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The importance of partnerships Alex started by outlining how successful partnerships are borne out of an association of values between two parties, and the transfer of these [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fbrighton-seo-alexandra-lever-how-partnerships-and-sponsorships-can-help-your-search-marketing-efforts\u002F","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FH5n6utgS-050720211625524683_pexels-photo-211052.jpeg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[3887],{"name":3792,"image":3793},{"to":2176,"name":1532},{"type_key":3773,"title":3890,"excerpt":3891,"to":3892,"postedAt":3799,"readingTime":3893,"image":3894,"authors":3895,"category":3899},"Brighton SEO &#8211; Advanced Local SEO Tips to Help You Murder Your Competitors &#8211; Greg Gifford","\u003Cp>Greg Gifford starts this awesome talk with the promise of 99 references to horror movies from the last 50 years in the slide deck. Just being position #1 in the search results isn’t enough anymore, and as an SEO our job is much more than delivering #1 rankings for clients. Now that results have become [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fbrighton-seo-advanced-local-seo-tips-help-murder-competitors-greg-gifford\u002F",6,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FWheNCTE7-050720211625524684_rs-234401-american-psycho.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[3896],{"name":3897,"image":3898},"Charlie Norledge","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":2176,"name":1532},{"type_key":3773,"title":3901,"excerpt":3902,"to":3903,"postedAt":3799,"readingTime":1247,"image":3904,"authors":3905,"category":3907},"BrightonSEO: Raj Nijjer &#8211; AI and Structured Data: How voice search raises the stakes for businesses","\u003Cp>Raj Nijjer is VP of community and oversees Community Development at Yext kicked off Auditorium 1 at Brighton SEO this morning with a great talk on how voice search is raising the stakes for businesses and changing the SERP’s. Significant changes in the SERP&#8217;s In short, intelligent search is search with no screens. To begin with, [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fbrightonseo-raj-nijjer-ai-structured-data-voice-search-raises-stakes-businesses\u002F","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FPzcBni2P-050720211625524685_digital-marketing-1725340_1920.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[3906],{"name":3792,"image":3793},{"to":2348,"name":2349},{"type_key":3773,"title":3909,"excerpt":3910,"to":3911,"postedAt":3799,"readingTime":100,"image":3912,"authors":3913,"category":3917},"BrightonSEO 2017: The Future Of Search &#8211; @PurnaVirji talks us through a Keywordless world","\u003Cp>We are visual creatures. Our technology is adapting to us, to our very human drive to see everything. And that is why the future of search has a very visual component. With the more traditional search engines continually developing their requirements of structured data to display more granular and visual results, there is now a new era of [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Ffuture-search-purnavirji-talks-us-keywordless-world\u002F","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FNf4t0epG-050720211625524689_4d5985d4-9303-4e4d-be4b-9d567a7f5484-1.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[3914],{"name":3915,"image":3916},"Mikey Emery","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FGfKCtLBy-Mikey-Emery.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":2176,"name":1532},{"type_key":3773,"title":3919,"excerpt":3920,"to":3921,"postedAt":3799,"readingTime":103,"image":6,"authors":3922,"category":3926},"BrightonSEO: Philip Gamble on Technical SEO beyond the initial audit","\u003Cp>Philip from Found discussed how we&#8217;re able to continue monitor SEO performance following on from an initial technical on-site audit. Philip started by saying typically clients will make changes, sometimes that we&#8217;re unaware of, and these changes typically bring SEO challenges. Philip broke this down into three sections: Examples of performance impact How to identify [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fbrightonseo-philip-gamble-technical-seo-beyond-initial-audit\u002F",[3923],{"name":3924,"image":3925},"Tom Craig","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FTom-Craig-new-2023.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":2176,"name":1532},"1356","76",{"category":28,"collection":28},{"title":3931,"script":3932,"meta":3973,"link":3993},"Digital and Internet Marketing Blog | Impression",[3933],{"type":3934,"key":3935,"innerHTML":3936},"application\u002Fld+json","yoast-json-ld",{"@context":85,"@graph":3937},[3938,3947,3951,3955],{"@type":3939,"@id":2728,"url":2728,"name":3931,"isPartOf":3941,"datePublished":3942,"dateModified":3943,"description":3944,"breadcrumb":3945,"inLanguage":94},[3940,88],"WebPage",{"@id":91},"2020-03-08T21:11:10+00:00","2021-09-28T09:25:47+00:00","SEO and the landscape of online marketing is always changing. 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