[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fabout\u002Four-team\u002Fmatthew-ahern\u002Fpage\u002F23":3},{"name":4,"url":5,"description":6,"avatar_urls":7,"acf":9,"social":174,"head_links":176,"breadcrumbs":162,"posts":180,"pages":157,"head":1420},"Matthew Ahern","","As a part of the growing Commercial Team at Impression, I support the Head of Marketing and the content element of Impression’s marketing strategy.",{"24":8,"48":8,"96":8},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress&fit=fit&fm=jpg&h=96&q=90&w=96",{"job_title":10,"full_bio":11,"specialist_service_links":12,"photo":30,"page_content_modules":85,"hero":158},"Digital Marketing Manager","\u003Cp>Digital Marketing Manager. Joined Impression in December 2021.\u003C\u002Fp>\n\u003Cp>I began my digital marketing career as an in-house Marketing Assistant for a Nottingham-based luxury brand. I also spent a short time in the world of merchandising before returning to digital marketing as an in-house Marketer for a national manufacturer of electrical goods. I produced a wide range of internal and external content, including social media and website content. I wanted to take my content marketing skills further, so when I saw that Impression was looking for a Content Executive, I thought it would be a great opportunity to explore and develop my skills.\u003C\u002Fp>\n\u003Cp>I work closely with Impression’s Head of Marketing to support them in delivering the content element of Impression’s marketing strategy. I collaborate across departments to produce digital content, such as case studies, website copy, and long-form content.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Something that I’m proud of:\u003C\u002Fstrong>\u003Cbr \u002F>\nA moment I was really proud of was receiving my Masters degree in marketing. Marketing was a completely new world to me back then, so there was a lot of pressure on learning, understanding, and implementing new ideas and strategies into my work.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Outside of work:\u003C\u002Fstrong>\u003Cbr \u002F>\nMy favourite things to do outside of work are to visit quirky museums and to enjoy well-brewed coffee in independent coffee shops.\u003C\u002Fp>\n",[13],{"page":14,"link_text":29},{"ID":15,"post_author":16,"post_date":17,"post_date_gmt":17,"post_content":5,"post_title":18,"post_excerpt":5,"post_status":19,"comment_status":20,"ping_status":20,"post_password":5,"post_name":21,"to_ping":5,"pinged":5,"post_modified":22,"post_modified_gmt":22,"post_content_filtered":5,"post_parent":23,"guid":24,"menu_order":23,"post_type":25,"post_mime_type":5,"comment_count":26,"filter":27,"url_path":28},33,"98","2020-03-12 15:00:28","Digital Marketing Services","publish","closed","digital-marketing","2026-04-13 15:14:11",0,"\u002F?page_id=33","page","0","raw","\u002Fdigital-marketing\u002F","Digital Marketing",{"ID":31,"id":31,"title":32,"filename":33,"filesize":23,"url":34,"link":35,"alt":5,"author":36,"description":5,"caption":5,"name":37,"status":38,"uploaded_to":23,"date":39,"modified":39,"menu_order":23,"mime_type":40,"type":41,"subtype":42,"icon":43,"width":44,"height":45,"sizes":46},16743,"Matthew-Ahern_New2","Matthew-Ahern_New2.png","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&q=90","\u002Fmatthew-ahern_new2\u002F","12","matthew-ahern_new2","inherit","2022-04-21 11:54:30","image\u002Fpng","image","png","\u002Fwp\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",696,600,{"thumbnail":47,"thumbnail-width":48,"thumbnail-height":48,"medium":49,"medium-width":50,"medium-height":51,"medium_large":52,"medium_large-width":53,"medium_large-height":54,"large":55,"large-width":56,"large-height":57,"1536x1536":58,"1536x1536-width":59,"1536x1536-height":60,"2048x2048":61,"2048x2048-width":62,"2048x2048-height":63,"post-thumbnail":64,"post-thumbnail-width":65,"post-thumbnail-height":66,"12_col":67,"12_col-width":68,"12_col-height":69,"default_landscape":70,"default_landscape-width":71,"default_landscape-height":45,"default_portrait":72,"default_portrait-width":45,"default_portrait-height":71,"6_col_and_margin_short":73,"6_col_and_margin_short-width":65,"6_col_and_margin_short-height":69,"11_col_and_margin":74,"11_col_and_margin-width":75,"11_col_and_margin-height":69,"9_col_rectangle":76,"9_col_rectangle-width":77,"9_col_rectangle-height":78,"11_col":79,"11_col-width":80,"11_col-height":69,"staff_image_696_600":81,"staff_image_696_600-width":44,"staff_image_696_600-height":45,"rectangular_thumbnail":82,"rectangular_thumbnail-width":83,"rectangular_thumbnail-height":84},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640","640","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=scale&h=172&q=90&w=200",200,172,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=scale&h=662&q=90&w=768",768,662,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=1000&q=90&w=1892","1892","1000","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=scale&h=1324&q=90&w=1536",1536,1324,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=scale&h=1766&q=90&w=2048",2048,1766,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",1860,1180,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2880",2880,870,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=800",800,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=800&q=90&w=600","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=3080",3080,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=1400&q=90&w=2150",2150,1400,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",2640,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=600&q=90&w=696","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",750,300,[86],{"acf_fc_layout":87,"reduced":88,"top_overlap":-1,"bottom_underlap":-1,"disable_observer":-1,"title":89,"posts":90},"author_posts",true,"Matthew Ahern’s posts",{"data":91,"pages":157},[92,106,116,128,140,148],{"type_key":93,"title":94,"excerpt":95,"to":96,"postedAt":97,"readingTime":98,"image":99,"authors":100,"category":103},"post","Impression Wins UK Content Award","\u003Cp>We’re proud to announce that last night, we were awarded B2C Content Campaign of the Year at the 2021 UK Content Awards. The UK Content Awards celebrate excellence in content marketing. The awards are judged by some of the biggest names in digital marketing and when assessing each entry, judges look for clear objectives, creative […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-wins-uk-content-award\u002F","2022-02-07T16:48:12",1,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fpexels-nataliya-vaitkevich-6532373-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[101],{"name":4,"image":102},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":104,"name":105},"\u002Fblog\u002Fcategory\u002Fdigital-pr\u002F","Digital PR",{"type_key":93,"title":107,"excerpt":108,"to":109,"postedAt":97,"readingTime":98,"image":110,"authors":111,"category":113},"Impression shortlisted 7 times in UK Agency Awards","\u003Cp>We’re excited to announce that we have been nominated across 7 categories in the 2021 UK Agency Awards. The UK Agency Awards recognise and reward exceptional agencies, celebrating everything that makes an agency amazing. The awards are judged by industry experts and they recognise entries from agencies that are committed to delivering best practices, achieving […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-shortlisted-7-times-in-uk-agency-awards\u002F","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fpexels-cottonbro-3171837-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[112],{"name":4,"image":102},{"to":114,"name":115},"\u002Fblog\u002Fcategory\u002Four-news\u002F","Our News",{"type_key":93,"title":117,"excerpt":118,"to":119,"postedAt":120,"readingTime":121,"image":122,"authors":123,"category":125},"11 Email Marketing Tips from Joe Glover, The Marketing Meetup","\u003Cp>This video was created by Joe Glover who is the founder of The Marketing Meetup. The Marketing Meetup is a marketing community created by marketers, for marketers. It exists to help marketers learn and meet one another. Hi, my name is Joe Glover, I’m the founder of The Marketing Meetup. In this video, we’re going to […]\u003C\u002Fp>\n","\u002Fblog\u002F11-email-marketing-tips-video\u002F","2024-09-30T09:14:57",7,"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F03\u002F11-email-tips.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[124],{"name":4,"image":102},{"to":126,"name":127},"\u002Fblog\u002Fcategory\u002Fvideo-hub\u002F","Video Hub",{"type_key":93,"title":129,"excerpt":130,"to":131,"postedAt":132,"readingTime":133,"image":134,"authors":135,"category":137},"The Real Psychology of Colour","\u003Cp>This blog post was written by Rejoice Ojiaku for Impression. Rejoice is the SEO Manager at Incubeta NMPi and Co-Founder of B-Digital UK. Rejoice has worked within digital marketing (SEO) for 2+ years, after finishing her master’s degree in marketing at The University of Manchester, she started her journey as a Junior SEO Executive. She […]\u003C\u002Fp>\n","\u002Fblog\u002Fthe-real-psychology-of-colour\u002F","2022-02-07T16:48:13",8,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002FcUO22upi-christina-wocintechchat-com-MTvPWhQKZK4-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[136],{"name":4,"image":102},{"to":138,"name":139},"\u002Fblog\u002Fcategory\u002Frepresentation-in-tech\u002F","Representation in Tech",{"type_key":93,"title":141,"excerpt":142,"to":143,"postedAt":132,"readingTime":98,"image":144,"authors":145,"category":147},"Impression Wins European Search Award","\u003Cp>Last night was the virtual ceremony for the European Search Awards and we’re delighted to announce that our PPC team picked up the award for Best Use of Search B2C for their work with Topps Tiles! The judges stated that the competition across all of the B2C categories was incredibly tough and the standard of […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-wins-european-search-award\u002F","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[146],{"name":4,"image":102},{"to":114,"name":115},{"type_key":93,"title":149,"excerpt":150,"to":151,"postedAt":132,"readingTime":152,"image":153,"authors":154,"category":156},"Impression Wins PR Award from The Drum Recommends","\u003Cp>We’re proud to announce that we have won the Public Relations (PR) award at The Drum Recommends Awards for Marketing and Advertising 2021. These awards can only be won through the high regard of our clients and they are different from the other awards that we enter as they are based purely on client feedback. […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-wins-public-relations-award-at-the-drum-recommends-awards-for-marketing-and-advertising\u002F",2,"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F07\u002F050720211625502754_jason-dent-WNVGLwGMCAg-unsplash-scaled.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[155],{"name":4,"image":102},{"to":104,"name":105},"29",{"type":159,"style":160,"title":161,"heading":4,"intro":11,"services":12,"breadcrumbs":162,"photo":47,"social":174},"author","dark","Meet the Team",[163,166,169,172],{"path":164,"name":165},"\u002F","Home",{"path":167,"name":168},"\u002Fabout\u002F","About Us",{"path":170,"name":171},"\u002Fabout\u002Four-team\u002F","Meet the team",{"path":173,"name":4},null,{"twitter":5,"linkedin":175},"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fmatthewaahern\u002F",[177],{"rel":178,"href":179},"canonical","https:\u002F\u002Fwww.impressiondigital.com\u002Fabout\u002Four-team\u002Fmatthew-ahern\u002F",[181,502,687,872,1058,1238],{"id":182,"date":183,"date_gmt":183,"guid":184,"modified":97,"modified_gmt":97,"slug":185,"status":19,"type":93,"link":96,"title":186,"content":187,"excerpt":190,"author":191,"featured_media":192,"comment_status":193,"ping_status":193,"sticky":189,"template":5,"format":194,"meta":195,"categories":196,"collections":199,"coauthors":200,"class_list":203,"acf":212,"head_links":213,"breadcrumbs":214,"url_path":96,"search_description":221,"featured_image_urls":222,"authors":257,"type_nicename":266,"reading_minutes":98,"category":267,"yoast_title":270,"yoast_meta":271,"yoast_json_ld":324,"_links":453},11238,"2021-07-16T00:00:00",{"rendered":96},"impression-wins-uk-content-award",{"rendered":94},{"rendered":188,"protected":189},"\n\u003Cp>We’re proud to announce that last night, we were awarded B2C Content Campaign of the Year at the 2021 UK Content Awards.\u003C\u002Fp>\n\n\n\n\u003Cp>The UK Content Awards celebrate excellence in \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fcontent-marketing\u002F\">content marketing\u003C\u002Fa>. The awards are judged by some of the biggest names in digital marketing and when assessing each entry, judges look for clear objectives, creative and effective implementation and tangible and demonstrable results.\u003C\u002Fp>\n\n\n\n\u003Cp>Our entry focused on a campaign that we delivered in partnership with our client, \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.wearemarmalade.co.uk\u002F\">Marmalade\u003C\u002Fa>. You can read more about what we did in our case study \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fcase-studies\u002Fmarmalade-digital-pr\u002F\">here\u003C\u002Fa>.\u003C\u002Fp>\n\n\n\n\u003Cp>Being shortlisted for awards is always incredibly exciting. To take that one step further and win is a fantastic feeling! Whilst we know that awards aren’t everything, they do provide reassurance to our clients that we know our stuff. They also give well deserved recognition to our team and the individuals who have worked on this particular campaign. The team recently won the Public Relations (PR) award at The Drum Recommends Awards for Marketing and Advertising and they are shortlisted for ‘Best PR Agency’ at the 2021 UK Agency Awards, the winners are yet to be announced so we have our fingers crossed! \u003C\u002Fp>\n\n\n\n\u003Cp>Congratulations to everyone else who picked up an award last night. \u003C\u002Fp>\n\n\n\n\u003Cp>Find out more about our \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fpr-social\u002Fdigital-pr\u002F\">digital PR\u003C\u002Fa> service or \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa> with our team to hear how we can deliver an award winning campaign for your business. \u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F10\u002FUK-Content-Awards-Banner-1.png\" alt=\"\" class=\"wp-image-49851\"\u002F>\u003C\u002Ffigure>\n",false,{"rendered":95,"protected":189},98,11240,"open","standard",{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":5,"inline_featured_image":189,"footnotes":5},[197,198],45,44,[],[201,202],11,164,[204,93,205,206,207,208,209,210,211],"post-11238","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-pr","category-our-news",[],[],[215,216,219,220],{"path":164,"name":165},{"path":217,"name":218},"\u002Fblog\u002F","Blog",{"path":104,"name":105},{"path":173,"name":94},"We’re proud to announce that last night, we were awarded B2C Content Campaign of the Year at the 2021 UK Content Awards. The UK Content Awards celebrate excellence in content marketing. 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The awards are judged by industry experts and they recognise entries from agencies that are committed to delivering best practices, achieving outstanding results and implementing creative and innovative approaches. We’re very proud to have been shortlisted among many other strong entrants! \u003C\u002Fp>\n\n\n\n\u003Cp>We have been shortlisted in the following categories: \u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>Best Agency Culture \u003C\u002Fli>\u003Cli>PR Agency of the Year \u003C\u002Fli>\u003Cli>SEO Agency of the Year \u003C\u002Fli>\u003Cli>PPC Agency of the Year \u003C\u002Fli>\u003Cli>Integrated Search Agency of the Year \u003C\u002Fli>\u003Cli>Ecommerce Agency of the Year\u003C\u002Fli>\u003Cli>Independent Agency of the Year\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Cp>The agency award categories were introduced so that agencies are recognised and rewarded for their specialist skills and areas of expertise. \u003C\u002Fp>\n\n\n\n\u003Cp>Congratulations to everyone else who has been nominated for an award, you can see the full list \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fukagencyawards.co\u002F2021-shortlist\u002F\">here\u003C\u002Fa>. We’re looking forward to the in-person ceremony in September.\u003C\u002Fp>\n\n\n\n\u003Cp>If you’d like to find out how we can help you, \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa> with our team today. You can also check out our awards \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fabout\u002Four-awards\u002F\">here\u003C\u002Fa> and our case studies \u003Ca rel=\"noreferrer noopener\" href=\"\u002Four-work\u002F\">here\u003C\u002Fa>. \u003C\u002Fp>\n",{"rendered":108,"protected":189},11237,{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":5,"inline_featured_image":189,"footnotes":5},[198],[],[201,202],[517,93,205,206,207,208,209,211],"post-11236",[],[],[521,522,523,524],{"path":164,"name":165},{"path":217,"name":218},{"path":114,"name":115},{"path":173,"name":107},"We’re excited to announce that we have been nominated across 7 categories in the 2021 UK Agency Awards. The UK Agency Awards recognise and reward exceptional agencies, celebrating everything that makes an agency amazing. The awards are judged by industry experts and they recognise entries from agencies that are committed to delivering best practices, achieving 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class=\"wp-block-image\">\n\u003Cfigure class=\"alignleft size-large is-resized\">\u003Cimg loading=\"lazy\" decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F10\u002FJoe-Glover-1.jpeg\" alt=\"\" class=\"wp-image-49751\" width=\"162\" height=\"162\"\u002F>\u003Cfigcaption class=\"wp-element-caption\">Joe Glover, TMM\u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003C\u002Fdiv>\n\n\n\u003Cp>This video was created by Joe Glover who is the founder of The Marketing Meetup. \u003C\u002Fp>\n\n\n\n\u003Cp>The Marketing Meetup is a marketing community created by marketers, for marketers. It exists to help marketers learn and meet one another.\u003C\u002Fp>\n\n\n\n\u003Ciframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002F1yIcmPD3TMc\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\">\u003C\u002Fiframe>\n\n\n\n\u003Cp>Hi, my name is Joe Glover, I’m the founder of The Marketing Meetup. In this video, we’re going to investigate a 26 word email and look at 11 opportunities within this plain text email, or mostly plain text email, for how you can make your \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Femail-marketing\u002F\">email marketing\u003C\u002Fa> just a little bit better:\u003C\u002Fp>\n\n\n\n\u003Cp>So let’s take a quick look at the email. So the first opportunity I want to speak about is the subject line. So this is actually in my inbox, so someone’s actually replied to this saying ‘best email ever’, which is really kind. But what you can see here is there’s a very informal subject line. So for me, I’ve started off with a lowercase because I think it starts off much better in the inbox, it stands out, it’s a little bit more natural. And it’s also ridiculously long, again, this is something that sort of breaks people outside of their usual, ‘oh, this is going to be our usual promotions email’ from someone. That also builds on previous work. So in a previous email, I spent the time to say, writing the shortest email that I’ve ever tried to write, something along the words of that, by reinforcing that, in this particular email, what we see is people feel like they’re part of the club, they feel like they’re part of something that is not only existing in one moment but many. So they are welcomed as part of a specific club, which is a really nice way of doing things. \u003C\u002Fp>\n\n\n\n\u003Cp>What most people would have seen in this email, and you can see it right here with my email address is that this particular promotional email came from my personal email address. So joeglover@marketingmeetup.com, what would have also appeared there is my profile picture. Now, both of these are opportunities two and three, these are opportunities to show that this is coming from a person, not a no-reply email address. If people want to get back in touch with your emails, then indeed they can. This is really important because email marketing is so often reduced to just a broadcast. In my opinion, one of the most effective channels and metrics that we can use when we’re speaking about email marketing is actually to look at the response rate, the conversations that have started as a result of your emails. If you start enough those conversations in a meaningful way, then one way to do that is to make sure that you’re sending your emails from a personal email address, or a version of a personal email address that certainly looks personal. So people are able to respond to it and know who they’re responding to. \u003C\u002Fp>\n\n\n\n\u003Cp>Next, we can see here that there’s a fairly unique salutation. So granted, here, it’s just an emoji, but you can take it further. And indeed I do. In this case, it just says, ‘Hey, James’ and then there’s a heart emoji. Again, this just takes people out of a moment of ‘this is a standard email, this is something I receive 100 times a day’ and the emoji afterwards just reinforces this is a bit special. \u003C\u002Fp>\n\n\n\n\u003Cp>The next opportunity I want to point out is in the copy. So this particular email is about a webinar. Now, what some people may do is they’ll have a single call to action as we can see with this pink button, but what you’re losing is an opportunity in your body text. So I always make sure that I link my webinars in the body text as soon as possible as well. You can do this with your call to action no matter what it is. And you can add in your call to action so people don’t actually need to scroll all the way to a button, or an image or whatever it may be is right there in the body text as they’re reading. If they want to get to the thing that you’re selling them quickly, then they can do. It’s easy, it’s clear and it’s concise. Next, you can see that the copy is very concise. So there are just a few words, but you get the information that you need. So the webinar is on Tuesdays at 3pm, it’s SEO opportunities from analytics and it’s gonna make your brain explode. It’s as simple as that. But it’s compelling enough that people are going to click in if they want to or if they’re not bothered about SEO, then they’ve made their decision nice and quick, it’s a respectful thing, they come out and say ‘No, you know what, that’s not for me’. That’s okay, absolutely fine. But at least you haven’t had to make them read 1000 lines of text to get to the point where their decision is made. The important thing here is that people actually have great awareness despite what people say, you know, people will consume Netflix content for 10 years. But what they have is a very, very short consideration cycle. This means to say that they will make a decision very quickly on whether they decide to continue consuming or not. Attention spans aren’t reducing, consideration spans are.\u003C\u002Fp>\n\n\n\n\u003Cp>You can also see that this copy uses emoji quite a lot. So we’ve got one in the salutation, we’ve got one here, we’ve got two here, and then we’ve also got one on the button. Again, it’s just a way to add a bit of humour and a bit of lightheartedness. What I would say about this particular thing, however, is don’t, I’ve actually done it here and I wouldn’t do it again, is don’t necessarily rely on an emoji to convey the copy that you need to because some email providers aren’t going to show emojis in the same way as they appear in your own browser. So what you might actually do is use these emojis a little bit more sparingly than I did, but also use them to add humour and if you can, to reduce the copy. When we look at this button, you can see that again, the copy and the button is very informal. It’s very concise, but it’s also different. It’s not a sign up here button, it says see you there, thumbs up, again, that conveys something which is a little bit beyond just the normal email, it takes people out of the space of this is the same as everyone else. It’s a short way to sort of convey what you like to convey and do it with a bit of personality. \u003C\u002Fp>\n\n\n\n\u003Cp>What I would suggest is that often your call to action should marry up to your subject line. So for example, this email isn’t a great example of that, but for example, it might be sign up for the world’s best webinar on SEO opportunities, or something to that effect, that marries up the subject line to the call to action, it makes the whole thing seem very coherent for the reader. \u003C\u002Fp>\n\n\n\n\u003Cp>The next thing you’ll see is the word love. So most people will put something like kind regards or something like that which feels very, very cold, very, very corporate, and in 2021 is probably not the type of thing that people are going to be bothered about. So for me, I want to convey a sense of love. And I mean that sincerely for the marketing meetup I put a genuine sense of love into our community, and want to elevate everything we do to that level. So the best way and the most appropriate word for me to sign up is with love because that’s what I mean. I’ve also put from Joe, that’s my name, it’s not from the marketing meetup. Again, it’s all about being a person.\u003C\u002Fp>\n\n\n\n\u003Cp>Here we can see another opportunity, which is your job title. So for me, I’ve put something which is a little bit unique: Irish Wolfhound. I changed that every time I did an email for that period of time, I’ve actually stopped doing that now. I think that there was probably a period of time where that was more appropriate and a little bit more unique. I think a few people picked up on it. And now it’s, you know, a little bit more commonplace and not necessarily something I’ll continue doing. But what we can see here is that there is another opportunity within the copy here to do something a little bit different. \u003C\u002Fp>\n\n\n\n\u003Cp>So, over the course of these 26 words, I’ve just pointed out 11 opportunities for you to make your email copy and your email marketing a little bit more unique and a little bit more you. Hopefully, that’s useful. And a nice lifting off point for you to think about your own emails and the inspiration that may come off the back of it. Thank you for listening and take care. \u003C\u002Fp>\n",{"rendered":118,"protected":189},16050,{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":698,"inline_featured_image":189,"footnotes":5},"Joe Glover from the Marketing Meetup shares 11 email marketing 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st=11173",{"taxonomy":494,"embeddable":88,"href":867},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcollections?post=11173",{"taxonomy":159,"embeddable":88,"href":869},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcoauthors?post=11173",[871],{"name":500,"href":501,"templated":88},{"id":873,"date":874,"date_gmt":874,"guid":875,"modified":132,"modified_gmt":132,"slug":877,"status":19,"type":93,"link":131,"title":878,"content":879,"excerpt":881,"author":191,"featured_media":882,"comment_status":20,"ping_status":20,"sticky":189,"template":5,"format":194,"meta":883,"categories":884,"collections":886,"coauthors":887,"class_list":888,"acf":891,"head_links":892,"breadcrumbs":893,"url_path":131,"search_description":898,"featured_image_urls":899,"authors":931,"type_nicename":266,"reading_minutes":133,"category":939,"yoast_title":941,"yoast_meta":942,"yoast_json_ld":968,"_links":1020},11220,"2021-06-22T00:00:00",{"rendered":876},"\u002Fblog\u002Fthe-real-psychology-of-colour-2\u002F","the-real-psychology-of-colour",{"rendered":129},{"rendered":880,"protected":189},"\n\u003Cp>This blog post was written by Rejoice Ojiaku for Impression. Rejoice is the SEO Manager at Incubeta NMPi and Co-Founder of B-Digital UK.\u003C\u002Fp>\n\n\n\n\u003Cdiv class=\"wp-block-image\">\u003Cfigure class=\"aligncenter size-large is-resized\">\u003Cimg loading=\"lazy\" decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F10\u002FRejoice-scaled-1.jpeg\" alt=\"\" class=\"wp-image-49727\" width=\"194\" height=\"420\"\u002F>\u003Cfigcaption>Rejoice Ojiaku \u003C\u002Ffigcaption>\u003C\u002Ffigure>\u003C\u002Fdiv>\n\n\n\n\u003Cp class=\"has-text-align-left\">Rejoice has worked within digital marketing (SEO) for 2+ years, after finishing her master’s degree in marketing at The University of Manchester, she started her journey as a Junior SEO Executive. She is passionate about Diversity and Inclusion within the workplace and ensuring the perspective and struggles of Black people especially Black women in the workplace is changed and heard. She has experience in content creating and designing and Outreach SEO whilst continuing to lend her voice around topics such as racism, sexism etc. Her career goals are to eventually work as a Freelance Content SEO Consultant or become Head of SEO as well as doing her very own Ted Talk one day whilst growing B-DigitalUK into a powerhouse for Black Talent in Marketing. \u003C\u002Fp>\n\n\n\n\u003Cp class=\"has-text-align-left\">If you have any questions about this blog or would like to connect with Rejoice, you can find her on \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Frejoiceojiaku\u002F\">LinkedIn\u003C\u002Fa> and also \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Ftwitter.com\u002FRejiYates\">Twitter\u003C\u002Fa>. Find out more about diversifying your talent pool with BDigital. \u003C\u002Fp>\n\n\n\n\u003Chr class=\"wp-block-separator\"\u002F>\n\n\n\n\u003Cp>We speak of diversity and inclusion in the workplace but we are often limited to conversations around trying to teach others about racial injustice and discrimination etc, but this is 2021. Enough of that! The conversation has to move forward in the direction of \u003Cstrong>“what does tangible change actually look like?”\u003C\u002Fstrong> It is understandable that not everyone will be clued up regarding cultural sensitivity and what marginalised people go through in society, so let’s break it down and educate those who need it.\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"issues-hold-on-teyana-taylor\">\u003Cstrong>Issues \u002F Hold On – Teyana Taylor\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>The main issue surrounding conversations about diversity and inclusion is that those who are not marginalised feel that having this conversation is a personal attack to them. Companies feel as if when they are called out about their lack of diversity & inclusion there is a vendetta when really, it’s pointing out where more work needs to be done. What is missing is real acknowledgement that these companies are simply not doing enough to tackle these things and we are seeing half-hearted attempts at diversity and inclusion. \u003C\u002Fp>\n\n\n\n\u003Cp>June 2nd, 2020 was Black Out Tuesday, if you are unaware of what that is, it was a collective act to protest racism and police brutality. The movement was originally organised within the music industry in response to the killings of George Floyd, Ahmaud Arbery, and Breonna Taylor. This initiative started under the hashtag #TheShowMustBePaused, which was the brainchild of two Black women who work in music marketing, Jamila Thomas and Brianna Agyemang. Companies participated by posting black squares on their Instagram to show solidarity but for some reason…it stopped there. \u003C\u002Fp>\n\n\n\n\u003Cp>The BLM movement and Black Out Tuesday sparked a great conversation in organisations around diversity and inclusion which led to many people questioning why is it so hard to have representation for marginalised groups? This has led me to ask the Marketing\u002FAdvertising industry that very same question. Why is it so hard? Is it actually hard or do people just not care? As Teyana Taylor put it in her son “\u003Cstrong>\u003Cem>You Gon’ take responsibilities”\u003C\u002Fem>\u003C\u002Fstrong> so buckle up cause it’s going to get bumpy. \u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"still-disappointed-stormzy\">\u003Cstrong>Still Disappointed – Stormzy \u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>The Marketing\u002FAdvertising industry is a beautiful place in terms of the endless amount of talent and creativity – but as a Black woman in SEO, I wonder why it’s such a struggle to see people who look like me in leadership. I realise it does not have to be this way and there can be tangible change to do right. \u003C\u002Fp>\n\n\n\n\u003Cp>I am still disappointed when I see awesome summits\u002Fconferences being held and ALL the speakers are White, or ALL the speakers are Men…is it really that hard? No, it isn’t! The preferred look or gender has always been white or male and I understand it might not be done intentionally which is where “unconscious bias” comes in.  \u003C\u002Fp>\n\n\n\n\u003Cp>We all know that unconscious bias is the underlying attitudes and stereotypes that people unconsciously attribute to others and although we go through training to spot these, they can manifest in other ways. One way would be to look at why there is so much comfortability in having an all-white leadership in an organisation or an all-white speaker’s panel at a conference.\u003C\u002Fp>\n\n\n\n\u003Cp>Navigating the world as a Black person comes with a lot of headache and trauma and I face trauma outside of work when it comes to racism and sexism but to be a Black woman in the workplace can be uncomfortable especially when I am questioning myself on things like “\u003Cem>should I wear braids?\u003C\u002Fem>”, “\u003Cem>okay Rejoice, don’t be too loud so they won’t label you aggressive\u003C\u002Fem>”. It shouldn’t be this way for other Black people, and this is why it’s imperative for companies to know about cultural sensitivity as the lack of knowledge can trigger negative responses from Black people or other ethnic minorities. \u003C\u002Fp>\n\n\n\n\u003Cp>Ultimately, I am disappointed that as Black people we are still in the same place of limiting ourselves to appease those with higher privilege than us, especially for organisations that are so loud about Diversity & Inclusion but can never back their chat but before I start going into all the frustrations we face as a race, Stormzy reminds us by saying “\u003Cstrong>\u003Cem>Let me just ‘llow it, Lemme just pause\u003C\u002Fem>\u003C\u002Fstrong>\u003Cem>”\u003C\u002Fem>\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"a-change-is-gonna-come-sam-cooke\">\u003Cstrong>A Change Is Gonna Come – Sam Cooke\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>“Charity begins at home” is the perfect saying, for companies to speak about Diversity and Inclusion, I would need to see D&I in the organisation structure – including leadership. Your company cannot operate on the basis of “we don’t see colour” (which is such a run-down statement) because if you do not see colour, then how can you be diverse? You must be able to see colour and understand the impact skin colour has on the everyday lives of some of your employees especially your Black and Brown employees. Your Black\u002FBrown employees are not able to be colour-blind because they are reminded about their skin colour on a daily basis so within the organisation, when we speak of well-being, do we cater these services to particular trauma during times of distress. For example, I wonder during the BLM movement, what companies were doing from a well-being standpoint for their Black employees who were subjected to trauma. This is where cultural sensitivity comes into play, it will enable companies to have a better reaction towards their employees during times that cause tremendous distress. \u003C\u002Fp>\n\n\n\n\u003Cp>Another tangible way of effective change is to look into initiatives ran by marginalised groups that are trying to get more representation in organisations. Initiatives such as B-DigitalUK, Women in Tech SEO, Black Young Professionals etc are great places to tap into and utilise to have a more diverse talent pool from all levels. It will also allow organisations to tackle unconscious bias by actually understanding the experiences of those marginalised.\u003C\u002Fp>\n\n\n\n\u003Cp>I do believe in what Sam Cooke says about a change coming but that change won’t come if we are still having dishonest conversations about Diversity & Inclusion and companies continue doing tokenism in order to appease the public. Listen to the voices of the marginalised groups, how they feel, what change \u003Cstrong>THEY\u003C\u002Fstrong> would like to see and not what change a company is comfortable in showing. If you won’t listen, then exit the conversation entirely because when that change comes, its either you are with us or left to the side. Your choice!\u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"energy-drake\">\u003Cstrong>Energy – Drake \u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Cp>In all this, we recognise allies and understand why allyship is important, however, we cannot have allies that centre themselves in the discussion as it is not helpful and it’s very disingenuous to the cause. Allyship means \u003Cstrong>YOU \u003C\u002Fstrong>recognise the privilege \u003Cstrong>YOU \u003C\u002Fstrong>hold and use that to better help those who are less privileged.  The type of energy that is needed in the talks of Diversity & Inclusion is to be on organisations’ necks, and what this means is to always challenge policies and mindsets. Gone are the days where we coddle feelings as it serves no real benefit to do so – what we must do is continue challenging, even when it makes others uncomfortable as real change does not arise in comfort.\u003C\u002Fp>\n\n\n\n\u003Cp>Drake was not playing when he said “\u003Cstrong>\u003Cem>Got a lot of people tryna drain me of this energy” \u003C\u002Fem>\u003C\u002Fstrong>because with the constant back and forth conversations I see happening with diversity & inclusion and how marginalised groups should be grateful that things are not the same as they were…its very draining. In saying that, we must keep the same energy so we can attain what we need to attain, and companies should also have the same unapologetic energy. For long term, tangible change to happen, this cannot be a one and done thing but a continuous process that involves reviewing old processes and questioning what we are comfortable with. \u003C\u002Fp>\n\n\n\n\u003Cp>That’s all folks!\u003C\u002Fp>\n\n\n\n\u003Cp>If you are interested in learning more about unconscious bias and cultural sensitivity, I’ve handpicked these extremely useful resources: \u003C\u002Fp>\n\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"resources\">\u003Cstrong>Resources\u003C\u002Fstrong>\u003C\u002Fh2>\n\n\n\n\u003Ch3 class=\"wp-block-heading\" id=\"cultural-sensitivity\">\u003Cstrong>Cultural Sensitivity \u003C\u002Fstrong>\u003C\u002Fh3>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.audeliss.com\u002Fen\u002Fnews\u002Fhow-can-you-improve-cultural-sensitivity-in-your-organisation\u002F\">Audeliss: How can you improve cultural sensitivity in your organisation?\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.infoq.com\u002Fnews\u002F2019\u002F10\u002Fcultural-sensitivity\u002F\">InfoQ: Developing cultural sensitivity in working with other cultures\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fpulse\u002Fwhat-cultural-sensitivity-abdulmarof-hamidzay\u002F\">LinkedIn: What about cultural sensitivity\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fsmallbusiness.chron.com\u002Fpractices-could-implement-increase-cultural-sensitivity-acceptance-workplace-16661.html\">Chron: What Practices Could You Implement to Increase Cultural Sensitivity & Acceptance in the Workplace\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fjourneytoleadershipblog.com\u002F2018\u002F05\u002F21\u002Fdealing-with-cultural-sensitivity-in-the-workplace\u002F\">Journey To leadership: Dealing with cultural sensitivity in the workplace \u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Ch3 class=\"wp-block-heading\" id=\"unconscious-bias\">\u003Cstrong>Unconscious Bias\u003C\u002Fstrong>\u003C\u002Fh3>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Frighttracklearning.com\u002Funconscious-bias-work-may-not-notice\u002F\">RightTrack\u003Cstrong>:\u003C\u002Fstrong> 6 examples of Unconscious Bias at work that you may not notice\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fbuiltin.com\u002Fdiversity-inclusion\u002Funconscious-bias-examples\">BuiltIn: Unconscious Bias Examples\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fdiversity.ucsf.edu\u002Fresources\u002Funconscious-bias\">University of California: Unconscious Bias\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.advance-he.ac.uk\u002Fguidance\u002Fequality-diversity-and-inclusion\u002Femployment-and-careers\u002Funconscious-bias\">AdvanceHE: Unconscious bias\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.mindtools.com\u002Fpages\u002Farticle\u002Favoiding-unconscious-bias.htm\">MindTools: Avoiding unconscious bias\u003C\u002Fa>\u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Ch3 class=\"wp-block-heading\" id=\"initiatives-to-support\">\u003Cstrong>Initiatives to Support \u003C\u002Fstrong>\u003C\u002Fh3>\n\n\n\n\u003Cul class=\"wp-block-list\">\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fb-digitaluk\u002F\">B-DigitalUK \u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Ftechseowomen\u002F\">Women In Tech SEO \u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fbyp-network-021187136\u002F\">Black Young Professionals (BYP)\u003C\u002Fa> \u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fincreasing-black-representation-ab28071b1\u002F\">Increasing Black Representation\u003C\u002Fa> \u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fmedia-for-all-uk1\u002F\">MEFA\u003C\u002Fa> \u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fblackunitedrepresenationnetwork\u002F\">The Black United Representation\u003C\u002Fa>\u003C\u002Fli>\u003Cli>\u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Frare-recruitment\u002F\">Rare Recruitment\u003C\u002Fa> \u003C\u002Fli>\u003C\u002Ful>\n\n\n\n\u003Cp>Check out the rest of Impression’s \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fblog\u002Fcategory\u002Frepresentation-in-tech\u002F\">Representation in Tech\u003C\u002Fa> series.\u003C\u002Fp>\n",{"rendered":130,"protected":189},11221,{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":5,"inline_featured_image":189,"footnotes":5},[885],92,[],[201,202],[889,93,205,206,207,208,209,890],"post-11220","category-representation-in-tech",[],[],[894,895,896,897],{"path":164,"name":165},{"path":217,"name":218},{"path":138,"name":139},{"path":173,"name":129},"This blog post was written by Rejoice Ojiaku for Impression. Rejoice is the SEO Manager at Incubeta NMPi and Co-Founder of B-Digital UK. Rejoice has worked within digital marketing (SEO) for 2+ years, after finishing her master’s degree in marketing at The University of Manchester, she started her journey as a Junior SEO Executive. She 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Real Psychology of Colour - Impression",[943,944,945,947,948,949,950,951,952,953,954,956,958,960,961,963,964,965,966,967],{"property":273,"content":941},{"name":275,"content":276},{"property":178,"content":946},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fthe-real-psychology-of-colour\u002F",{"name":280,"content":281},{"property":283,"content":284},{"property":286,"content":941},{"property":288,"content":898},{"property":290,"content":946},{"property":292,"content":293},{"property":295,"content":296},{"property":298,"content":955},"2021-06-22T00:00:00+00:00",{"property":301,"content":957},"2022-02-07T16:48:13+00:00",{"property":304,"content":959},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002FcUO22upi-christina-wocintechchat-com-MTvPWhQKZK4-unsplash-scaled-1.jpg?auto=compress%2Cformat",{"property":307,"content":308},{"property":310,"content":962},1709,{"property":313,"content":314},{"property":159,"content":4},{"property":317,"content":318},{"property":320,"content":321},{"property":323,"content":321},{"@context":325,"@graph":969},[970,981,987,988,995,999,1017],{"@type":266,"@id":971,"isPartOf":972,"author":973,"headline":129,"datePublished":955,"dateModified":957,"mainEntityOfPage":974,"wordCount":975,"publisher":976,"image":977,"thumbnailUrl":979,"articleSection":980,"inLanguage":340},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fthe-real-psychology-of-colour\u002F#article",{"@id":946},{"name":4,"@id":331},{"@id":946},1666,{"@id":335},{"@id":978},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fthe-real-psychology-of-colour\u002F#primaryimage","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002FcUO22upi-christina-wocintechchat-com-MTvPWhQKZK4-unsplash-scaled-1.jpg?auto=compress%2Cformat&q=90",[139],{"@type":348,"@id":946,"url":946,"name":941,"isPartOf":982,"primaryImageOfPage":983,"image":984,"thumbnailUrl":979,"datePublished":955,"dateModified":957,"breadcrumb":985,"inLanguage":355},{"@id":350},{"@id":978},{"@id":978},{"@id":986},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fthe-real-psychology-of-colour\u002F#breadcrumb",{"@type":357,"inLanguage":340,"@id":978,"url":979,"contentUrl":979,"width":308,"height":962},{"@type":359,"@id":986,"itemListElement":989},[990,991,992,994],{"@type":362,"position":98,"name":165,"item":363},{"@type":362,"position":152,"name":218,"item":365},{"@type":362,"position":367,"name":139,"item":993},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fcategory\u002Frepresentation-in-tech\u002F",{"@type":362,"position":370,"name":129},{"@type":372,"@id":350,"url":363,"name":293,"description":5,"publisher":996,"inLanguage":340,"potentialAction":997},{"@id":374},{"@type":376,"target":998,"query-input":380},{"@type":378,"urlTemplate":379},{"@type":382,"@id":374,"name":293,"url":363,"logo":1000,"image":388,"sameAs":1001,"@context":393,"email":394,"foundingDate":395,"legalName":396,"vatID":397,"description":398,"telephone":399,"address":1002,"location":1003,"areaServed":1013},{"@type":357,"inLanguage":340,"@id":384,"url":385,"contentUrl":385,"width":386,"height":387,"caption":293},[390,391,392],{"@type":401,"streetAddress":402,"addressLocality":403,"addressRegion":404,"postalCode":405,"addressCountry":406},[1004,1007,1010],{"@type":409,"name":410,"geo":1005,"address":1006,"photo":388,"telephone":416},{"@type":412,"latitude":413,"longitude":414},{"@type":401,"streetAddress":402,"addressLocality":403,"addressRegion":404,"postalCode":405,"addressCountry":406},{"@type":409,"name":418,"geo":1008,"address":1009,"photo":427,"telephone":428},{"@type":412,"latitude":420,"longitude":421},{"@type":401,"streetAddress":423,"addressLocality":424,"addressRegion":425,"postalCode":426,"addressCountry":406},{"@type":409,"name":430,"geo":1011,"address":1012},{"@type":412,"latitude":432,"longitude":433},{"@type":401,"streetAddress":435,"addressLocality":436,"addressRegion":437,"postalCode":438,"addressCountry":439},[1014,1015,1016],{"@type":442,"name":443},{"@type":442,"name":445},{"@type":442,"name":439},{"@type":448,"@id":449,"name":4,"image":1018,"description":6,"sameAs":1019,"url":179},{"@type":357,"inLanguage":340,"@id":451,"url":8,"contentUrl":8,"caption":4},[175],{"self":1021,"collection":1026,"about":1028,"author":1030,"replies":1032,"version-history":1035,"predecessor-version":1039,"wp:featuredmedia":1043,"wp:attachment":1046,"wp:term":1049,"curies":1056},[1022],{"href":1023,"targetHints":1024},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11220",{"allow":1025},[459,460,461,462,463],[1027],{"href":466},[1029],{"href":469},[1031],{"embeddable":88,"href":472},[1033],{"embeddable":88,"href":1034},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=11220",[1036],{"count":1037,"href":1038},6,"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11220\u002Frevisions",[1040],{"id":1041,"href":1042},12291,"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11220\u002Frevisions\u002F12291",[1044],{"embeddable":88,"href":1045},"\u002Fwp-json\u002Fwp\u00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night was the virtual ceremony for the European Search Awards and we’re delighted to announce that our PPC team picked up the award for Best Use of Search B2C for their work with Topps Tiles! \u003C\u002Fp>\n\n\n\n\u003Cp>The judges stated that the competition across all of the B2C categories was incredibly tough and the standard of entries were exceptional. For the Best Use of Search – B2C (PPC) category in particular, the judges looked for increased engagement and visibility through the use of PPC. We were up against nine other respectable nominees, well done to those who were shortlisted! \u003C\u002Fp>\n\n\n\n\u003Cp>According to the judges, our campaign won as it demonstrated a fantastic strategy, showcased thorough implementation with solid ideas and amazing results. \u003C\u002Fp>\n\n\n\n\u003Cp>A huge thank you to our client, Topps Tiles, for always listening to our ideas, trusting our judgement and being a pleasure to work with. Speaking about Impression, Sian Garvey, Director of Marketing at Topps Tiles has previously said:\u003C\u002Fp>\n\n\n\n\u003Cp>“Impression is a great agency to work with and they are always quick to respond to our queries. I truly feel like they are an extension of our in house team and I’m excited about our partnership. We are completely blown away by the results Impression has helped us achieve, the numbers really do speak for themselves.”\u003C\u002Fp>\n\n\n\n\u003Cp>Congratulations to all of the winners. Hopefully next year we’ll finally be able to celebrate in person again! \u003C\u002Fp>\n\n\n\n\u003Cp>Learn more about our \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fpaid-media\u002Fppc\u002F\">PPC\u003C\u002Fa> services, take a look at our \u003Ca rel=\"noreferrer noopener\" href=\"\u002Four-work\u002F\">case studies\u003C\u002Fa> or \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa> to see how we can deliver an award-winning strategy for your business. \u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F10\u002FEUSA21-Winner-Badge1-1024x324-1.png\" alt=\"\" class=\"wp-image-49529\"\u002F>\u003C\u002Ffigure>\n",{"rendered":142,"protected":189},11102,{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":5,"inline_featured_image":189,"footnotes":5},[198],[],[201,202],[1073,93,205,206,207,208,209,211],"post-11100",[],[],[1077,1078,1079,1080],{"path":164,"name":165},{"path":217,"name":218},{"path":114,"name":115},{"path":173,"name":141},"Last night was the virtual ceremony for the European Search Awards and we’re delighted to announce that our PPC team picked up the award for Best Use of Search B2C for their work with Topps Tiles! The judges stated that the competition across all of the B2C categories was incredibly tough and the standard of […]",{"thumbnail":1083,"medium":1084,"medium_large":1086,"large":1088,"1536x1536":1090,"2048x2048":1092,"post-thumbnail":1094,"12_col":1096,"default_landscape":1098,"default_portrait":1100,"6_col_and_margin_short":1102,"11_col_and_margin":1104,"9_col_rectangle":1106,"11_col":1108,"staff_image_696_600":1110,"rectangular_thumbnail":1112},{"url":144,"width":224,"height":224},{"url":1085,"width":50,"height":50},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=scale&h=133&q=90&w=200",{"url":1087,"width":53,"height":23},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=scale&h=511&q=90&w=768",{"url":1089,"width":231,"height":232},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=1000&q=90&w=1892",{"url":1091,"width":59,"height":59},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=scale&h=1021&q=90&w=1536",{"url":1093,"width":62,"height":62},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=scale&h=1362&q=90&w=2048",{"url":1095,"width":65,"height":66},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=1180&q=90&w=1860",{"url":1097,"width":68,"height":69},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2880",{"url":1099,"width":71,"height":45},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=600&q=90&w=800",{"url":1101,"width":45,"height":71},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=800&q=90&w=600",{"url":1103,"width":65,"height":69},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860",{"url":1105,"width":75,"height":69},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=3080",{"url":1107,"width":77,"height":78},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=1400&q=90&w=2150",{"url":1109,"width":80,"height":69},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=2640",{"url":1111,"width":44,"height":45},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=600&q=90&w=696",{"url":1113,"width":83,"height":84},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&fit=crop&h=300&q=90&w=750",[1115],{"id":191,"path":259,"display_name":4,"job_title":10,"description":6,"avatar_url":102,"acf":1116},{"job_title":10,"full_bio":11,"specialist_service_links":1117,"photo":1120},[1118],{"page":1119,"link_text":29},{"ID":15,"post_author":16,"post_date":17,"post_date_gmt":17,"post_content":5,"post_title":18,"post_excerpt":5,"post_status":19,"comment_status":20,"ping_status":20,"post_password":5,"post_name":21,"to_ping":5,"pinged":5,"post_modified":22,"post_modified_gmt":22,"post_content_filtered":5,"post_parent":23,"guid":24,"menu_order":23,"post_type":25,"post_mime_type":5,"comment_count":26,"filter":27,"url_path":28},{"ID":31,"id":31,"title":32,"filename":33,"filesize":23,"url":34,"link":35,"alt":5,"author":36,"description":5,"caption":5,"name":37,"status":38,"uploaded_to":23,"date":39,"modified":39,"menu_order":23,"mime_type":40,"type":41,"subtype":42,"icon":43,"width":44,"height":45,"sizes":1121},{"thumbnail":47,"thumbnail-width":48,"thumbnail-height":48,"medium":49,"medium-width":50,"medium-height":51,"medium_large":52,"medium_large-width":53,"medium_large-height":54,"large":55,"large-width":56,"large-height":57,"1536x1536":58,"1536x1536-width":59,"1536x1536-height":60,"2048x2048":61,"2048x2048-width":62,"2048x2048-height":63,"post-thumbnail":64,"post-thumbnail-width":65,"post-thumbnail-height":66,"12_col":67,"12_col-width":68,"12_col-height":69,"default_landscape":70,"default_landscape-width":71,"default_landscape-height":45,"default_portrait":72,"default_portrait-width":45,"default_portrait-height":71,"6_col_and_margin_short":73,"6_col_and_margin_short-width":65,"6_col_and_margin_short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Wins European Search Award - Impression",[1126,1127,1128,1130,1131,1132,1133,1134,1135,1136,1137,1139,1140,1142,1143,1145,1146,1147,1148,1149],{"property":273,"content":1124},{"name":275,"content":276},{"property":178,"content":1129},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fimpression-wins-european-search-award\u002F",{"name":280,"content":281},{"property":283,"content":284},{"property":286,"content":1124},{"property":288,"content":1081},{"property":290,"content":1129},{"property":292,"content":293},{"property":295,"content":296},{"property":298,"content":1138},"2021-05-27T09:47:57+00:00",{"property":301,"content":957},{"property":304,"content":1141},"https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat",{"property":307,"content":308},{"property":310,"content":1144},1702,{"property":313,"content":314},{"property":159,"content":4},{"property":317,"content":318},{"property":320,"content":321},{"property":323,"content":321},{"@context":325,"@graph":1151},[1152,1163,1169,1170,1176,1180,1198],{"@type":266,"@id":1153,"isPartOf":1154,"author":1155,"headline":141,"datePublished":1138,"dateModified":957,"mainEntityOfPage":1156,"wordCount":1157,"publisher":1158,"image":1159,"thumbnailUrl":1161,"articleSection":1162,"inLanguage":340},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fimpression-wins-european-search-award\u002F#article",{"@id":1129},{"name":4,"@id":331},{"@id":1129},280,{"@id":335},{"@id":1160},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fimpression-wins-european-search-award\u002F#primaryimage","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F10\u002Fray-hennessy-gdTxVSAE5sk-unsplash-scaled-1.jpg?auto=compress%2Cformat&q=90",[115],{"@type":348,"@id":1129,"url":1129,"name":1124,"isPartOf":1164,"primaryImageOfPage":1165,"image":1166,"thumbnailUrl":1161,"datePublished":1138,"dateModified":957,"breadcrumb":1167,"inLanguage":355},{"@id":350},{"@id":1160},{"@id":1160},{"@id":1168},"https:\u002F\u002Fwww.impressiondigital.com\u002Fblog\u002Fimpression-wins-european-search-award\u002F#breadcrumb",{"@type":357,"inLanguage":340,"@id":1160,"url":1161,"contentUrl":1161,"width":308,"height":1144},{"@type":359,"@id":1168,"itemListElement":1171},[1172,1173,1174,1175],{"@type":362,"position":98,"name":165,"item":363},{"@type":362,"position":152,"name":218,"item":365},{"@type":362,"position":367,"name":115,"item":623},{"@type":362,"position":370,"name":141},{"@type":372,"@id":350,"url":363,"name":293,"description":5,"publisher":1177,"inLanguage":340,"potentialAction":1178},{"@id":374},{"@type":376,"target":1179,"query-input":380},{"@type":378,"urlTemplate":379},{"@type":382,"@id":374,"name":293,"url":363,"logo":1181,"image":388,"sameAs":1182,"@context":393,"email":394,"foundingDate":395,"legalName":396,"vatID":397,"description":398,"telephone":399,"address":1183,"location":1184,"areaServed":1194},{"@type":357,"inLanguage":340,"@id":384,"url":385,"contentUrl":385,"width":386,"height":387,"caption":293},[390,391,392],{"@type":401,"streetAddress":402,"addressLocality":403,"addressRegion":404,"postalCode":405,"addressCountry":406},[1185,1188,1191],{"@type":409,"name":410,"geo":1186,"address":1187,"photo":388,"telephone":416},{"@type":412,"latitude":413,"longitude":414},{"@type":401,"streetAddress":402,"addressLocality":403,"addressRegion":404,"postalCode":405,"addressCountry":406},{"@type":409,"name":418,"geo":1189,"address":1190,"photo":427,"telephone":428},{"@type":412,"latitude":420,"longitude":421},{"@type":401,"streetAddress":423,"addressLocality":424,"addressRegion":425,"postalCode":426,"addressCountry":406},{"@type":409,"name":430,"geo":1192,"address":1193},{"@type":412,"latitude":432,"longitude":433},{"@type":401,"streetAddress":435,"addressLocality":436,"addressRegion":437,"postalCode":438,"addressCountry":439},[1195,1196,1197],{"@type":442,"name":443},{"@type":442,"name":445},{"@type":442,"name":439},{"@type":448,"@id":449,"name":4,"image":1199,"description":6,"sameAs":1200,"url":179},{"@type":357,"inLanguage":340,"@id":451,"url":8,"contentUrl":8,"caption":4},[175],{"self":1202,"collection":1207,"about":1209,"author":1211,"replies":1213,"version-history":1216,"predecessor-version":1219,"wp:featuredmedia":1223,"wp:attachment":1226,"wp:term":1229,"curies":1236},[1203],{"href":1204,"targetHints":1205},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11100",{"allow":1206},[459,460,461,462,463],[1208],{"href":466},[1210],{"href":469},[1212],{"embeddable":88,"href":472},[1214],{"embeddable":88,"href":1215},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=11100",[1217],{"count":98,"href":1218},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11100\u002Frevisions",[1220],{"id":1221,"href":1222},11602,"\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F11100\u002Frevisions\u002F11602",[1224],{"embeddable":88,"href":1225},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F11102",[1227],{"href":1228},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=11100",[1230,1232,1234],{"taxonomy":491,"embeddable":88,"href":1231},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories?post=11100",{"taxonomy":494,"embeddable":88,"href":1233},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcollections?post=11100",{"taxonomy":159,"embeddable":88,"href":1235},"\u002Fwp-json\u002Fwp\u002Fv2\u002Fcoauthors?post=11100",[1237],{"name":500,"href":501,"templated":88},{"id":1239,"date":1240,"date_gmt":1240,"guid":1241,"modified":132,"modified_gmt":132,"slug":1243,"status":19,"type":93,"link":151,"title":1244,"content":1245,"excerpt":1247,"author":191,"featured_media":1248,"comment_status":193,"ping_status":20,"sticky":189,"template":5,"format":194,"meta":1249,"categories":1250,"collections":1251,"coauthors":1252,"class_list":1253,"acf":1255,"head_links":1256,"breadcrumbs":1257,"url_path":151,"search_description":1262,"featured_image_urls":1263,"authors":1295,"type_nicename":266,"reading_minutes":152,"category":1303,"yoast_title":1306,"yoast_meta":1307,"yoast_json_ld":1332,"_links":1387},6111,"2021-05-13T12:04:55",{"rendered":1242},"https:\u002F\u002Fimpression.test\u002Fblog\u002Fimpression-wins-public-relations-award-at-the-drum-recommends-awards-for-marketing-and-advertising\u002F","impression-wins-public-relations-award-at-the-drum-recommends-awards-for-marketing-and-advertising",{"rendered":149},{"rendered":1246,"protected":189},"\n\u003Cp>We’re proud to announce that we have won the Public Relations (PR) award at The Drum Recommends Awards for Marketing and Advertising 2021. \u003C\u002Fp>\n\n\n\n\u003Cp>These awards can only be won through the high regard of our clients and they are different from the other awards that we enter as they are based purely on client feedback. So we’d like to say a huge thank you to all of our clients who take the time to rate and review us! \u003C\u002Fp>\n\n\n\n\u003Cp>Laura Hampton, head of \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fpr-social\u002Fdigital-pr\u002F\">digital PR\u003C\u002Fa> at Impression, said:\u003C\u002Fp>\n\n\n\n\u003Cp>“Being named the top agency in The Drum’s Public Relations category is a real accolade for our PR team. We’re very proud of the work we do in helping our clients to raise their online profile through digital PR and we look forward to continuing to grow our team and serving even more clients in the months to come.\u003C\u002Fp>\n\n\n\n\u003Cp>“It’s been a period of high growth for our PR offering here at Impression, in spite of the challenges of the past year. I couldn’t be more proud of the team we have built here at Impression and it’s great to see their work recognised in this way.”\u003C\u002Fp>\n\n\n\n\u003Cp>The Drum Recommends Awards celebrate and recognise the best-rated agencies, looking at over 3,500 client ratings across 135 Recommended Agencies to find the winners.\u003C\u002Fp>\n\n\n\n\u003Cp>It’s an exciting time for our digital PR team who have recently welcomed three new recruits to support its growing client portfolio. The team are currently working with a range of leading brands such as Clarins, Sass and Belle and Magnet Kitchens. \u003C\u002Fp>\n\n\n\n\u003Cp>It’s also been an incredible few months for awards, our digital PR team has been shortlisted for ‘Best Use of PR in a Search Campaign’ and ‘Best Use of Content Marketing’ at the 2021 European Search Awards, the winners will be announced later this month. Fingers crossed! \u003C\u002Fp>\n\n\n\n\u003Cp>Congratulations to everyone else who won a Drum Recommends Award. You can check out the rest of the results \u003Ca rel=\"noreferrer noopener\" href=\"https:\u002F\u002Fwww.recommendeddigitalawards.com\u002F\">here\u003C\u002Fa>.\u003C\u002Fp>\n\n\n\n\u003Cp>Find out more about our \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fabout\u002Four-awards\u002F\">awards\u003C\u002Fa>, check out our \u003Ca rel=\"noreferrer noopener\" href=\"\u002Four-work\u002F\">case studies\u003C\u002Fa> or \u003Ca rel=\"noreferrer noopener\" href=\"\u002Fget-in-touch\u002F\">get in touch\u003C\u002Fa> today to find out more about our PR services. \u003C\u002Fp>\n\n\n\n\u003Cfigure class=\"wp-block-image size-large\">\u003Cimg decoding=\"async\" src=\"https:\u002F\u002Fcdn.impression.co.uk\u002F2021\u002F05\u002FAWARDS-BADGES-Winner.png\" alt=\"\" class=\"wp-image-49433\"\u002F>\u003C\u002Ffigure>\n",{"rendered":150,"protected":189},7674,{"_yoast_wpseo_focuskw":5,"_yoast_wpseo_title":5,"_yoast_wpseo_metadesc":5,"inline_featured_image":189,"footnotes":5},[197,198],[],[201,202],[1254,93,205,206,207,208,209,210,211],"post-6111",[],[],[1258,1259,1260,1261],{"path":164,"name":165},{"path":217,"name":218},{"path":114,"name":115},{"path":173,"name":149},"We’re proud to announce that we have won the Public Relations (PR) award at The Drum Recommends Awards for Marketing and Advertising 2021. These awards can only be won through the high regard of our clients and they are different from the other awards that we enter as they are based purely on client feedback. 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