[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fblog\u002Fmeta-robots-noindex-magento-review-pages":3},{"date":4,"date_gmt":4,"content":5,"sticky":7,"format":8,"categories":9,"collections":12,"coauthors":13,"class_list":15,"acf":25,"head_links":470,"breadcrumbs":471,"reading_minutes":198,"category":479,"head":482},"2014-09-04T11:37:10",{"rendered":6},"\u003Cp>Previously I’ve published a method of \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fredirect-magento-review-product-pages\u002F\">redirecting review list pages to their corresponding product pages in Magento\u003C\u002Fa>. In hindsight, this approach was incorrect and, with further insight into how Magento works, I’ve found a new and better method of reducing duplicate SEO content issues on Magento installs.\u003C\u002Fp>\n\u003Cp>Through the powerful XML layout files Magento themes are powered by, you can insert meta robots tags into any page view. With this in mind, we can begin to reduce the number of views\u002Ftemplates that are openly asking Google and other major search engines to index them.\u003C\u002Fp>\n\u003Cp>I know from experience that this solution works:\u003C\u002Fp>\n\u003Cpre><review_product_list>\n<reference name=\"head\">\n<action method=\"setRobots\">\n<value>noindex,follow<\u002Fvalue>\n<\u002Faction>\n<\u002Freference>\n<\u002Freview_product_list>\n\n<review_product_view>\n<reference name=\"head\">\n<action method=\"setRobots\">\n<value>noindex,follow<\u002Fvalue>\n<\u002Faction>\n<\u002Freference>\n<\u002Freview_product_view>\n\n\u003C\u002Fpre>\n\u003Cp>This code belongs in the layout.xml file in \u003Cspan style=\"text-decoration: underline;\">your Magento theme\u003C\u002Fspan>, not the base theme. What we are doing is hooking into the correct page templates and inserting meta robots that will ask Google to visit the page and follow the links from the page, but not to insert the page into Google’s index.\u003C\u002Fp>\n\u003Cp>You will only want to do this if you are \u003Cstrong>showing your reviews on your product page in a custom theme\u003C\u002Fstrong>. Doing this without a custom theme will be like asking Google to ignore all of your customer’s words. Typically user generated content is where Google can begin to differentiate content on large e-commerce websites, so this is extremely important.\u003C\u002Fp>\n\u003Cp>If you’ve got any questions or comments, please let me know in the comment section below. Or, if you are interested in any of our services (\u003Ca rel=\"noreferrer noopener\" href=\"\u002Fseo\u002F\">SEO\u003C\u002Fa> and \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fpaid-media\u002Fppc\u002F\">PPC\u003C\u002Fa>) then don’t hesitate to \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa>.\u003C\u002Fp>\n",false,"standard",[10,11],1,37,[],[14],108,[16,17,18,19,20,21,22,23,24],"post-2359","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-web",{"page_content_modules":26,"hero":194},[27,155],{"acf_fc_layout":28,"reduced":29,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":29,"title":30,"content":6,"authors":31},"blog_post_content",true,"Add meta robots noindex to Magento review pages",[32],{"id":10,"path":33,"display_name":34,"job_title":35,"description":36,"avatar_url":37,"acf":38},"\u002Fabout\u002Four-team\u002Faaron-dicks\u002F","Aaron Dicks","Chief Technology Officer","Chief Technology Officer of Impression. Previously a developer and SEO, I now oversee our technology- and data-driven services, as well as some of our innovation and software development. Technical problem solver.","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F10\u002FAaron-Dicks2.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"job_title":35,"full_bio":39,"specialist_service_links":40,"photo":99},"\u003Cp>Chief Technology Officer. Co-founded Impression in 2012.\u003C\u002Fp>\n\u003Cp>I’m a self-taught web developer who stumbled into digital marketing through a part time job at University. I went on to work with a number of digital agencies when I was in an in-house marketing manager role which led me to identify an opportunity to start Impression to offer a better service and product.\u003C\u002Fp>\n\u003Cp>Having been here from day one, I’ve held many roles at Impression, but have since settled back into a technology role. I lead our technology and data service design and delivery and also look after some of our internal media software development.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Something that I’m proud of:\u003C\u002Fstrong>\u003Cbr \u002F>\nBuilding a business that can have so many positive impacts across our team, clients and – in time – a more positive impact on the community and environment.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Outside of work:\u003C\u002Fstrong>\u003Cbr \u002F>\nYou’ll find me walking my Giant Schnoodle, Otto.\u003C\u002Fp>\n",[41,58,70,80,90],{"page":42,"link_text":46},{"ID":14,"post_author":43,"post_date":44,"post_date_gmt":44,"post_content":45,"post_title":46,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":49,"to_ping":45,"pinged":45,"post_modified":50,"post_modified_gmt":50,"post_content_filtered":45,"post_parent":51,"guid":52,"menu_order":53,"post_type":54,"post_mime_type":45,"comment_count":55,"filter":56,"url_path":57},"98","2020-12-16 14:36:55","","Digital Marketing Strategy","publish","closed","strategy","2025-10-29 17:34:16",33,"\u002F?page_id=108",0,"page","0","raw","\u002Fdigital-marketing\u002Fstrategy\u002F",{"page":59,"link_text":69},{"ID":60,"post_author":61,"post_date":62,"post_date_gmt":62,"post_content":45,"post_title":63,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":64,"to_ping":45,"pinged":45,"post_modified":65,"post_modified_gmt":65,"post_content_filtered":45,"post_parent":66,"guid":67,"menu_order":53,"post_type":54,"post_mime_type":45,"comment_count":55,"filter":56,"url_path":68},24830,"1","2023-09-09 12:14:08","Media Measurement","measurement","2026-09-25 10:45:33",17552,"\u002F?page_id=24830","\u002Fmedia-solutions\u002Fmeasurement\u002F","Media Effectiveness & MMM",{"page":71,"link_text":74},{"ID":72,"post_author":43,"post_date":73,"post_date_gmt":73,"post_content":45,"post_title":74,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":75,"to_ping":45,"pinged":45,"post_modified":76,"post_modified_gmt":76,"post_content_filtered":45,"post_parent":77,"guid":78,"menu_order":53,"post_type":54,"post_mime_type":45,"comment_count":55,"filter":56,"url_path":79},244,"2020-12-21 14:32:54","CRO","cro","2026-04-13 10:27:20",24873,"\u002F?page_id=244","\u002Fdigital-experience\u002Fcro\u002F",{"page":81,"link_text":89},{"ID":82,"post_author":43,"post_date":83,"post_date_gmt":83,"post_content":45,"post_title":84,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":85,"to_ping":45,"pinged":45,"post_modified":86,"post_modified_gmt":86,"post_content_filtered":45,"post_parent":53,"guid":87,"menu_order":53,"post_type":54,"post_mime_type":45,"comment_count":55,"filter":56,"url_path":88},374,"2021-01-11 16:25:32","Analytics","analytics","2026-09-28 11:36:16","\u002F?page_id=374","\u002Fanalytics\u002F","Enterprise Analytics",{"page":91,"link_text":94},{"ID":92,"post_author":43,"post_date":93,"post_date_gmt":93,"post_content":45,"post_title":94,"post_excerpt":45,"post_status":47,"comment_status":48,"ping_status":48,"post_password":45,"post_name":95,"to_ping":45,"pinged":45,"post_modified":96,"post_modified_gmt":96,"post_content_filtered":45,"post_parent":53,"guid":97,"menu_order":53,"post_type":54,"post_mime_type":45,"comment_count":55,"filter":56,"url_path":98},20655,"2023-01-04 14:22:27","CRM","crm","2025-03-13 14:52:45","\u002F?page_id=20655","\u002Fcrm\u002F",{"ID":100,"id":100,"title":101,"filename":102,"filesize":103,"url":104,"link":105,"alt":45,"author":106,"description":45,"caption":45,"name":107,"status":108,"uploaded_to":53,"date":109,"modified":109,"menu_order":53,"mime_type":110,"type":111,"subtype":112,"icon":113,"width":114,"height":115,"sizes":116},25129,"Aaron-Dicks2","Aaron-Dicks2.png",305948,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F10\u002FAaron-Dicks2.png?auto=compress%2Cformat&q=90","\u002Faaron-dicks2\u002F","12","aaron-dicks2","inherit","2023-10-03 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more posts","See all articles","\u002Fblog\u002F",[162,176,185],{"type_key":17,"title":163,"excerpt":164,"to":165,"postedAt":166,"readingTime":167,"image":168,"authors":169,"category":173},"September Google algorithm and search industry updates","\u003Cp>This month, we bring you exciting developments and updates from the world of search, with a clear focus on changing AI search results in Google and the first move in AI advertising. A major shift is happening in AI, with LLMs like ChatGPT and potentially Gemini moving towards paid advertisements appearing in their responses. ChatGPT […]\u003C\u002Fp>\n","\u002Fblog\u002Fseptember-google-algorithm-and-search-industry-updates\u002F","2026-10-09T11:28:10",5,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F10\u002Funsplash-community-ds6fb8b3t7c-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[170],{"name":171,"image":172},"Scott Lynam","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F05\u002FScott-Lynam.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":174,"name":175},"\u002Fblog\u002Fcategory\u002Fseo\u002F","SEO",{"type_key":17,"title":177,"excerpt":178,"to":179,"postedAt":180,"readingTime":167,"image":181,"authors":182,"category":184},"August 2026 Google algorithm and search industry updates","\u003Cp>This month, we bring you some exciting developments and updates from the world of search, with a clear focus on changes made to Google’s AI Overviews, the personalisation of search, and the way AIOs are affecting zero-click behaviour. The start of a large shift, and a slightly controversial one, is happening in the world of […]\u003C\u002Fp>\n","\u002Fblog\u002Faugust-2026-google-algorithm-and-search-industry-updates\u002F","2026-09-09T10:48:44","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F09\u002Ft-i-m-e-l-o-r-d-eCC0dhkg_pY-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[183],{"name":171,"image":172},{"to":174,"name":175},{"type_key":17,"title":186,"excerpt":187,"to":188,"postedAt":189,"readingTime":167,"image":190,"authors":191,"category":193},"July 2026 Google Algorithm and Search Industry Updates","\u003Cp>This month, we bring you some exciting developments and updates from the world of search, with a clear focus on tailoring AI search results in Google and an upgrade to WordPress e-commerce websites. The start of a large shift, and a slightly controversial one, is happening in e-commerce: Google has started initial tests for AI-generated […]\u003C\u002Fp>\n","\u002Fblog\u002Fjuly-2026-google-algorithm-and-search-industry-updates\u002F","2026-08-04T14:15:43","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F08\u002Frubaitul-azad-58HvxSq7rrU-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[192],{"name":171,"image":172},{"to":174,"name":175},{"type":195,"style":196,"heading":30,"date":4,"updatedAt":197,"reading_minutes":198,"image":199,"imageAlt":30,"categories":200,"collections":469},"blog-post","light","2022-02-07T16:48:46",2,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FiRI355y8-050720211625528025_product-review-noindex-magento-scaled.jpg?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",[201,383],{"id":10,"count":202,"description":203,"link":174,"name":175,"slug":204,"taxonomy":205,"parent":53,"meta":206,"acf":207,"head_links":208,"resource_count":209,"yoast_title":210,"yoast_meta":211,"yoast_json_ld":256,"_links":352,"path":174},433,"\u003Cp class=\"p1\">Looking for the latest news in the world of SEO? Then you’ve come to the right place. We regularly publish blogs on the announcements, updates, and strategies that are shaking up the industry.\u003C\u002Fp>\r\n\r\n\u003Cp class=\"p1\">Find out more about our \u003Ca href=\"\u002Fseo\u002F\">SEO services\u003C\u002Fa>, or browse our blog posts below for our latest tips, advice and guides. If you’re interested, why not check out our \u003Ca href=\"\u002Four-work\u002Fservice\u002Fseo\u002F\">SEO case studies\u003C\u002Fa> too?\u003C\u002Fp>","seo","category",[],[],[],28,"SEO Blog | SEO Tips, Advice & Guides | Impression",[212,214,217,220,223,226,229,231,233,235,238,241,244,247,250,253],{"property":213,"content":210},"title",{"property":215,"content":216},"description","Keeping up to date with the latest SEO trends, strategies, and announcements can be difficult. 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