[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fblog\u002Faws-summit-london":3},{"date":4,"date_gmt":4,"content":5,"sticky":7,"format":8,"categories":9,"collections":11,"coauthors":12,"class_list":14,"acf":23,"head_links":323,"breadcrumbs":324,"reading_minutes":31,"category":332,"head":334},"2016-07-08T09:51:39",{"rendered":6},"\u003Cp>\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2721 aligncenter\" src=\"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FAFSUkCgw-IMG_20160707_081924.png?auto=compress%2Cformat&fit=scale&h=50&q=90&w=200\" alt=\"IMG_20160707_081924\" width=\"300\" height=\"75\" \u002F>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The Amazon Web Services (AWS) Summit London kicked off yesterday with the keynote speech (after some coffee to wake everyone up as well as cookies to keep people going through the  two-hour talk). \u003C\u002Fspan>\u003Cspan style=\"font-weight: 400;\">Dr. Werner Vogels took center stage as Amazon CTO and was proudly boasting about AWS’s developments, both recent and from the past. As the driving force  technological innovation at amazon, he was happy to talk about it how a lot of the recent change and new products have come about through his influence .\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2722 alignright\" src=\"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002F4OZtBMfY-IMG-20160707-WA0005-scaled.jpeg?auto=compress%2Cformat&fit=scale&h=200&q=90&w=105\" alt=\"IMG-20160707-WA0005\" width=\"158\" height=\"300\" \u002F> \u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Joining him on stage were multiple heads of companies lining up to sing the praises of AWS and the benefits it has brought so many firms around the globe. Tom Blomfield, from the upcoming banking startup \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fgetmondo.co.uk\u002F\">\u003Cspan style=\"font-weight: 400;\">Mondo\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\"> was among them. Tom and co at Mondo have always thought that traditional banks were behind the times and not reacting to how people now access the world around them. They had always thought there was a better solution out there, but with restrictions on financial applications and data there was never a reasonable entry point into the market. \u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">With the \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"http:\u002F\u002Fwww.theregister.co.uk\u002F2015\u002F11\u002F17\u002Ffca_paves_the_way_for_cloud_computing_in_uk_financial_services\u002F\">\u003Cspan style=\"font-weight: 400;\">FCA releasing a report in late 2015\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\"> stating that cloud computing was now at a point where it was a secure and viable method for general use, Mondo seized this opportunity to revolutionise the way banks behave and have been flooded with sign ups since they announced themselves. Even after the keynote their area in the ‘Startup Section’ was flooded with people wanting to sign up, but for Android users (like myself) we will have to wait a bit longer for the app even when though we are 40,000 deep in the queue!\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Mondo was not the only financial business to be featured in the keynote. \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.travelex.co.uk\u002F\">\u003Cspan style=\"font-weight: 400;\">Travelex\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\"> a british founded money exchange company and the first non-bank to be allowed into Heathrow Airport, was also there to bask in the keynote praise. Travelex has had recent success creating its Supercard, an app\u002Fphysical cart hybrid that’s used to cut out bank charges while abroad. One of the issues for Travelex setting up this new card system was that it was actually getting too much interest for its partners or systems to be able to process. So its development team turned to AWS to solve the issue. After getting many expensive quotes from services with large development periods they decided to take the matter into their own hands, and with AWS (EC2 and Lambda) they were able to create a solution with two developers within two weeks.\u003Cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2723 alignright\" src=\"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FkY6uTQyO-IMG_20160707_083922.png?auto=compress%2Cformat&fit=scale&h=150&q=90&w=200\" alt=\"IMG_20160707_083922\" width=\"300\" height=\"225\" \u002F> \u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">After the keynote there was a short break when we could visit the partners of AWS at their stalls. There was also time to have a play with AWS in the hands on labs, provided by \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fqwiklabs.com\u002F\">\u003Cspan style=\"font-weight: 400;\">qwiklabs\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\">, with lots of in-depth training sessions to be done at each person’s own pace with one free lesson per delegate.  The extensive instructions and detailed test AWS environment that was available to play in, manned by seasoned staff who were on hand to talk through anything, provided me with a great learning experience..\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Also spotted among the partners were many AWS staff, including architects who were on site to provide answers to all the technical questions you could wish to ask (as long as you don’t mind waiting 10-30 minutes). After this were a number of sessions aimed at either fundamentals or in-depth looks at different AWS services. With each of these was another company, there to big up the AWS ecosystem. Among them were the likes of \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.thetrainline.com\u002F\">\u003Cspan style=\"font-weight: 400;\">trainline\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\"> and \u003C\u002Fspan>\u003Ca rel=\"noreferrer noopener\" href=\"http:\u002F\u002Fwww.aon.com\u002Funitedkingdom\u002F\">\u003Cspan style=\"font-weight: 400;\">Aon\u003C\u002Fspan>\u003C\u002Fa>\u003Cspan style=\"font-weight: 400;\">, all of whom  are using AWS services to the fullest extent. They mostly said they enjoyed the fact that AWS was continually changing all the time and adding services that the users themselves are asking for, to help them be more efficient in their development. \u003Cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2724 alignright\" src=\"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F05\u002FgQPtfKND-IMG-20160707-WA0003-scaled.jpeg?auto=compress%2Cformat&fit=scale&h=105&q=90&w=200\" alt=\"IMG-20160707-WA0003\" width=\"300\" height=\"158\" \u002F>\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Here at Impression, as users of many AWS products it’s always good to see the many benefits of using their service. But also it’s great to see the innovation from other companies using these services, staying ahead of the curve that is the ever growing cloud platform.\u003C\u002Fspan>\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n",false,"standard",[10],37,[],[13],180,[15,16,17,18,19,20,21,22],"post-2720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web",{"page_content_modules":24,"hero":136},[25,96],{"acf_fc_layout":26,"reduced":27,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":27,"title":28,"content":6,"authors":29},"blog_post_content",true,"AWS Summit: London",[30],{"id":31,"path":32,"display_name":33,"job_title":34,"description":35,"avatar_url":36,"acf":37},3,"\u002Fabout\u002Four-team\u002Fjames-hall\u002F","James","Lead PHP Developer","I'm the Lead PHP Developer at Impression. I love coffee and can often be found discussing online gaming. I also have a dog called Lupin who visits the office from time to time.","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"job_title":34,"full_bio":38,"specialist_service_links":7,"photo":39},"\u003Cp>Lead PHP Developer. Joined Impression in 2015.\u003C\u002Fp>\n\u003Cp>My career in web development started when I was at University, I undertook a placement year as an assistant Web Developer at Fisher Scientific. Following this, I worked as an in house Web Developer for Dusk Till Dawn Casino before joining Impression in 2015.\u003C\u002Fp>\n\u003Cp>A huge part of my day to day at Impression is coding and debugging. I have recently built our own internal ERP system – The Brain, much of my time is spent refining and updating the system so that it’s helpful for everyone across the business.\u003C\u002Fp>\n\u003Cp>\u003Cb>Something that I’m proud of:\u003Cbr \u002F>\n\u003C\u002Fb>The Impression Brain. I also got Gold in the 200m swim at primary school.\u003C\u002Fp>\n\u003Cp>\u003Cb>Outside of work:\u003Cbr \u002F>\n\u003C\u002Fb>I like to consume things, whether it’s TV, movies, mooks, mames, happiness, food or drink.\u003C\u002Fp>\n",{"ID":40,"id":40,"title":41,"filename":42,"filesize":43,"url":44,"link":45,"alt":46,"author":47,"description":46,"caption":46,"name":48,"status":49,"uploaded_to":43,"date":50,"modified":50,"menu_order":43,"mime_type":51,"type":52,"subtype":53,"icon":54,"width":55,"height":56,"sizes":57},16528,"James-HH_New","James-HH_New.png",0,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&q=90","\u002Fjames-hh_new\u002F","","12","james-hh_new","inherit","2022-04-07 15:45:52","image\u002Fpng","image","png","\u002Fwp\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",696,600,{"thumbnail":58,"thumbnail-width":59,"thumbnail-height":59,"medium":60,"medium-width":61,"medium-height":62,"medium_large":63,"medium_large-width":64,"medium_large-height":65,"large":66,"large-width":67,"large-height":68,"1536x1536":69,"1536x1536-width":70,"1536x1536-height":71,"2048x2048":72,"2048x2048-width":73,"2048x2048-height":74,"post-thumbnail":75,"post-thumbnail-width":76,"post-thumbnail-height":77,"12_col":78,"12_col-width":79,"12_col-height":80,"default_landscape":81,"default_landscape-width":82,"default_landscape-height":56,"default_portrait":83,"default_portrait-width":56,"default_portrait-height":82,"6_col_and_margin_short":84,"6_col_and_margin_short-width":76,"6_col_and_margin_short-height":80,"11_col_and_margin":85,"11_col_and_margin-width":86,"11_col_and_margin-height":80,"9_col_rectangle":87,"9_col_rectangle-width":88,"9_col_rectangle-height":89,"11_col":90,"11_col-width":91,"11_col-height":80,"staff_image_696_600":92,"staff_image_696_600-width":55,"staff_image_696_600-height":56,"rectangular_thumbnail":93,"rectangular_thumbnail-width":94,"rectangular_thumbnail-height":95},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640","640","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=scale&h=172&q=90&w=200",200,172,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=scale&h=662&q=90&w=768",768,662,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=1000&q=90&w=1892","1892","1000","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=scale&h=1324&q=90&w=1536",1536,1324,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=scale&h=1766&q=90&w=2048",2048,1766,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",1860,1180,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2880",2880,870,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=800",800,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=800&q=90&w=600","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=3080",3080,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=1400&q=90&w=2150",2150,1400,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",2640,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=696","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FJames-HH_New.png?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",750,300,{"acf_fc_layout":97,"reduced":27,"top_overlap":98,"bottom_underlap":98,"disable_observer":-1,"heading":99,"cta_text":100,"cta_link":101,"items":102},"related_module","small","See more posts","See all articles","\u002Fblog\u002F",[103,117,126],{"type_key":16,"title":104,"excerpt":105,"to":106,"postedAt":107,"readingTime":108,"image":109,"authors":110,"category":114},"Conquering the fear of HTML coding","\u003Cp>This post has been written by Alex Bennett. Alex is a final year English student from the University of Nottingham and is currently part of a 10-week placement with Impression. The prospect of learning to code can be daunting. There are loads of different languages that all do different things in different ways, and the […]\u003C\u002Fp>\n","\u002Fblog\u002Fconquering-the-fear-of-html-coding\u002F","2022-02-07T16:48:24",4,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FR0FY9Cp6-050720211625512429_christopher-gower-291246-unsplash-scaled.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[111],{"name":112,"image":113},"Team Impression","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F11\u002FImpression-Icon.jpg?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":115,"name":116},"\u002Fblog\u002Fcategory\u002Fweb\u002F","Web",{"type_key":16,"title":118,"excerpt":119,"to":120,"postedAt":121,"readingTime":108,"image":122,"authors":123,"category":125},"Best Sketch plugins for 2018","\u003Cp>Discover the best Sketch plugins, where and how you can get them, and how to make the most of them. What is Sketch? Sketch is a professional design tool for Mac that utilises a fully vector-based workflow. Its simple layout, features and plugins make it a very capable replacement to other design tools like Photoshop. […]\u003C\u002Fp>\n","\u002Fblog\u002Fbest-sketch-plugins-2018\u002F","2022-02-07T16:48:28","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002Fo5LExbve-050720211625518164_Sketch-blog-post-bg.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[124],{"name":112,"image":113},{"to":115,"name":116},{"type_key":16,"title":127,"excerpt":128,"to":129,"postedAt":130,"readingTime":131,"image":132,"authors":133,"category":135},"Why There’s Never Been a Better Time to Invest in Your Business Website","\u003Cp>While a new website might seem like a hefty commitment, recent updates from Google and trends toward a more technically-advanced web approach mean that we suggest there’s never been a better time to review your online presence and invest in making it the best it can be. Here, we explain what you should be reviewing […]\u003C\u002Fp>\n","\u002Fblog\u002Fweb-2018-theres-never-better-time-invest-business-website\u002F","2022-02-07T16:48:30",17,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002FQ77g1pcS-050720211625519452_business-websites.jpeg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[134],{"name":112,"image":113},{"to":115,"name":116},{"type":137,"style":138,"heading":28,"date":4,"updatedAt":139,"reading_minutes":31,"image":140,"imageAlt":28,"categories":141,"collections":322},"blog-post","light","2022-02-07T16:48:42","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002Fxk0SFNZ2-050720211625527249_IMG_20160707_083922.jpg?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",[142],{"id":10,"count":143,"description":144,"link":115,"name":116,"slug":145,"taxonomy":146,"parent":43,"meta":147,"acf":148,"head_links":149,"resource_count":43,"yoast_title":150,"yoast_meta":151,"yoast_json_ld":196,"_links":294,"path":115},39,"The way your website is designed and developed has a huge effect on the user experience and likelihood of conversion.\r\n\r\nImpression is an award winning digital agency which delivers results-focused, data driven web projects for a wide range of clients. Our in-house team of designers and web developers works closely with our marketing team to produce \u003Cem>performance websites\u003C\u002Fem> which don't just look great, they perform well across all channels, including search, too.\r\n\r\nCheck out our latest tips, advice, guides and insights into the world of web development now.","web","category",[],{"hidden":27,"sub_title_override":46,"title_override":46},[],"Web Development Blog | Tips, Advice & Guides | Impression",[152,154,157,160,163,166,169,171,173,175,178,181,184,187,190,193],{"property":153,"content":150},"title",{"property":155,"content":156},"description","Keeping up to date with the latest web design & dev trends, strategies, and industry movements can be difficult. 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