[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fblog\u002Fnottingham-businesses-go-pokemon-crazy":3},{"date":4,"date_gmt":4,"content":5,"sticky":7,"format":8,"categories":9,"collections":11,"coauthors":12,"class_list":14,"acf":23,"head_links":354,"breadcrumbs":355,"reading_minutes":169,"category":363,"head":365},"2016-07-20T11:31:08",{"rendered":6},"\u003Cp dir=\"ltr\" lang=\"en\">In yesterday’s post I looked at the marketing lessons that we can learn from businesses taking advantage of the Pokemon Go craze, and I included a couple of examples.\u003C\u002Fp>\n\u003Cp dir=\"ltr\" lang=\"en\">What I didn’t realise at the time was that there are already a number of businesses around Nottingham doing just that! I’ve had a browse on Twitter to find some great examples of all different kinds of businesses using the game to bring people to their locations.\u003C\u002Fp>\n\u003Cp dir=\"ltr\" lang=\"en\">Some restaurants, like Cosmo, are offering Pokemon hunters free drinks if you head in to catch Pokemon.\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\n\u003Cp dir=\"ltr\" lang=\"en\">Can you catch a Pokemon in our restaurant? There’s a drink in it for you if you can… \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002Fnottingham?src=hash\">#nottingham\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGO?src=hash\">#PokemonGO\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ft.co\u002FUy09kRoaL1\">pic.twitter.com\u002FUy09kRoaL1\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— Cosmo Nottingham (@CosmoNottingham) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FCosmoNottingham\u002Fstatus\u002F755317016156831744\">July 19, 2016\u003C\u002Fa>\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>Free stuff is looking like a bit of a theme, as Planet Bounce offered customers perks based on the level that they had achieved in the game – anything from a free drink to a free trampolining session!\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\n\u003Cp dir=\"ltr\" lang=\"en\">\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FPokemonGoNottm\">@PokemonGoNottm\u003C\u002Fa> Calling all \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGO?src=hash\">#PokemonGO\u003C\u002Fa> Trainers! \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ft.co\u002F31YWmHh96e\">pic.twitter.com\u002F31YWmHh96e\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— Planet Bounce (@planet_bounce) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fplanet_bounce\u002Fstatus\u002F754310700927946752\">July 16, 2016\u003C\u002Fa>\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>Continuing on the food and drink theme, the Nottingham Doughnut Co. has been offering novelty Pokeball-shaped doughnuts to hungry players (which is a good enough idea that we’ll forgive their spelling of ‘Pokeball’).\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\u003Cp>\nRunning out of pokaballs? Don’t worry we got you covered \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGO?src=hash\">#PokemonGO\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FDoughnuts?src=hash\">#Doughnuts\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FDoughnotts?src=hash\">#Doughnotts\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FDonuts?src=hash\">#Donuts\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ft.co\u002FqbwLPFGnhb\">pic.twitter.com\u002FqbwLPFGnhb\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— TNDC (@Doughnotts) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FDoughnotts\u002Fstatus\u002F755302277594882048\">July 19, 2016\u003C\u002Fa>\n\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>Meanwhile, one of the Victoria Centre’s shops, KRCS, is taking a different approach, offering discounts based on the Victoria Centre’s gym.\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\u003Cp>\nIf \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FintuVictoriaCen\">@intuVictoriaCen\u003C\u002Fa> Gym is held by your team … receive 10% off Battery Packs instore! \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGo?src=hash\">#PokemonGo\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FNottingham?src=hash\">#Nottingham\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— KRCS Nottingham (@KRCSappleNottm) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FKRCSappleNottm\u002Fstatus\u002F753962830261522432\">July 15, 2016\u003C\u002Fa>\n\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>Other Nottingham-based attractions, however, aren’t shops or restaurants that can offer discounts and free stuff in the same way, but they’re still drawing footfall by advertising the Pokemon that are around their locations to catch.\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\u003Cp>\nDid you know Nottingham Castle is a Pokestop?! Has anyone caught any rare Pokemon in the grounds? \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGO?src=hash\">#PokemonGO\u003C\u002Fa> \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ft.co\u002FqHC3E3ZMwr\">pic.twitter.com\u002FqHC3E3ZMwr\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— Nottingham Castle (@NottmCastle) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FNottmCastle\u002Fstatus\u002F755391433377456128\">July 19, 2016\u003C\u002Fa>\n\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n\u003Cblockquote class=\"twitter-tweet\" data-lang=\"en\">\n\u003Cp dir=\"ltr\" lang=\"en\">\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FPokemonGo?src=hash\">#PokemonGo\u003C\u002Fa> fans in \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FNottingham?src=hash\">#Nottingham\u003C\u002Fa> – we wanna know your top tips! We’ve spotted these guys by the Arena! \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fhashtag\u002FCatchEmAll?src=hash\">#CatchEmAll\u003C\u002Fa>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ft.co\u002F0jjtkNt7Xa\">pic.twitter.com\u002F0jjtkNt7Xa\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>— Motorpoint Arena (@nottinghamarena) \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002Fnottinghamarena\u002Fstatus\u002F753957840541347840\">July 15, 2016\u003C\u002Fa>\u003C\u002Fp>\u003C\u002Fblockquote>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>The thing that all of these buildings have in common is that they are using the Pokemon Go trend to their advantage, using the resources that they have to appeal to people and attract potential customers. With the community that is evolving around the game, getting people relating your business to it in any way seems to be a smart move. After all, one of the main goals of marketing is to get your name out there in a positive, meaningful way, and many smart businesses are using Pokemon Go to help them achieve that goal.\u003C\u002Fp>\n\u003Cp>If you’re one of the many people playing the game in Nottingham, I recommend checking out the Twitter account @PokemonGoNottm – they’re retweeting all of the city’s Pokemon Go news and promotions, so you can easily catch up with what’s going on!\u003C\u002Fp>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n\u003Cp>\u003Cscript src=\"\u002F\u002Fplatform.twitter.com\u002Fwidgets.js\" async=\"\" charset=\"utf-8\">\u003C\u002Fscript>\u003C\u002Fp>\n",false,"standard",[10],39,[],[13],109,[15,16,17,18,19,20,21,22],"post-2728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing",{"page_content_modules":24,"hero":165},[25,122],{"acf_fc_layout":26,"reduced":27,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":27,"title":28,"content":6,"authors":29},"blog_post_content",true,"Nottingham Businesses Go Pokemon Crazy",[30],{"id":31,"path":32,"display_name":33,"job_title":34,"description":35,"avatar_url":36,"acf":37},19,"\u002Fabout\u002Four-team\u002Fcharlie-norledge\u002F","Charlie Norledge","Director, Head of SEO","I am the Director, Head of SEO at Impression. I work on a variety of client accounts across different industries. I am responsible for devising and executing their SEO strategies and also spend a lot of time helping the wider team at Impression with any technical SEO challenges.","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"full_bio":38,"job_title":34,"specialist_service_links":39,"photo":66},"\u003Cp>Director, Head of SEO. Joined Impression in 2015.\u003C\u002Fp>\n\u003Cp>My background is in web development but I moved away from this when I decided that I wanted a more customer-facing role. I wanted the opportunity to be able to apply my expertise and also deal with clients directly and technical SEO allowed me to do this.\u003C\u002Fp>\n\u003Cp>Day to day, I work on a variety of client accounts across different industries. I am responsible for devising and executing their SEO strategies and also spend a lot of time helping the wider team at Impression with any technical SEO challenges.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Something that I’m proud of:\u003C\u002Fstrong>\u003Cbr \u002F>\nSpeaking at Brighton SEO! I’ve delivered a talks and training on structured data and \u003Ca href=\"\u002Fblog\u002Fjavascript-seo-guide\u002F\">JavaScript SEO\u003C\u002Fa>.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Outside of work:\u003C\u002Fstrong>\u003Cbr \u002F>\nI enjoy surfing and Skiing (although living in the midlands isn’t good for this!)\u003C\u002Fp>\n",[40,57],{"page":41,"link_text":46},{"ID":42,"post_author":43,"post_date":44,"post_date_gmt":44,"post_content":45,"post_title":46,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":49,"to_ping":45,"pinged":45,"post_modified":50,"post_modified_gmt":50,"post_content_filtered":45,"post_parent":51,"guid":52,"menu_order":51,"post_type":53,"post_mime_type":45,"comment_count":54,"filter":55,"url_path":56},35,"98","2020-03-12 15:02:03","","SEO","publish","closed","seo","2026-09-10 09:29:45",0,"\u002F?page_id=35","page","0","raw","\u002Fseo\u002F",{"page":58,"link_text":61},{"ID":59,"post_author":43,"post_date":60,"post_date_gmt":60,"post_content":45,"post_title":61,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":62,"to_ping":45,"pinged":45,"post_modified":63,"post_modified_gmt":63,"post_content_filtered":45,"post_parent":42,"guid":64,"menu_order":51,"post_type":53,"post_mime_type":45,"comment_count":54,"filter":55,"url_path":65},57,"2020-03-12 15:49:37","Technical SEO","technical-seo","2025-10-28 09:41:49","\u002F?page_id=57","\u002Fseo\u002Ftechnical-seo\u002F",{"ID":67,"id":67,"title":68,"filename":69,"filesize":51,"url":70,"link":71,"alt":45,"author":72,"description":45,"caption":45,"name":73,"status":74,"uploaded_to":51,"date":75,"modified":76,"menu_order":51,"mime_type":77,"type":78,"subtype":79,"icon":80,"width":81,"height":82,"sizes":83},8558,"Charlie-Norledge","jVjBhz1i-Charlie-Norledge.png","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&q=90","\u002Fcharlie-norledge\u002F","12","charlie-norledge","inherit","2021-07-15 16:28:10","2021-10-11 10:06:22","image\u002Fpng","image","png","\u002Fwp\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",696,600,{"thumbnail":84,"thumbnail-width":85,"thumbnail-height":85,"medium":86,"medium-width":87,"medium-height":88,"medium_large":89,"medium_large-width":90,"medium_large-height":91,"large":92,"large-width":93,"large-height":94,"1536x1536":95,"1536x1536-width":96,"1536x1536-height":97,"2048x2048":98,"2048x2048-width":99,"2048x2048-height":100,"post-thumbnail":101,"post-thumbnail-width":102,"post-thumbnail-height":103,"12_col":104,"12_col-width":105,"12_col-height":106,"default_landscape":107,"default_landscape-width":108,"default_landscape-height":82,"default_portrait":109,"default_portrait-width":82,"default_portrait-height":108,"6_col_and_margin_short":110,"6_col_and_margin_short-width":102,"6_col_and_margin_short-height":106,"11_col_and_margin":111,"11_col_and_margin-width":112,"11_col_and_margin-height":106,"9_col_rectangle":113,"9_col_rectangle-width":114,"9_col_rectangle-height":115,"11_col":116,"11_col-width":117,"11_col-height":106,"staff_image_696_600":118,"staff_image_696_600-width":81,"staff_image_696_600-height":82,"rectangular_thumbnail":119,"rectangular_thumbnail-width":120,"rectangular_thumbnail-height":121},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640","640","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=scale&h=172&q=90&w=200",200,172,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=scale&h=662&q=90&w=768",768,662,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=1000&q=90&w=1892","1892","1000","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=scale&h=1324&q=90&w=1536",1536,1324,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=scale&h=1766&q=90&w=2048",2048,1766,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",1860,1180,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2880",2880,870,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=800",800,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=800&q=90&w=600","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=3080",3080,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=1400&q=90&w=2150",2150,1400,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",2640,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=696","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FjVjBhz1i-Charlie-Norledge.png?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",750,300,{"acf_fc_layout":123,"reduced":27,"top_overlap":124,"bottom_underlap":124,"disable_observer":-1,"heading":125,"cta_text":126,"cta_link":127,"items":128},"related_module","small","See more posts","See all articles","\u002Fblog\u002F",[129,143,153],{"type_key":16,"title":130,"excerpt":131,"to":132,"postedAt":133,"readingTime":134,"image":135,"authors":136,"category":140},"A guide to WebMCP for marketing leaders","\u003Cp>The structure of web traffic is undergoing a fundamental structural transition. We’re certainly seeing the impacts of these changes en masse. Whilst SEO visibility is driving, in part, Generative Engine Optimisation (“GEO”) visibility, clicks in traditional SEO rankings are harder to come by, and customer behaviour is fragmented as users are using new places to […]\u003C\u002Fp>\n","\u002Fblog\u002Fa-guide-to-webmcp-for-marketing-leaders\u002F","2026-08-27T13:51:35",13,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F08\u002Fyasa-design-studio-Ot2wQ8jF43s-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[137],{"name":138,"image":139},"Aaron Dicks","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F10\u002FAaron-Dicks2.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":141,"name":142},"\u002Fblog\u002Fcategory\u002Fdigital-marketing\u002F","Digital Marketing",{"type_key":16,"title":144,"excerpt":145,"to":146,"postedAt":147,"readingTime":148,"image":149,"authors":150,"category":152},"Navigating Agentic Commerce with Universal Commerce Protocol","\u003Cp>As artificial intelligence transitions from information retrieval to autonomous task execution, the underlying infrastructure supporting ecommerce is undergoing a fundamental architectural shift.  The Universal Commerce Protocol (“UCP”) provides the unified communication layer required for AI agents to browse, negotiate, and execute transactions directly across merchant back-ends such as payment gateways. It’s an open-source standard co-developed […]\u003C\u002Fp>\n","\u002Fblog\u002Fnavigating-agentic-commerce-with-universal-commerce-protocol\u002F","2026-08-27T13:51:17",9,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F08\u002Fa-c-dqg4QeDNUi8-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[151],{"name":138,"image":139},{"to":141,"name":142},{"type_key":16,"title":154,"excerpt":155,"to":156,"postedAt":157,"readingTime":158,"image":159,"authors":160,"category":164},"Bing vs Google: Search Engine Comparison 2026","\u003Cp>In the Bing vs Google debate, many would point to the widespread popularity of Google – the world’s largest search engine – as evidence that users prefer it to its closest rival. Figures suggest that Google has 1 billion daily active users compared to Bing’s 100 million. Yet whilst Google continues to dominate the global […]\u003C\u002Fp>\n","\u002Fblog\u002Fbing-differ-google\u002F","2026-06-11T16:15:35",31,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F10\u002FBing-logo.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[161],{"name":162,"image":163},"Jonathan Theuring","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002F6bhGbuWP-Jonathan-Theuring.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":141,"name":142},{"type":166,"style":167,"heading":28,"date":4,"updatedAt":168,"reading_minutes":169,"image":170,"imageAlt":28,"categories":171,"collections":353},"blog-post","light","2022-02-07T16:48:42",3,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FTk8ev2ve-050720211625527241_Council-House-Nottingham.jpg?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",[172],{"id":10,"count":173,"description":174,"link":141,"name":142,"slug":175,"taxonomy":176,"parent":51,"meta":177,"acf":178,"head_links":179,"resource_count":180,"yoast_title":181,"yoast_meta":182,"yoast_json_ld":227,"_links":325,"path":141},281,"\u003Cp class=\"p1\">Keeping up to date with the latest digital trends, strategies, and announcements can be difficult. Our experts regularly blog about the digital marketing news that’s stirring up the industry, so check back regularly or \u003Ca href=\"\u002Fnewsletter\u002F\">sign up to our newsletter\u003C\u002Fa> to stay informed!\u003C\u002Fp>\r\n\u003Cp class=\"p1\">\u003Cspan style=\"font-weight: 400\">Impression is a multi-award-winning \u003C\u002Fspan>\u003Ca href=\"\u002Fdigital-marketing\u002F\">\u003Cspan style=\"font-weight: 400\">digital marketing agency\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400\"> that provides services\u003C\u002Fspan> that provides services including \u003Ca href=\"\u002Fdigital-marketing\u002Fstrategy\u002F\">Strategy\u003C\u002Fa>, \u003Ca href=\"\u002Fseo\u002F\">SEO\u003C\u002Fa>, \u003Ca href=\"\u002Fpaid-media\u002Fppc\u002F\">PPC\u003C\u002Fa>, \u003Ca href=\"\u002Fdigital-experience\u002Fcro\u002F\">CRO\u003C\u002Fa>, \u003Ca href=\"\u002Fpr-social\u002Fdigital-pr\u002F\">PR\u003C\u002Fa>, \u003Ca href=\"\u002Fanalytics\u002F\">Analytics\u003C\u002Fa> and \u003Ca href=\"\u002Fmedia-solutions\u002Fmedia-effectiveness\u002F\">Media Effectiveness\u003C\u002Fa> to its wide range of clients. Browse our latest thinking around digital marketing below, or \u003Ca href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa> to discuss how we can help you.\u003C\u002Fp>","digital-marketing","category",[],{"sub_title_override":45,"title_override":45,"hidden":7},[],95,"Digital Marketing Blog | Tips, Advice & Guides | Impression",[183,185,188,191,194,197,200,202,204,206,209,212,215,218,221,224],{"property":184,"content":181},"title",{"property":186,"content":187},"description","Keeping up to date with the latest digital marketing trends, strategies, and announcements can be difficult. 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