[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fblog\u002Flockdown-cooking-search-trends":3},{"date":4,"date_gmt":4,"content":5,"sticky":7,"format":8,"categories":9,"collections":12,"coauthors":13,"class_list":15,"acf":25,"head_links":445,"breadcrumbs":446,"reading_minutes":172,"category":454,"head":457},"2020-05-11T17:42:28",{"rendered":6},"\n\u003Cp>In the way most posts start at the moment, we have to acknowledge the circumstances we find ourselves in. But, for some businesses, the pandemic has opened up the opportunity to \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fcategory\u002Fcovid\u002F\">pivot a business\u003C\u002Fa> or to react to what is a very rapidly changing market and series of events.&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cp>One sector is FMCG, or fast-moving consumer goods, predominantly most items you would find in the supermarket. We have all seen the trends in people flocking to stockpile toilet roll and then tinned food and flour, but what is really happening beyond the headlines?\u003C\u002Fp>\n\n\n\n\u003Cp>With things moving so rapidly, we wanted to look into the trends worldwide and show brands where they could be focussing and adapting strategies. We have opted to use search data from Google’s keyword planner looking at the lockdown recipes the world really has been searching for, is it really just banana bread? Or have people used this opportunity to really experiment and how does this differ between countries?\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"methodology\">Methodology\u003C\u002Fh2>\n\n\n\n\u003Cp>Inputting the seed term &#8216;recipe&#8217; into keyword planner exported all searches up until April 2019. The data shows the percentage of changes and the numerical change in terms of searches from April 2019 to March 2020.&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cp>The rationale behind this is that year-on-year comparisons remove any seasonality, so we can be pretty sure that any change is due to COVID-19 and not due to it being a month where banana bread is usually baked every day&#8230;\u003C\u002Fp>\n\n\n\n\u003Cp>In the analysis of the 47 countries across the world that have had some form of lockdown over the past few weeks, and all search terms related to recipes, we set about finding the recipes most in-demand during the pandemic.&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cp>The findings can be found below and SHOCKINGLY it isn’t all about banana bread, it seems each country has its own fads. However, it’s safe to say all of the results could be considered as some form of comfort food &#8211; something we all need right now!\u003C\u002Fp>\n\n\n\n\u003Cdiv style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\">\u003C\u002Fdiv>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F05\u002FRecipe-Map_02_Logo-scaled-1.jpg\" alt=\"\" class=\"wp-image-20004\"\u002F>\u003C\u002Ffigure>\n\n\n\n\u003Cdiv style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\">\u003C\u002Fdiv>\n\n\n\n\u003Cp>Using the percentage change in searches April 2019 v March 2020, it seems the pandemic forced the UK to bake bread, with a bog-standard loaf seemingly the antidote to the stress. While Lithuania opted for the perfect cinnamon roll, Kenya perfected its focaccia making skills.\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Cstrong>To view the full data set, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fdocs.google.com\u002Fspreadsheets\u002Fd\u002F1xSCQWNedearLGBWeUiRqjP5nWZQB9urnQE_3SanZN_Q\u002Fedit?usp=sharing\">click here\u003C\u002Fa>\u003C\u002Fstrong>.\u003C\u002Fp>\n\n\n\n\u003Cp>If you are keen to try any of the recipes yourself, we have included a link to 20 of our favourite lockdown nation’s recipes below:\u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>UK &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"http:\u002F\u002Fbbcgoodfood.com\u002Frecipes\u002Feasy-white-bread\">easy bread recipe\u003C\u002Fa>\u003C\u002Fli>\u003Cli>USA &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Firish-soda-bread\">Irish soda bread\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Germany &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.chex.com\u002Frecipes\u002Fchex-muddy-buddies\u002F\">muddy buddies\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Italy &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Ffluffy-pancakes\">fluffy pancakes\u003C\u002Fa>\u003C\u002Fli>\u003Cli>South Africa &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.easypeasyfoodie.com\u002Fchicken-chilli-con-carne\u002F\">chicken chilli\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Saudi Arabia &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fsallysbakingaddiction.com\u002Fmini-cheesecakes\u002F\">mini cheesecakes\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Colombia &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Fcollection\u002Fvegan-burger\">vegan burger\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Australia &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.food.com\u002Frecipe\u002Fbeer-bread-73440\">beer bread\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Jordan &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbc.co.uk\u002Ffood\u002Frecipes\u002Fsourdough_starter_22976\">sourdough starter\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Israel &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Fvintage-chocolate-chip-cookies\">chocolate chip cookies\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Lithuania &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.ambitiouskitchen.com\u002Fbest-cinnamon-rolls\u002F\">cinnamon rolls\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Spain &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.allrecipes.com\u002Frecipe\u002F16310\u002Fcorned-beef-and-cabbage-i\u002F\">corned beef and cabbage\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Norway &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Frealfood.tesco.com\u002Frecipes\u002Fhasselback-potatoes.html\">hasselback potatoes\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Denmark &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.tasteofhome.com\u002Frecipes\u002Fmelt-in-your-mouth-chuck-roast\u002F\">chuck roast\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Indonesia &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Fchicken-noodle-soup\">chicken noodle soup\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Portugal &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Fraita\">raita\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Thailand &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Fcollection\u002Fgranita\">granita\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Kenya &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbc.co.uk\u002Ffood\u002Frecipes\u002Ffocaccia_08389\">focaccia&nbsp;\u003C\u002Fa>\u003C\u002Fli>\u003Cli>Greece &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Feasy-butter-chicken\">butter chicken\u003C\u002Fa>\u003C\u002Fli>\u003Cli>UAE &#8211; \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.bbcgoodfood.com\u002Frecipes\u002Ffettucine-alfredo\">fettuccine alfredo\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Cp>The research reveals exactly what people want to see during this lockdown and this seems like it could be a huge win for FMCG brands if they are quick and able to adapt and react to the sudden changes in demand from consumers.&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cp>Of course, it isn’t as simple as that, but marketing and communications should be quick to adapt, as is the nature with digital marketing and this insight could be key to making the most out of a bad situation.\u003C\u002Fp>\n\n\n\n\u003Cp>Can you use any of the data above to adapt your marketing or content strategy right now?&nbsp;\u003C\u002Fp>\n\n\n\n\u003Cdiv style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\">\u003C\u002Fdiv>\n",false,"standard",[10,11],88,1,[],[14],143,[16,17,18,19,20,21,22,23,24],"post-5293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-covid","category-seo",{"page_content_modules":26,"hero":168},[27,124],{"acf_fc_layout":28,"reduced":29,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":29,"title":30,"content":6,"authors":31},"blog_post_content",true,"Lockdown Cooking Searches: Feeding Your Marketing Strategy",[32],{"id":33,"path":34,"display_name":35,"job_title":36,"description":37,"avatar_url":38,"acf":39},59,"\u002Fabout\u002Four-team\u002Fpetar-jovetic\u002F","Petar Jovetic","Executive Director - Organic Media","Executive Director - Organic Media at Impression, specialising in organic performance, data, content marketing, technical SEO and user experience.","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"full_bio":40,"job_title":36,"specialist_service_links":41,"photo":68},"\u003Cp>Executive Director &#8211; Organic Media. Joined Impression in July 2015.\u003C\u002Fp>\n\u003Cp>I am the Executive Director of Organic Media at Impression, overseeing our SEO, PR, Social and Influencer departments. As an experienced organic marketer, I have worked with hundreds of online businesses, helping them to improve their organic performance through strategies rooted in data, content marketing, technical SEO and user experience. These have included a mix of growing brands and larger, more established businesses nationally and internationally. I work closely with my team of Organic Directors to continually improve Impression&#8217;s organic product offering, ensuring this continues to foster long-lasting and prosperous relationships with our clients. I also work within Impression&#8217;s leadership and management teams, helping the agency scale while maintaining an industry-leading position in the market.\u003C\u002Fp>\n\u003Cp>\u003Cb>Something that I’m proud of:\u003Cbr \u002F>\n\u003C\u002Fb>Our organic teams, because honestly, they&#8217;re continually kicking ass! Right now, they&#8217;re the best they ever have been, and I&#8217;m so proud of what we&#8217;ve all collectively achieved. The exciting part is we&#8217;re not even close to being done. There are still many exciting developments on the horizon to further strengthen our services.\u003C\u002Fp>\n\u003Cp>\u003Cb>Outside of work:\u003Cbr \u002F>\n\u003C\u002Fb>Raising my two young boys. I also love listening to music, playing my guitar and writing and learning new songs. I also enjoy hogging the TV to play my PS5, much to my fiancée&#8217;s dismay.\u003C\u002Fp>\n",[42,59],{"page":43,"link_text":48},{"ID":44,"post_author":45,"post_date":46,"post_date_gmt":46,"post_content":47,"post_title":48,"post_excerpt":47,"post_status":49,"comment_status":50,"ping_status":50,"post_password":47,"post_name":51,"to_ping":47,"pinged":47,"post_modified":52,"post_modified_gmt":52,"post_content_filtered":47,"post_parent":53,"guid":54,"menu_order":53,"post_type":55,"post_mime_type":47,"comment_count":56,"filter":57,"url_path":58},35,"98","2020-03-12 15:02:03","","SEO","publish","closed","seo","2026-09-10 09:29:45",0,"\u002F?page_id=35","page","0","raw","\u002Fseo\u002F",{"page":60,"link_text":63},{"ID":61,"post_author":45,"post_date":62,"post_date_gmt":62,"post_content":47,"post_title":63,"post_excerpt":47,"post_status":49,"comment_status":50,"ping_status":50,"post_password":47,"post_name":64,"to_ping":47,"pinged":47,"post_modified":65,"post_modified_gmt":65,"post_content_filtered":47,"post_parent":53,"guid":66,"menu_order":53,"post_type":55,"post_mime_type":47,"comment_count":56,"filter":57,"url_path":67},37897,"2026-04-13 11:44:52","PR & Social","pr-social","2026-06-30 09:19:16","\u002F?page_id=37897","\u002Fpr-social\u002F",{"ID":69,"id":69,"title":70,"filename":71,"filesize":72,"url":73,"link":74,"alt":47,"author":75,"description":47,"caption":47,"name":76,"status":77,"uploaded_to":53,"date":78,"modified":78,"menu_order":53,"mime_type":79,"type":80,"subtype":81,"icon":82,"width":83,"height":84,"sizes":85},24289,"Pete-Jovetic-NEW","Pete-Jovetic-NEW.png",274057,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&q=90","\u002Fpete-jovetic-new\u002F","12","pete-jovetic-new","inherit","2023-08-02 10:44:57","image\u002Fpng","image","png","\u002Fwp\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",696,600,{"thumbnail":86,"thumbnail-width":87,"thumbnail-height":87,"medium":88,"medium-width":89,"medium-height":90,"medium_large":91,"medium_large-width":92,"medium_large-height":93,"large":94,"large-width":95,"large-height":96,"1536x1536":97,"1536x1536-width":98,"1536x1536-height":99,"2048x2048":100,"2048x2048-width":101,"2048x2048-height":102,"post-thumbnail":103,"post-thumbnail-width":104,"post-thumbnail-height":105,"12_col":106,"12_col-width":107,"12_col-height":108,"default_landscape":109,"default_landscape-width":110,"default_landscape-height":84,"default_portrait":111,"default_portrait-width":84,"default_portrait-height":110,"6_col_and_margin_short":112,"6_col_and_margin_short-width":104,"6_col_and_margin_short-height":108,"11_col_and_margin":113,"11_col_and_margin-width":114,"11_col_and_margin-height":108,"9_col_rectangle":115,"9_col_rectangle-width":116,"9_col_rectangle-height":117,"11_col":118,"11_col-width":119,"11_col-height":108,"staff_image_696_600":120,"staff_image_696_600-width":83,"staff_image_696_600-height":84,"rectangular_thumbnail":121,"rectangular_thumbnail-width":122,"rectangular_thumbnail-height":123},"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640","640","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=scale&h=172&q=90&w=200",200,172,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=scale&h=662&q=90&w=768",768,662,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=1000&q=90&w=1892","1892","1000","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=scale&h=1324&q=90&w=1536",1536,1324,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=scale&h=1766&q=90&w=2048",2048,1766,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",1860,1180,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2880",2880,870,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=800",800,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=800&q=90&w=600","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=3080",3080,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=1400&q=90&w=2150",2150,1400,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",2640,"https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=696","https:\u002F\u002Fimages.impression.co.uk\u002F2023\u002F08\u002FPete-Jovetic-NEW.png?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",750,300,{"acf_fc_layout":125,"reduced":29,"top_overlap":126,"bottom_underlap":126,"disable_observer":-1,"heading":127,"cta_text":128,"cta_link":129,"items":130},"related_module","small","See more posts","See all articles","\u002Fblog\u002F",[131,144,153],{"type_key":17,"title":132,"excerpt":133,"to":134,"postedAt":135,"readingTime":136,"image":137,"authors":138,"category":142},"August 2026 Google algorithm and search industry updates","\u003Cp>This month, we bring you some exciting developments and updates from the world of search, with a clear focus on changes made to Google’s AI Overviews, the personalisation of search, and the way AIOs are affecting zero-click behaviour. The start of a large shift, and a slightly controversial one, is happening in the world of [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Faugust-2026-google-algorithm-and-search-industry-updates\u002F","2026-09-09T10:48:44",5,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F09\u002Ft-i-m-e-l-o-r-d-eCC0dhkg_pY-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[139],{"name":140,"image":141},"Scott Lynam","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F05\u002FScott-Lynam.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":143,"name":48},"\u002Fblog\u002Fcategory\u002Fseo\u002F",{"type_key":17,"title":145,"excerpt":146,"to":147,"postedAt":148,"readingTime":136,"image":149,"authors":150,"category":152},"July 2026 Google Algorithm and Search Industry Updates","\u003Cp>This month, we bring you some exciting developments and updates from the world of search, with a clear focus on tailoring AI search results in Google and an upgrade to WordPress e-commerce websites. The start of a large shift, and a slightly controversial one, is happening in e-commerce: Google has started initial tests for AI-generated [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fjuly-2026-google-algorithm-and-search-industry-updates\u002F","2026-08-04T14:15:43","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F08\u002Frubaitul-azad-58HvxSq7rrU-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[151],{"name":140,"image":141},{"to":143,"name":48},{"type_key":17,"title":154,"excerpt":155,"to":156,"postedAt":157,"readingTime":158,"image":159,"authors":160,"category":167},"How information gain solves commodity SEO","\u003Cp>When building informational assets as an SEO professional, how can you distinguish your brand when so many articles often mirror one another? The answer lies in information gain. By moving away from replication and toward the creation of unique value, you provide both Google and users with a compelling reason to prefer your brand over [&hellip;]\u003C\u002Fp>\n","\u002Fblog\u002Fhow-information-gain-solves-commodity-seo\u002F","2026-07-20T11:37:53",12,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F07\u002Fgetty-images-lwAc6CL9tlM-unsplash.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[161,164],{"name":162,"image":163},"Rhianne Moriarty","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FOxCBEwDu-Rhianne-Moriaty.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"name":165,"image":166},"Milly Green","https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F02\u002FMilly-Green.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":143,"name":48},{"type":169,"style":170,"heading":30,"date":4,"updatedAt":171,"reading_minutes":172,"image":173,"imageAlt":30,"categories":174,"collections":444},"blog-post","light","2022-02-07T16:48:16",3,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002F050720211625504472_kate-remmer-RZn4_FzNUCY-unsplash-scaled.jpg?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",[175,361],{"id":10,"count":176,"description":177,"link":178,"name":179,"slug":180,"taxonomy":181,"parent":53,"meta":182,"acf":183,"head_links":184,"resource_count":53,"yoast_title":185,"yoast_meta":186,"yoast_json_ld":231,"_links":329},9,"The last few weeks have been unsettling, with many of us facing a period of uncertainty. The Coronavirus outbreak is impacting almost every aspect of our lives and, unsurprisingly, businesses are taking a hit.\r\n\r\nWe recognise that it's important to work together to make it through this difficult time, therefore we want to share actionable tips and advice to help you combat the biggest challenges your business may be facing right now.\r\n\r\nSo, here's a round-up of content that we hope you will find most helpful and relevant during this time.","\u002Fblog\u002Fcategory\u002Fcovid\u002F","COVID","covid","category",[],{"hidden":29,"sub_title_override":47,"title_override":47},[],"Marketing Support During COVID-19 from Impression",[187,189,192,195,198,201,204,206,208,210,213,216,219,222,225,228],{"property":188,"content":185},"title",{"property":190,"content":191},"description","The subsequent effects of the COVID-19 pandemic proved unsettling for all businesses. 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