[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fdigital-marketing\u002Ftraining\u002Fcontent-marketing":3},{"date":4,"date_gmt":4,"content":5,"coauthors":7,"class_list":10,"acf":16,"head_links":106,"breadcrumbs":107,"head":115},"2020-12-16T15:04:50",{"rendered":6},"",[8,9],11,164,[11,12,13,14,15],"post-153","page","type-page","status-publish","hentry",{"page_content_modules":17,"hero":99},[18,29,58,63,73,80,94],{"acf_fc_layout":19,"reduced":20,"top_overlap":21,"bottom_underlap":21,"disable_observer":-1,"style":-1,"layout":-1,"size":22,"container":23,"gutter":-1,"left_gutter":6,"position":24,"image":25,"image_width":26,"image_height":27,"alt":28},"banner",true,"small","11-col","outside-container","right","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F03\u002F732aad_a32e2dd867754324bdc2336b7c1136b7mv2-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&rect=0%2C222%2C2560%2C843&w=2640",2640,870,"732aad_a32e2dd867754324bdc2336b7c1136b7mv2",{"acf_fc_layout":30,"reduced":20,"top_overlap":31,"bottom_underlap":21,"disable_observer":-1,"style":32,"layout":33,"heading":34,"intro":35,"cta_text":36,"cta_link":37,"columns":38,"show_steps":20,"grid_items":39},"large_column_text","none","yellow","content_grid","What to expect from content marketing training","\u003Cp>Content marketing training provides businesses with the opportunity to develop their skills and create effective campaigns that outperform their competitors. Invest in content marketing training with Impression and you can expect to leave equipped with the skills and knowledge to make a really positive impact on your business’ bottom line.\u003C\u002Fp>\n\u003Cp>Content marketing training provides those businesses with the opportunity to develop their skills and create effective campaigns that outperform their competitors. Invest in content marketing training with Impression and you can expect to leave equipped with the skills and knowledge to make a really positive impact on your business’ bottom line.\u003C\u002Fp>\n","Get in touch to find out more","\u002Fget-in-touch\u002F","3",[40,43,46,49,52,55],{"text":41,"title":42},"\u003Cp>You'll learn how to use data and audience insight to develop a clear content marketing strategy that's rooted in impactful business goals.\u003C\u002Fp>\n","Developing a Content Marketing Strategy",{"text":44,"title":45},"\u003Cp>With a solid strategy in place, you'll learn how to utilise various ideation techniques to come up with a clear concept for your content campaign.\u003C\u002Fp>\n","Content Marketing Concepts",{"text":47,"title":48},"\u003Cp>The design of your content campaign is important, whether it's a simple blogging hub or a design and development interactive campaign.\u003C\u002Fp>\n","Content Marketing Design",{"text":50,"title":51},"\u003Cp>You'll learn how to develop your content campaign in the format most likely to attract your target audience and encourage the greatest reach.\u003C\u002Fp>\n","Content Marketing Development",{"text":53,"title":54},"\u003Cp>The promotion of your content is where it will either float or sink. Learn how to give your content the best chance of success through proven techniques.\u003C\u002Fp>\n","Content Marketing Promotion",{"text":56,"title":57},"\u003Cp>The analysis of your content marketing campaign is an essential part of your business' continued growth. Learn how to analyse your campaign success.\u003C\u002Fp>\n","Campaign Analysis",{"acf_fc_layout":19,"reduced":20,"top_overlap":59,"bottom_underlap":31,"disable_observer":-1,"style":-1,"layout":-1,"size":22,"container":60,"gutter":-1,"left_gutter":6,"position":24,"image":61,"image_width":26,"image_height":27,"alt":62},"large","container","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F03\u002F732aad_deae2f9cd2604430a07f454e8ad71438mv2-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&rect=0%2C432%2C2560%2C843&w=2640","732aad_deae2f9cd2604430a07f454e8ad71438mv2",{"acf_fc_layout":64,"reduced":20,"top_overlap":31,"bottom_underlap":21,"disable_observer":-1,"layout":65,"options":66,"text":67,"images":68},"image_text","image_left","single_image","\u003Cp class=\"small-caps\">content marketing training\u003C\u002Fp>\n\u003Cp class=\"sub-heading\">Who would benefit from content marketing training?\u003C\u002Fp>\n\u003Cp>Content marketing involves an array of business functions, including design, development, copywriting, PR, content promotion and more.\u003C\u002Fp>\n\u003Cp>Our bespoke content marketing training is crafted to your specific requirements and resource, ensuring you learn the skills you need to grow your content strategy.\u003C\u002Fp>\n",[69],{"src":70,"width":71,"height":27,"alt":72},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F03\u002F732aad_0670a547316846a5bfa82d7207dda659mv2-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860",1860,"732aad_0670a547316846a5bfa82d7207dda659mv2",{"acf_fc_layout":64,"reduced":20,"top_overlap":21,"bottom_underlap":31,"disable_observer":-1,"layout":74,"options":66,"text":75,"images":76},"image_right","\u003Cp class=\"small-caps\">How it works\u003C\u002Fp>\n\u003Cp class=\"sub-heading\">When you choose Impression as your training provider, you’ll receive training crafted specifically for you and delivered by an expert member of our multi-award winning team.\u003C\u002Fp>\n\u003Cp>With the training requirements agreed, the training itself can be delivered at our offices in Nottingham or London, or at your place. We can also provide the training online, via Skype or Google Hangouts, meaning it’s accessible to your team even if they’re not all able to travel.\u003C\u002Fp>\n\u003Cp>Each session is accompanied by a slide deck and this, along with any supporting materials, is provided to you to use in your own business, meaning you can share it with your wider team and future colleagues, too.\u003C\u002Fp>\n",[77],{"src":78,"width":71,"height":27,"alt":79},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F03\u002F732aad_6b237d15b3a64154993c2606af12cb8cmv2-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","732aad_6b237d15b3a64154993c2606af12cb8cmv2",{"acf_fc_layout":81,"reduced":20,"top_overlap":31,"bottom_underlap":31,"disable_observer":-1,"heading":82,"style":83,"cta_link":84,"cta_text":85,"services":86},"related_services","Related services","blue","\u002Fdigital-marketing\u002F","See all digital marketing services",[87,91],{"title":88,"link":89,"description":90},"Digital Marketing Training","\u002Fdigital-marketing\u002Ftraining\u002F","Find out about the range of training courses available to you from the team at Impression.",{"title":92,"link":84,"description":93},"Digital Marketing Services","Impression's multi-award winning team provides a wide range of digital marketing services just like yours.",{"acf_fc_layout":95,"reduced":20,"top_overlap":31,"bottom_underlap":31,"disable_observer":-1,"heading":96,"title":97,"intro":98},"form_cta","Find out what we can do for your business ","Talk to an expert ","\u003Cp>Fill out the form, give us a call or drop us an email. We look forward to hearing from you.\u003C\u002Fp>\n",{"type":100,"style":101,"image":102,"background_video_hd":102,"background_video_sd":102,"title":103,"heading":104,"intro":105,"award_logos":102,"button_text":6,"button_link":6},"standard","light",false,"Content Marketing Training","Learn how to create compelling content that communicates your core messages, attracts new audiences and supports conversions","\u003Cp>\u003Ca href=\"\u002Fcontent-marketing\u002F\">Content marketing\u003C\u002Fa> has become a common component of the most successful \u003Ca href=\"\u002Fdigital-marketing\u002F\">digital marketing\u003C\u002Fa> strategies. Rooted in audience engagement and compelling stories, content marketing is an exciting area of opportunity for businesses of all shapes and sizes.\u003C\u002Fp>\n",[],[108,111,112,113],{"path":109,"name":110},"\u002F","Home",{"path":84,"name":92},{"path":89,"name":88},{"path":114,"name":103},null,{"title":116,"script":117,"meta":228,"link":267},"Content Marketing Training | Creative Content Courses",[118],{"type":119,"key":120,"innerHTML":121},"application\u002Fld+json","yoast-json-ld",{"@context":122,"@graph":123},"https:\u002F\u002Fschema.org",[124,134,149,161],{"@type":125,"@id":126,"url":126,"name":116,"isPartOf":127,"datePublished":129,"dateModified":130,"breadcrumb":131,"inLanguage":133},"WebPage","https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002Fcontent-marketing\u002F",{"@id":128},"https:\u002F\u002Fwww.impressiondigital.com\u002F#website","2020-12-16T15:04:50+00:00","2025-03-13T14:30:50+00:00",{"@id":132},"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002Fcontent-marketing\u002F#breadcrumb","en",{"@type":135,"@id":132,"itemListElement":136},"BreadcrumbList",[137,141,144,147],{"@type":138,"position":139,"name":110,"item":140},"ListItem",1,"https:\u002F\u002Fwww.impressiondigital.com\u002F",{"@type":138,"position":142,"name":92,"item":143},2,"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002F",{"@type":138,"position":145,"name":88,"item":146},3,"https:\u002F\u002Fwww.impressiondigital.com\u002Fdigital-marketing\u002Ftraining\u002F",{"@type":138,"position":148,"name":103},4,{"@type":150,"@id":128,"url":140,"name":151,"description":6,"publisher":152,"inLanguage":154,"potentialAction":155},"WebSite","Impression",{"@id":153},"https:\u002F\u002Fwww.impressiondigital.com\u002F#organization","en-GB",{"@type":156,"target":157,"query-input":160},"SearchAction",{"@type":158,"urlTemplate":159},"EntryPoint","https:\u002F\u002Fwww.impressiondigital.com\u002Fsearch?q={search_term_string}","required name=search_term_string",{"@type":162,"@id":153,"name":151,"url":140,"logo":163,"image":169,"sameAs":170,"@context":174,"email":175,"foundingDate":176,"legalName":177,"vatID":178,"description":179,"telephone":180,"address":181,"location":188,"areaServed":221},"Organization",{"@type":164,"inLanguage":154,"@id":165,"url":166,"contentUrl":166,"width":167,"height":168,"caption":151},"ImageObject","https:\u002F\u002Fwww.impressiondigital.com\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F","https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F06\u002FA5LuTDrq-Impression_Wordmark.png",920,176,"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F04\u002FFAVxDeOS-Nottingham.jpg",[171,172,173],"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fimpression-digital-limited","https:\u002F\u002Fwww.facebook.com\u002Fimpression\u002F","https:\u002F\u002Fwww.instagram.com\u002Fimpressiontalk\u002F","https:\u002F\u002Fwww.schema.org\u002F","hello@impressiondigital.com","2012-11-07","Impression Digital Limited","GB186363774","Impression is an award-winning digital marketing agency based in the UK and USA. We offer SEO agency, PPC agency, Digital PR agency and Analytics services to companies of all sizes across the UK, North America, Europe and beyond. Get in touch with us if you think we can work together.","01158 242 212",{"@type":182,"streetAddress":183,"addressLocality":184,"addressRegion":185,"postalCode":186,"addressCountry":187},"PostalAddress","Fothergill House, 16 King Street","Nottingham","Nottinghamshire","NG1 2AS","United Kingdom",[189,198,210],{"@type":190,"name":191,"geo":192,"address":196,"photo":169,"telephone":197},"Place","Impression Digital - Nottingham",{"@type":193,"latitude":194,"longitude":195},"GeoCoordinates","52.95501401025914","-1.1494887460285232",{"@type":182,"streetAddress":183,"addressLocality":184,"addressRegion":185,"postalCode":186,"addressCountry":187},"+44 01158 242 212",{"@type":190,"name":199,"geo":200,"address":203,"photo":208,"telephone":209},"Impression Digital - London",{"@type":193,"latitude":201,"longitude":202},"51.50237208377361","-0.09229841534284115",{"@type":182,"streetAddress":204,"addressLocality":205,"addressRegion":206,"postalCode":207,"addressCountry":187},"201 Borough High St","Southwark","London","SE1 1JA","https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F04\u002FwD0pPVWz-London.jpg","+44 020 7112 8148",{"@type":190,"name":211,"geo":212,"address":215},"Impression Digital - New York",{"@type":193,"latitude":213,"longitude":214},"40.726722746949","-74.00527778220652",{"@type":182,"streetAddress":216,"addressLocality":217,"addressRegion":218,"postalCode":219,"addressCountry":220},"160 Varick St","New York","NY","10013","USA",[222,225,227],{"@type":223,"name":224},"Country","Worldwide",{"@type":223,"name":226},"GBR",{"@type":223,"name":220},[229,232,235,238,240,242,244,247,249,252,255,258,261,264],{"name":230,"content":231},"robots","index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1",{"property":233,"content":234},"og:locale","en_GB",{"property":236,"content":237},"og:type","article",{"property":239,"content":116},"og:title",{"property":241,"content":126},"og:url",{"property":243,"content":151},"og:site_name",{"property":245,"content":246},"article:publisher","https:\u002F\u002Fwww.facebook.com\u002Fimpression",{"property":248,"content":130},"article:modified_time",{"property":250,"content":251},"og:image","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F06\u002FABFPXguH-Opengraph-BLUE.jpg?auto=compress%2Cformat&q=90",{"property":253,"content":254},"og:image:width",1200,{"property":256,"content":257},"og:image:height",630,{"property":259,"content":260},"og:image:type","image\u002Fjpeg",{"name":262,"content":263},"twitter:card","summary_large_image",{"name":265,"content":266},"twitter:site","@impressiontalk",[]]