ4?si=mK4HTQL5QxuPLlWE3gN2NQ\">Spotify\u003C\u002Fa> | \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fpodcasts.apple.com\u002Fus\u002Fpodcast\u002Frank-up\u002Fid1502541959?uo=4\">Apple Podcasts\u003C\u002Fa> | \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fpodcasts.google.com\u002Ffeed\u002FaHR0cHM6Ly93d3cuaW1wcmVzc2lvbi5jby51ay9mZWVkL3JhbmstdXAv?\">Google Podcasts\u003C\u002Fa> | \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fanchor.fm\u002Fs\u002F4aad6a98\u002Fpodcast\u002Frss\">RSS\u003C\u002Fa>\u003C\u002Fp>\n\n\n\n\u003Cp>2020 has been a crazy year for a thousand different reasons, and the world of SEO has faced its own challenges. In our final episode of 2020, Edd and I go guestless for the first time to break down the headlines of this year like no other.\u003C\u002Fp>\n\n\n\n\u003Cp>We mentioned a load of different updates and resources as always, but this time we actually remember to write everything down! Here are your links to everything that we mentioned:\u003C\u002Fp>\n\n\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"key-seo-events-in-2020\">Key SEO events in 2020\u003C\u002Fh2>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>January Core Update (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fblog.searchmetrics.com\u002Fus\u002Fgoogle-core-update-january-2020\u002F\">SearchMetrics\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Featured snippet deduplication (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fdannysullivan\u002Fstatus\u002F1220096026981175296\">Twitter\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Google My Business shake ups due to COVID-19 (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fsearchengineland.com\u002Fgoogle-temporarily-disables-local-reviews-331179\">SEL\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Google Shopping opened back up to free listings (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fsearchengineland.com\u002Fin-major-shift-google-shopping-opens-up-to-free-product-listings-333288\">SEL\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>May Core Update (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fblog.searchmetrics.com\u002Fus\u002Fgoogle-core-update-may-2020\u002F\">SearchMetrics\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>CWV announced (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fgooglesearchc\u002Fstatus\u002F1266036796485332992?s=20\">Twitter\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Google Search Console Insights beta launched (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FMarie_Haynes\u002Fstatus\u002F1295705759116939266\">Twitter\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Rich Results Test tool replaced Structured Data Testing tool (\u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fsearch-industry-google-updates-in-july-2020\u002F\">Impression\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>August indexing glitches (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.searchenginejournal.com\u002Fgoogle-search-worldwide-glitch\u002F377054\u002F\">SEJ\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Passage indexing (\u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fgoogle-algorithm-search-industry-updates-in-october-2020\u002F\">Impression\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>Google Analytics 4 launched (\u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fgoogle-algorithm-search-industry-updates-in-october-2020\u002F\">Impression\u003C\u002Fa>)\u003C\u002Fli>\u003Cli>December Core Update (\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Flilyraynyc\">Lily Ray on Twitter\u003C\u002Fa>)\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"a-couple-of-extras\">A couple of extras&#8230;\u003C\u002Fh2>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.aleydasolis.com\u002Fen\u002Fsearch-engine-optimization\u002Fgoogle-update-analysis-search-console-data-studio-report-template\u002F\">Aleyda Solis Search Console dashboard\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fdevelopers.google.com\u002Fsearch\u002Fblog\u002F2020\u002F11\u002Ftiming-for-page-experience?hl=en\">Core Web Vitals details\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fdevelopers.google.com\u002Fweb\u002Fupdates\u002F2018\u002F08\u002Fchrome-ux-report-dashboard\">CrUX dashboard\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fcore-web-vitals-study-global-publications\u002F\">Impression Core Web Vitals research\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"see-you-next-year\">See you next year!\u003C\u002Fh2>\n\n\n\n\u003Cp>You can get in touch with us on Twitter, at \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FBenJGarry\">@BenJGarry\u003C\u002Fa> and \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FEddJTW\">@EddJTW\u003C\u002Fa>. We&#8217;d love to hear what your SEO highs and lows have been this year and what you expect from 2021.\u003C\u002Fp>\n\n\n\n\u003Cp>But, for now, that&#8217;s a wrap on our final episode of 2020. This year will live long in the memory for all the wrong reasons, but getting RankUp off the ground has been one major positive for me and Edd. We hope you&#8217;ll join us in 2021 for new guests, new topics and more SEO.\u003C\u002Fp>\n",[],[9],52,[11],109,[13,14,15,16,17,18,19],"post-2121","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","series-rankup-seo-podcast",{"page_content_modules":21,"hero":146},[22,119],{"acf_fc_layout":23,"reduced":24,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":24,"title":25,"content":6,"authors":26},"podcast_content",true,"RankUp #16 – 2020 SEO Round-Up",[27],{"id":28,"path":29,"display_name":30,"job_title":31,"description":32,"avatar_url":33,"acf":34},19,"\u002Fabout\u002Four-team\u002Fcharlie-norledge\u002F","Charlie Norledge","Director, Head of SEO","I am the Director, Head of SEO at Impression. I work on a variety of client accounts across different industries. I am responsible for devising and executing their SEO strategies and also spend a lot of time helping the wider team at Impression with any technical SEO challenges.","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"full_bio":35,"job_title":31,"specialist_service_links":36,"photo":63},"\u003Cp>Director, Head of SEO. Joined Impression in 2015.\u003C\u002Fp>\n\u003Cp>My background is in web development but I moved away from this when I decided that I wanted a more customer-facing role. I wanted the opportunity to be able to apply my expertise and also deal with clients directly and technical SEO allowed me to do this.\u003C\u002Fp>\n\u003Cp>Day to day, I work on a variety of client accounts across different industries. I am responsible for devising and executing their SEO strategies and also spend a lot of time helping the wider team at Impression with any technical SEO challenges.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Something that I’m proud of:\u003C\u002Fstrong>\u003Cbr \u002F>\nSpeaking at Brighton SEO! I&#8217;ve delivered a talks and training on structured data and \u003Ca href=\"\u002Fblog\u002Fjavascript-seo-guide\u002F\">JavaScript SEO\u003C\u002Fa>.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Outside of work:\u003C\u002Fstrong>\u003Cbr \u002F>\nI enjoy surfing and Skiing (although living in the midlands isn&#8217;t good for this!)\u003C\u002Fp>\n",[37,54],{"page":38,"link_text":43},{"ID":39,"post_author":40,"post_date":41,"post_date_gmt":41,"post_content":42,"post_title":43,"post_excerpt":42,"post_status":44,"comment_status":45,"ping_status":45,"post_password":42,"post_name":46,"to_ping":42,"pinged":42,"post_modified":47,"post_modified_gmt":47,"post_content_filtered":42,"post_parent":48,"guid":49,"menu_order":48,"post_type":50,"post_mime_type":42,"comment_count":51,"filter":52,"url_path":53},35,"98","2020-03-12 15:02:03","","SEO","publish","closed","seo","2026-09-10 09:29:45",0,"\u002F?page_id=35","page","0","raw","\u002Fseo\u002F",{"page":55,"link_text":58},{"ID":56,"post_author":40,"post_date":57,"post_date_gmt":57,"post_content":42,"post_title":58,"post_excerpt":42,"post_status":44,"comment_status":45,"ping_status":45,"post_password":42,"post_name":59,"to_ping":42,"pinged":42,"post_modified":60,"post_modified_gmt":60,"post_content_filtered":42,"post_parent":39,"guid":61,"menu_order":48,"post_type":50,"post_mime_type":42,"comment_count":51,"filter":52,"url_path":62},57,"2020-03-12 15:49:37","Technical SEO","technical-seo","2025-10-28 09:41:49","\u002F?page_id=57","\u002Fseo\u002Ftechnical-seo\u002F",{"ID":64,"id":64,"title":65,"filename":66,"filesize":48,"url":67,"link":68,"alt":42,"author":69,"description":42,"caption":42,"name":70,"status":71,"uploaded_to":48,"date":72,"modified":73,"menu_order":48,"mime_type":74,"type":75,"subtype":76,"icon":77,"width":78,"height":79,"sizes":80},8558,"Charlie-Norledge","jVjBhz1i-Charlie-Norledge.png","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&q=90","\u002Fcharlie-norledge\u002F","12","charlie-norledge","inherit","2021-07-15 16:28:10","2021-10-11 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SEO has seen its share of curve balls, but what were some of the biggest talking points? 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