[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fdigital-marketing\u002Ftraining\u002Fseo":3},{"date":4,"date_gmt":4,"content":5,"coauthors":7,"class_list":9,"acf":15,"head_links":176,"breadcrumbs":177,"head":189},"2020-12-16T14:42:34",{"rendered":6},"",[8],164,[10,11,12,13,14],"post-124","page","type-page","status-publish","hentry",{"page_content_modules":16,"hero":170},[17,28,46,51,55,69,72,75,93,112,165],{"acf_fc_layout":18,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"style":-1,"layout":-1,"size":21,"container":22,"gutter":-1,"left_gutter":6,"position":23,"image":24,"image_width":25,"image_height":26,"alt":27},"banner",true,"small","11-col","outside-container","right","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F07\u002Flocal-pr-banner.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",2640,870,"local-pr-banner",{"acf_fc_layout":29,"reduced":19,"top_overlap":30,"bottom_underlap":20,"disable_observer":-1,"style":31,"layout":32,"heading":33,"intro":34,"cta_text":35,"cta_link":36,"columns":37,"show_steps":38,"grid_items":39},"large_column_text","none","yellow","content_grid","What to expect from corporate SEO training with Impression","\u003Cp>We run training at the UK’s biggest SEO conference twice a year, constantly train our own team, and create bespoke training plans based on your business’ individual needs.\u003C\u002Fp>\n\u003Cp>Our training will focus on the aspects of SEO that will make the biggest impact on your day-to-day operations. For example, we can train your content team in the fundamentals of creating optimised copy, or we can train SEO managers in the particulars of technical SEO. Our training service is best paired with a larger project so that we can support your day-to-day as well as in one-off sessions.\u003C\u002Fp>\n\u003Cp>The need for training in SEO never completely goes away. Our team is always following the latest news from Google and other giants of the search industry and always putting innovative new techniques into practice. By receiving training from us, you will enjoy the very latest insights to make sure that your team’s SEO knowledge is completely up to date.\u003C\u002Fp>\n\u003Cp>As \u003Ca href=\"\u002Fseo\u002F\">SEO agency experts\u003C\u002Fa> with decades of combined experience, the team at Impression regularly provides SEO training. This training is available to our existing clients and to new customers, whether you’re seeking an ongoing relationship or simply want a one-off training session.\u003C\u002Fp>\n","Get in touch","\u002Fget-in-touch\u002F","1",false,[40,43],{"text":41,"title":42},"\u003Cp>Most SEO training teaches you to follow Google's guidelines without question. We can train your team to ask the right questions.\u003Cbr \u002F>\nWorking with our training team, you and your colleague can learn how to move away from theoretical \"best practices\" and adopt a data-led testing methodology:\u003C\u002Fp>\n\u003Cp>- Hypothesis Formation: Define clear, measurable variables based on search intent and technical changes.\u003C\u002Fp>\n\u003Cp>- Test Setup & Controls: Isolate page groups and control sets to measure true incremental impact without site-wide risk.\u003C\u002Fp>\n\u003Cp>- Data Analysis & Rollout: Analyse organic traffic shifts, validate results, and double down only on tactics that generate proven revenue gains.\u003C\u002Fp>\n","What training could look like: The SEO experimentation framework",{"text":44,"title":45},"\u003Cp>Most SEO training teaches you how to rank in static search indexes. We can train your team to build visibility across dynamic AI engines and LLMs.\u003C\u002Fp>\n\u003Cp>In this module, your team will learn how to optimise for conversational search and non-deterministic AI models:\u003C\u002Fp>\n\u003Cp>- LLM Mechanics & RAG: Understand how AI models retrieve, rank, and cite web sources using Retrieval-Augmented Generation.\u003C\u002Fp>\n\u003Cp>-  Query Fan-Outs: Master semantic depth by mapping content to the sub-queries LLMs generate during search synthesis.\u003C\u002Fp>\n\u003Cp>-  Prompt Tracking: Move from static keywords to tracking share of voice, brand citations, and multi-turn prompt performance.\u003C\u002Fp>\n","What training could look like: Mastering AI\u002FLLM discoverability and GEO",{"acf_fc_layout":18,"reduced":19,"top_overlap":47,"bottom_underlap":20,"disable_observer":-1,"style":-1,"layout":-1,"size":21,"container":48,"gutter":-1,"left_gutter":6,"position":23,"image":49,"image_width":25,"image_height":26,"alt":50},"large","container","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F07\u002Fseo-training-listen-banner.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640","seo-training-listen-banner",{"acf_fc_layout":52,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"heading":53,"content":54},"full_width_text","Join our training at Brighton SEO","\u003Cp>Twice a year, our experts take the stage at BrightonSEO, the UK’s largest SEO conference, to deliver hands-on, high-impact training to industry professionals from across the globe.\u003C\u002Fp>\n\u003Cp>From mastering technical site architecture to building frameworks that align user intent with commercial growth, we deliver actionable strategies rooted in real agency work. You can sign up for our \u003Ca href=\"https:\u002F\u002Fbrightonseo.com\u002Fcourses\u002Ftechnical-on-page-seo-advanced\">\u003Cb>Technical On-Page SEO (Advanced)\u003C\u002Fb>\u003C\u002Fa> or \u003Ca href=\"https:\u002F\u002Fbrightonseo.com\u002Fcourses\u002Fon-site-content-strategy\">\u003Cb>On-Site Content Strategy\u003C\u002Fb>\u003C\u002Fa> courses directly through brightonSEO.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fbrightonseo.com\u002Fcourses\u002Fon-site-content-strategy\">\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-39921\" src=\"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F09\u002Fonsite-tech-content-seo.png?auto=compress%2Cformat&amp;q=90\" alt=\"\" width=\"530\" height=\"265\" \u002F>\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>Don’t worry if you can’t make our training in April or October. We bring that same calibre of expertise directly to your business when you book training with us. Whether you need bespoke team workshops or individual coaching, we’ll help you unlock long-term organic performance.\u003C\u002Fp>\n",{"acf_fc_layout":29,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"style":56,"layout":32,"heading":57,"intro":58,"cta_text":6,"cta_link":6,"columns":59,"show_steps":19,"grid_items":60},"teal","Why listen to us?","\u003Cp>Our team of digital experts have years of experience delivering measurable SEO success to our clients. We achieve this success through a combination of on-page and off-page techniques.\u003C\u002Fp>\n","2",[61,63,65,67],{"text":62,"title":6},"\u003Cp>One client, a Legal 500-ranked law firm, achieved a 112% increase in sales over 12 months after we implemented an off-page strategy to build up the authority of their newly migrated site.\u003C\u002Fp>\n",{"text":64,"title":6},"\u003Cp>For another client, a B2B ecommerce brand, we employed a comprehensive on-page strategy that now sees them rank first for 18 key terms and on the first page for another 150. The business’s revenue has increased by 1127% since we started working with them.\u003C\u002Fp>\n",{"text":66,"title":6},"\u003Cp>Our success in SEO has created opportunities to work with a wide range of clients, and has led to our team consistently delivering training and talks at BrightonSEO. If you want to see more about how we do things, you can find our latest thoughts on our company blog.\u003C\u002Fp>\n",{"text":68,"title":6},"\u003Cp>Our work has yielded multiple award wins, both in the UK and internationally. Impression has a strong track record of award wins at the UK and European Search Awards – and in recent years has also been recognised more widely at the Global Search Awards.\u003C\u002Fp>\n",{"acf_fc_layout":18,"reduced":19,"top_overlap":47,"bottom_underlap":20,"disable_observer":-1,"style":-1,"layout":-1,"size":21,"container":48,"gutter":-1,"left_gutter":6,"position":23,"image":70,"image_width":25,"image_height":26,"alt":71},"https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F07\u002Flocal-pr-campaign-banner.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640","local-pr-campaign-banner",{"acf_fc_layout":52,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"heading":73,"content":74},"We can run training at one of our offices or yours","\u003Cp>Our corporate SEO training workshops are available to our existing clients and to new customers, whether you’re seeking an ongoing relationship or simply want a one-off training session.\u003C\u002Fp>\n\u003Cp>Our training can be provided at a location of your choosing, or at our Nottingham, London, and Manchester offices.\u003C\u002Fp>\n",{"acf_fc_layout":76,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"locations":77},"location",[78,84,88],{"name":79,"address":80,"description":6,"email":6,"image":81,"phone":82,"map_link":83},"Nottingham","Fothergill House, 16 King St, Nottingham, NG1 2AS","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F10\u002FNottingham.jpg?auto=compress%2Cformat&q=90","+44 1158 242 212",null,{"name":85,"address":86,"description":6,"email":6,"image":87,"phone":82,"map_link":83},"London","The Typewriter Building, 140 Borough High St, London SE1 1LB","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F10\u002FLondon.jpg?auto=compress%2Cformat&q=90",{"name":89,"address":90,"description":6,"email":6,"image":91,"phone":92,"map_link":83},"Manchester","Colony, 1 Silk St, Ancoats, Manchester M4 6LZ","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F10\u002Fmanchester-office-1.jpg?auto=compress%2Cformat&q=90","+44 1614 648 244",{"acf_fc_layout":94,"reduced":19,"top_overlap":30,"bottom_underlap":20,"disable_observer":-1,"heading":95,"faqs":96},"faqs","FAQs about our SEO workshops",[97,100,103,106,109],{"title":98,"text":99},"What topics are covered in the corporate SEO workshop?","\u003Cp>Our SEO workshops are always designed completely bespoke for you and your team, so if you need more of a content focus, \u003Ca href=\"\u002Fgenerative-engine-optimisation-agency\u002F\">guidance on increasing visibility in LLMs\u003C\u002Fa>, or a \u003Ca href=\"\u002Fseo\u002Ftechnical-seo\u002F\">technical SEO focus\u003C\u002Fa>, we can support you with that.\u003C\u002Fp>\n",{"title":101,"text":102},"Do you offer customised SEO training tailored to our specific industry or tech stack?","\u003Cp>Yes, we offer customised SEO training workshops tailored to your industry and tech stack. For example, work with many \u003Ca href=\"\u002Fsectors\u002Fsaas-marketing-agency\u002F\">SaaS clients\u003C\u002Fa>, \u003Ca href=\"\u002Fsectors\u002Fecommerce-marketing-agency\u002F\">ecommerce websites\u003C\u002Fa> and \u003Ca href=\"\u002Fsectors\u002Ffintech-marketing-agency\u002F\">fintech\u003C\u002Fa>. Our specialists work across popular and bespoke platforms and can adapt training to your tech stack to ensure that training is more than just theoretical.\u003C\u002Fp>\n",{"title":104,"text":105},"How much of the training is hands-on vs lecture-based?","\u003Cp>We keep our workshop element heavily practical and focused on application rather than pure theory. While we do ensure that we cover core frameworks upfront to ensure everyone is aligned, the majority of the workshop involves live analysis, real-time audits of your actual site, and hands-on exercises tailored to your team's day-to-day workflows, if that is the direction you decide to go in.\u003C\u002Fp>\n",{"title":107,"text":108},"Do you offer on-site corporate training, or are workshops strictly virtual?","\u003Cp>We can adapt our corporate SEO training to be delivered on-site at your office, hosted at one of our offices, or delivered online. We will tailor training to meet your location preferences, hybrid setup, and time zone requirements to ensure seamless delivery for your entire team.\u003C\u002Fp>\n",{"title":110,"text":111},"Does our team need prior SEO knowledge before taking this training?","\u003Cp>Your team doesn’t need prior SEO knowledge or experience before we start our training. Because every workshop is bespoke, we calibrate the depth of the material to your team’s existing skill set, whether that means bringing absolute beginners up to speed or running advanced, highly technical sessions for experienced marketers and developers.\u003C\u002Fp>\n",{"acf_fc_layout":113,"reduced":19,"top_overlap":20,"bottom_underlap":20,"disable_observer":-1,"heading":114,"cta_text":115,"cta_link":116,"items":117},"related_module","SEO Training Resources","See all articles","\u002Fblog\u002F",[118,136,150],{"type_key":119,"title":120,"excerpt":121,"to":122,"postedAt":123,"readingTime":124,"image":125,"authors":126,"category":133},"post","How information gain solves commodity SEO","\u003Cp>When building informational assets as an SEO professional, how can you distinguish your brand when so many articles often mirror one another? The answer lies in information gain. By moving away from replication and toward the creation of unique value, you provide both Google and users with a compelling reason to prefer your brand over [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fhow-information-gain-solves-commodity-seo\u002F","2026-07-20T11:37:53",12,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F07\u002Fgetty-images-lwAc6CL9tlM-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",[127,130],{"name":128,"image":129},"Rhianne Moriarty","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FOxCBEwDu-Rhianne-Moriaty.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"name":131,"image":132},"Milly Green","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F02\u002FMilly-Green.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":134,"name":135},"\u002Fblog\u002Fcategory\u002Fseo\u002F","SEO",{"type_key":119,"title":137,"excerpt":138,"to":139,"postedAt":140,"readingTime":141,"image":142,"authors":143,"category":147},"Guide to Search Generative Experience (AI Overviews) in 2026","\u003Cp>Search Generative Experience (SGE) was first announced in 2023, and then officially rolled out as AI Overviews (AIO) on 14th May 2024. It uses advanced machine learning techniques to generate organic search results and recommendations that are tailored to the specific needs and preferences of individual users. Traditional search engines use keyword, site speed and [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fsearch-generative-experience-generative-ai-sge-guide\u002F","2026-04-13T10:01:46",6,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F09\u002Fsge-guide-header.png?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",[144],{"name":145,"image":146},"Jonathan Theuring","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002F6bhGbuWP-Jonathan-Theuring.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":148,"name":149},"\u002Fblog\u002Fcategory\u002Fai\u002F","AI",{"type_key":119,"title":151,"excerpt":152,"to":153,"postedAt":154,"readingTime":155,"image":156,"authors":157,"category":164},"The complete JavaScript SEO guide","\u003Cp>In our complete JavaScript SEO Guide, we will uncover the important elements of JavaScript (also known as JS) that SEOs need to know about. We’ll talk about how Google crawls and indexes JavaScript, why it benefits both users as well as SEOs and most importantly, the best practices you should follow to make your JavaScript [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fjavascript-seo-guide\u002F","2025-03-31T15:46:11",28,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F11\u002Fgabriel-heinzer-g5jpH62pwes-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",[158,161],{"name":159,"image":160},"Chris Rogers","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F07\u002FChris-R.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"name":162,"image":163},"Louisa Holman","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F05\u002FLouisa-Holman.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":134,"name":135},{"acf_fc_layout":166,"reduced":19,"top_overlap":30,"bottom_underlap":30,"disable_observer":-1,"heading":167,"title":168,"intro":169},"form_cta","Find out how SEO training workshops can help your business","Talk to an expert","\u003Cp>Fill out the form, give us a call or drop us an email. We look forward to hearing from you.\u003C\u002Fp>\n",{"type":171,"style":172,"image":38,"background_video_hd":38,"background_video_sd":38,"title":173,"heading":174,"intro":175,"award_logos":38,"button_text":6,"button_link":6},"standard","light","SEO Training Workshops","Get practical SEO training to drive organic traffic and scale your business","\u003Cp>SEO training workshops are a great way to empower yourself and your colleagues to better understand, improve and grow your search engine visibility.\u003C\u002Fp>\n",[],[178,181,184,187],{"path":179,"name":180},"\u002F","Home",{"path":182,"name":183},"\u002Fdigital-marketing\u002F","Digital Marketing Services",{"path":185,"name":186},"\u002Fdigital-marketing\u002Ftraining\u002F","Digital Marketing Training",{"path":83,"name":188},"SEO Training",{"title":190,"script":191,"meta":322,"link":365},"SEO Workshops & Corporate SEO Training | Impression",[192],{"type":193,"key":194,"innerHTML":195},"application\u002Fld+json","yoast-json-ld",{"@context":196,"@graph":197},"https:\u002F\u002Fschema.org",[198,209,224,236,301],{"@type":199,"@id":200,"url":200,"name":190,"isPartOf":201,"datePublished":203,"dateModified":204,"description":205,"breadcrumb":206,"inLanguage":208},"WebPage","https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002Fseo\u002F",{"@id":202},"https:\u002F\u002Fwww.impressiondigital.com\u002F#website","2020-12-16T14:42:34+00:00","2026-09-10T16:10:16+00:00","Upskill your team on the basics of SEO, or expand your existing knowledge with bespoke, advanced SEO workshops tailored to your needs with Impression.",{"@id":207},"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002Fseo\u002F#breadcrumb","en",{"@type":210,"@id":207,"itemListElement":211},"BreadcrumbList",[212,216,219,222],{"@type":213,"position":214,"name":180,"item":215},"ListItem",1,"https:\u002F\u002Fwww.impressiondigital.com\u002F",{"@type":213,"position":217,"name":183,"item":218},2,"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002F",{"@type":213,"position":220,"name":186,"item":221},3,"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002F",{"@type":213,"position":223,"name":188},4,{"@type":225,"@id":202,"url":215,"name":226,"description":6,"publisher":227,"inLanguage":229,"potentialAction":230},"WebSite","Impression",{"@id":228},"https:\u002F\u002Fwww.impressiondigital.com\u002F#organization","en-GB",{"@type":231,"target":232,"query-input":235},"SearchAction",{"@type":233,"urlTemplate":234},"EntryPoint","https:\u002F\u002Fwww.impressiondigital.com\u002Fsearch?q={search_term_string}","required name=search_term_string",{"@type":237,"@id":228,"name":226,"url":215,"logo":238,"image":244,"sameAs":245,"@context":249,"email":250,"foundingDate":251,"legalName":252,"vatID":253,"description":254,"telephone":255,"address":256,"location":262,"areaServed":294},"Organization",{"@type":239,"inLanguage":229,"@id":240,"url":241,"contentUrl":241,"width":242,"height":243,"caption":226},"ImageObject","https:\u002F\u002Fwww.impressiondigital.com\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F","https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F06\u002FA5LuTDrq-Impression_Wordmark.png",920,176,"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F04\u002FFAVxDeOS-Nottingham.jpg",[246,247,248],"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fimpression-digital-limited","https:\u002F\u002Fwww.facebook.com\u002Fimpression\u002F","https:\u002F\u002Fwww.instagram.com\u002Fimpressiontalk\u002F","https:\u002F\u002Fwww.schema.org\u002F","hello@impressiondigital.com","2012-11-07","Impression Digital Limited","GB186363774","Impression is an award-winning digital marketing agency based in the UK and USA. We offer SEO agency, PPC agency, Digital PR agency and Analytics services to companies of all sizes across the UK, North America, Europe and beyond. Get in touch with us if you think we can work together.","01158 242 212",{"@type":257,"streetAddress":258,"addressLocality":79,"addressRegion":259,"postalCode":260,"addressCountry":261},"PostalAddress","Fothergill House, 16 King Street","Nottinghamshire","NG1 2AS","United Kingdom",[263,272,283],{"@type":264,"name":265,"geo":266,"address":270,"photo":244,"telephone":271},"Place","Impression Digital - Nottingham",{"@type":267,"latitude":268,"longitude":269},"GeoCoordinates","52.95501401025914","-1.1494887460285232",{"@type":257,"streetAddress":258,"addressLocality":79,"addressRegion":259,"postalCode":260,"addressCountry":261},"+44 01158 242 212",{"@type":264,"name":273,"geo":274,"address":277,"photo":281,"telephone":282},"Impression Digital - London",{"@type":267,"latitude":275,"longitude":276},"51.50237208377361","-0.09229841534284115",{"@type":257,"streetAddress":278,"addressLocality":279,"addressRegion":85,"postalCode":280,"addressCountry":261},"201 Borough High St","Southwark","SE1 1JA","https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F04\u002FwD0pPVWz-London.jpg","+44 020 7112 8148",{"@type":264,"name":284,"geo":285,"address":288},"Impression Digital - New York",{"@type":267,"latitude":286,"longitude":287},"40.726722746949","-74.00527778220652",{"@type":257,"streetAddress":289,"addressLocality":290,"addressRegion":291,"postalCode":292,"addressCountry":293},"160 Varick St","New York","NY","10013","USA",[295,298,300],{"@type":296,"name":297},"Country","Worldwide",{"@type":296,"name":299},"GBR",{"@type":296,"name":293},{"@type":302,"mainEntity":303,"@id":321,"url":200},"FAQPage",[304,309,312,315,318],{"@type":305,"name":98,"acceptedAnswer":306},"Question",{"@type":307,"text":308},"Answer","\u003Cp>Our SEO workshops are always designed completely bespoke for you and your team, so if you need more of a content focus, \u003Ca href=\"https:\u002F\u002Fwww.impressiondigital.com\u002Fgenerative-engine-optimisation-agency\u002F\">guidance on increasing visibility in LLMs\u003C\u002Fa>, or a \u003Ca href=\"https:\u002F\u002Fwww.impressiondigital.com\u002Fseo\u002Ftechnical-seo\u002F\">technical SEO focus\u003C\u002Fa>, we can support you with that.\u003C\u002Fp>",{"@type":305,"name":101,"acceptedAnswer":310},{"@type":307,"text":311},"\u003Cp>Yes, we offer customised SEO training workshops tailored to your industry and tech stack. For example, work with many \u003Ca href=\"https:\u002F\u002Fwww.impressiondigital.com\u002Fsectors\u002Fsaas-marketing-agency\u002F\">SaaS clients\u003C\u002Fa>, \u003Ca href=\"https:\u002F\u002Fwww.impressiondigital.com\u002Fsectors\u002Fecommerce-marketing-agency\u002F\">ecommerce websites\u003C\u002Fa> and \u003Ca href=\"https:\u002F\u002Fwww.impressiondigital.com\u002Fsectors\u002Ffintech-marketing-agency\u002F\">fintech\u003C\u002Fa>. Our specialists work across popular and bespoke platforms and can adapt training to your tech stack to ensure that training is more than just theoretical.\u003C\u002Fp>",{"@type":305,"name":104,"acceptedAnswer":313},{"@type":307,"text":314},"\u003Cp>We keep our workshop element heavily practical and focused on application rather than pure theory. While we do ensure that we cover core frameworks upfront to ensure everyone is aligned, the majority of the workshop involves live analysis, real-time audits of your actual site, and hands-on exercises tailored to your team's day-to-day workflows, if that is the direction you decide to go in.\u003C\u002Fp>",{"@type":305,"name":107,"acceptedAnswer":316},{"@type":307,"text":317},"\u003Cp>We can adapt our corporate SEO training to be delivered on-site at your office, hosted at one of our offices, or delivered online. We will tailor training to meet your location preferences, hybrid setup, and time zone requirements to ensure seamless delivery for your entire team.\u003C\u002Fp>",{"@type":305,"name":110,"acceptedAnswer":319},{"@type":307,"text":320},"\u003Cp>Your team doesn’t need prior SEO knowledge or experience before we start our training. Because every workshop is bespoke, we calibrate the depth of the material to your team’s existing skill set, whether that means bringing absolute beginners up to speed or running advanced, highly technical sessions for experienced marketers and developers.\u003C\u002Fp>","https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002Fseo\u002F#faqpage",[323,325,328,331,334,336,338,340,342,345,347,350,353,356,359,362],{"name":324,"content":205},"description",{"name":326,"content":327},"robots","index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1",{"property":329,"content":330},"og:locale","en_GB",{"property":332,"content":333},"og:type","article",{"property":335,"content":190},"og:title",{"property":337,"content":205},"og:description",{"property":339,"content":200},"og:url",{"property":341,"content":226},"og:site_name",{"property":343,"content":344},"article:publisher","https:\u002F\u002Fwww.facebook.com\u002Fimpression",{"property":346,"content":204},"article:modified_time",{"property":348,"content":349},"og:image","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F06\u002FABFPXguH-Opengraph-BLUE.jpg?auto=compress%2Cformat&q=90",{"property":351,"content":352},"og:image:width",1200,{"property":354,"content":355},"og:image:height",630,{"property":357,"content":358},"og:image:type","image\u002Fjpeg",{"name":360,"content":361},"twitter:card","summary_large_image",{"name":363,"content":364},"twitter:site","@impressiontalk",[]]