[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"cms-page:\u002Fabout\u002Fdiversity-and-inclusion":3},{"date":4,"date_gmt":4,"content":5,"coauthors":7,"class_list":9,"acf":16,"head_links":219,"breadcrumbs":220,"head":229},"2022-02-17T13:14:34",{"rendered":6},"",[8],164,[10,11,12,13,14,15],"post-14437","page","type-page","status-publish","has-post-thumbnail","hentry",{"hero":17,"page_content_modules":68},{"type":18,"style":19,"image":20,"background_video_hd":20,"background_video_sd":20,"title":21,"heading":22,"intro":23,"award_logos":24,"button_text":6,"button_link":6},"standard","dark",false,"Diversity and inclusion","An open environment that empowers all","\u003Cp>We don’t want you to fit into our culture; we want you to add to it. We want to create an environment where diverse talent wants to work, stay with us and do their best in their role. That’s why we’re passionate about ensuring diversity and inclusion are at the heart of our culture, enabling every individual to have an equal opportunity to succeed. It’s integral to being a true ally.\u003C\u002Fp>\n",[25,51],{"image":26,"url":6},{"ID":27,"id":27,"title":28,"filename":29,"filesize":30,"url":31,"link":32,"alt":6,"author":33,"description":6,"caption":6,"name":34,"status":35,"uploaded_to":36,"date":37,"modified":38,"menu_order":30,"mime_type":39,"type":40,"subtype":41,"icon":42,"width":43,"height":44,"sizes":45},31993,"GPTW-nodate","GPTW-nodate.svg",0,"https:\u002F\u002Fimages.impression.co.uk\u002F2025\u002F02\u002FGPTW-nodate.svg","\u002Fearly-careers\u002Fgptw-nodate\u002F","98","gptw-nodate","inherit",20797,"2025-02-13 16:06:32","2025-02-13 16:07:13","image\u002Fsvg+xml","image","svg+xml","\u002Fwp\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",350,351,{"thumbnail":31,"thumbnail-width":46,"thumbnail-height":46,"medium":31,"medium-width":47,"medium-height":47,"medium_large":31,"medium_large-width":48,"medium_large-height":48,"large":31,"large-width":48,"large-height":48,"1536x1536":31,"1536x1536-width":43,"1536x1536-height":44,"2048x2048":31,"2048x2048-width":43,"2048x2048-height":44,"post-thumbnail":31,"post-thumbnail-width":43,"post-thumbnail-height":44,"12_col":31,"12_col-width":43,"12_col-height":44,"default_landscape":31,"default_landscape-width":43,"default_landscape-height":44,"default_portrait":31,"default_portrait-width":43,"default_portrait-height":44,"6_col_and_margin_short":31,"6_col_and_margin_short-width":43,"6_col_and_margin_short-height":44,"11_col_and_margin":31,"11_col_and_margin-width":43,"11_col_and_margin-height":44,"9_col_rectangle":31,"9_col_rectangle-width":43,"9_col_rectangle-height":44,"11_col":31,"11_col-width":43,"11_col-height":44,"staff_image_696_600":31,"staff_image_696_600-width":43,"staff_image_696_600-height":44,"rectangular_thumbnail":31,"rectangular_thumbnail-width":49,"rectangular_thumbnail-height":50},640,200,700,299,300,{"image":52,"url":6},{"ID":53,"id":53,"title":54,"filename":55,"filesize":30,"url":56,"link":57,"alt":6,"author":58,"description":6,"caption":6,"name":59,"status":35,"uploaded_to":60,"date":61,"modified":61,"menu_order":30,"mime_type":39,"type":40,"subtype":41,"icon":42,"width":47,"height":62,"sizes":63},12368,"Flexa","kGhJ93mf-Flexa.svg","https:\u002F\u002Fimages.impression.co.uk\u002F2021\u002F11\u002FkGhJ93mf-Flexa.svg","\u002Fabout\u002Fvacancies\u002Fflexa\u002F","12","flexa",436,"2021-11-02 14:14:11",150,{"thumbnail":56,"thumbnail-width":46,"thumbnail-height":46,"medium":56,"medium-width":47,"medium-height":47,"medium_large":56,"medium_large-width":48,"medium_large-height":64,"large":56,"large-width":48,"large-height":65,"1536x1536":56,"1536x1536-width":47,"1536x1536-height":62,"2048x2048":56,"2048x2048-width":47,"2048x2048-height":62,"post-thumbnail":56,"post-thumbnail-width":47,"post-thumbnail-height":62,"12_col":56,"12_col-width":47,"12_col-height":62,"default_landscape":56,"default_landscape-width":66,"default_landscape-height":67,"default_portrait":56,"default_portrait-width":67,"default_portrait-height":66,"6_col_and_margin_short":56,"6_col_and_margin_short-width":47,"6_col_and_margin_short-height":62,"11_col_and_margin":56,"11_col_and_margin-width":47,"11_col_and_margin-height":62,"9_col_rectangle":56,"9_col_rectangle-width":47,"9_col_rectangle-height":62,"11_col":56,"11_col-width":47,"11_col-height":62,"staff_image_696_600":56,"staff_image_696_600-width":47,"staff_image_696_600-height":62,"rectangular_thumbnail":56,"rectangular_thumbnail-width":47,"rectangular_thumbnail-height":62},1,370,800,600,[69,80,95,100,116,120,131,138,144,162,200,215],{"acf_fc_layout":70,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"style":-1,"layout":-1,"size":73,"container":74,"gutter":-1,"left_gutter":6,"position":75,"image":76,"image_width":77,"image_height":78,"alt":79},"banner",true,"small","11-col","outside-container","right","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F06\u002Freuben-polly-1-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&rect=0%2C407%2C3500%2C1153&w=2640",2640,870,"reuben-polly-1",{"acf_fc_layout":81,"reduced":71,"top_overlap":82,"bottom_underlap":82,"disable_observer":-1,"heading":83,"intro":84,"columns":85,"style":86,"layout":87,"grid_items":88},"linked_content_grid","none","Diversity and Inclusion","\u003Cp>We’re committed to embracing diversity and promoting equal opportunities, both within our teams and through the services we provide. But we know we still have work to do.\u003C\u002Fp>\n","2","light","left-margin",[89,92],{"title":90,"content":91,"link":6},"We’re listening and we’re learning","\u003Cp>Improving fairness – in our agency and our industry – is something we’re passionate about, and we’re committed to having the conversations, making the changes and helping other businesses to do the same.\u003C\u002Fp>\n",{"title":93,"content":94,"link":6},"Our pledge","\u003Cp>We pledge to promote equal opportunities and, as per the Equality Act 2010, will not tolerate discrimination on the grounds of: gender, gender identity, marital status, sexual orientation, race, colour, nationality, religion, age, disability, caring responsibilities or beliefs. We’ll also make every effort to represent different genders, ethnicities, socio-economic backgrounds and sexualities at the events, panels and discussions we run.\u003C\u002Fp>\n",{"acf_fc_layout":70,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"style":-1,"layout":-1,"size":73,"container":96,"gutter":-1,"left_gutter":97,"position":75,"image":98,"image_width":77,"image_height":78,"alt":99},"container","gutter","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F05\u002Fawards-1-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&rect=0%2C591%2C3500%2C1153&w=2640","awards-1",{"acf_fc_layout":81,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"heading":101,"intro":102,"columns":85,"style":19,"layout":87,"grid_items":103},"Our action statements","\u003Cp>Our commitment to Equity, Diversity, and Inclusion is at the heart of our agency. To translate this commitment into meaningful, measurable action, we have established four key EDI Action Statements.\u003C\u002Fp>\n\u003Cp>These statements serve as our guiding principles, shaping our initiatives and driving our progress. To ensure we are effective and accountable, each statement is supported by a set of internal, measurable KPIs. These are reviewed regularly to track our impact and are refreshed annually to ensure we are always evolving, learning, and challenging ourselves to build a more equitable and inclusive environment for everyone.\u003C\u002Fp>\n\u003Cp>Below are the four statements that guide our work.\u003C\u002Fp>\n",[104,107,110,113],{"title":105,"content":106,"link":6},"Action Statement 1","\u003Cp>We want to be a diverse organisation that champions diversity and empowers every voice. We will do this by committing to regularly reflecting on the role of privilege in our operating structures and having open, meaningful conversations about inclusion, respect, and dignity.\u003C\u002Fp>\n",{"title":108,"content":109,"link":6},"Action Statement 2","\u003Cp>We want to be an organisation that ensures our leaders and managers actively incorporate an EDI perspective within their day-to-day responsibilities and are accountable for their efforts in promoting EDI. This will be achieved by measuring and evaluating their involvement in EDI initiatives through 360-degree feedback.\u003C\u002Fp>\n",{"title":111,"content":112,"link":6},"Action Statement 3","\u003Cp>We want to foster a positive working culture where everyone within the organisation understands the importance of addressing power dynamics and ensuring inclusion. By doing so, we can create an environment where all staff feel valued, psychologically safe and energised.\u003C\u002Fp>\n",{"title":114,"content":115,"link":6},"Action Statement 4","\u003Cp>We want to be an organisation dedicated to fostering wellbeing and promoting EDI by actively engaging with marginalised communities. Our commitment extends to our service delivery, our interactions with a diverse group of people, and our policies and campaigns, reflecting our corporate responsibility to both the wider community and the clients we serve.\u003C\u002Fp>\n",{"acf_fc_layout":117,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"heading":118,"content":119},"full_width_text","Creating equal opportunities","\u003Cp class=\"intro\">We want every person to be treated the same irrespective of how they identify themselves, their beliefs and their background. That’s why we have a zero tolerance of any behaviour that conflicts with our commitment to inclusivity.\u003C\u002Fp>\n\u003Cp>We think it goes without saying that discrimination or inappropriate behaviour of any kind to any person connected to any characteristics – not just those protected by law – won’t be tolerated.\u003C\u002Fp>\n\u003Cp>This includes behaviour connected to marital or civil partner status, age, disability, gender reassignment, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation (these are known as “protected characteristics”).\u003C\u002Fp>\n\u003Cp>Transparency plays an important role in both our life and culture at Impression. For both our people and our new talent ready to join us, we’ve introduced clear salary bandings as well as role responsibilities and ways to progress initiatives that are visible throughout the company.\u003C\u002Fp>\n\u003Cp> \u003C\u002Fp>\n",{"acf_fc_layout":121,"reduced":71,"top_overlap":122,"bottom_underlap":72,"disable_observer":-1,"layout":123,"options":124,"text":125,"images":126},"image_text","large","image_left","single_image","\u003Cp class=\"small-caps\">Being an ally\u003C\u002Fp>\n\u003Cp class=\"sub-heading\">Supportive policies\u003C\u002Fp>\n\u003Cp>We understand that many of our people come from all walks of life and require support in many different ways. In order to support you the best way we can, we provide an extensive and inclusive range of policies and benefits, such as private medical insurance, compassionate leave, parent bereavement leave, life leave, adoption leave, maternity\u002Fpregnant parent leave, paternity\u002Fnon-pregnant parent leave, and more.\u003C\u002Fp>\n\u003Cp>We recognise that some of our people may not identify with the term ‘maternity’ or ‘paternity’. To ensure inclusivity for our LGBTQIA+ parents, we’re using the terms ‘pregnant parent’ and ‘non-pregnant parent’ throughout our policies.\u003C\u002Fp>\n\u003Cp>All parents are also entitled to parental leave of up to 4 weeks each year for each child. Whatever the reason, where you need to be away from work and with your children – just speak to us, we’ll always try to support.\u003C\u002Fp>\n",[127],{"src":128,"width":129,"height":78,"alt":130},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F06\u002Fsam-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860",1860,"sam",{"acf_fc_layout":121,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"layout":132,"options":124,"text":133,"images":134},"image_right","\u003Cp class=\"small-caps\">A force for good\u003C\u002Fp>\n\u003Cp class=\"sub-heading\">Our impact team\u003C\u002Fp>\n\u003Cp>Business as a force for good is one of our core values. From the beginning, we’ve been mindful that everything we do has an impact: on our people, on our planet, and on the wider community. However big our business grows, it will always be part of something much bigger.\u003C\u002Fp>\n\u003Cp>We have an internal Impact Team who work together under three pillars\u003C\u002Fp>\n\u003Cul>\n\u003Cli style=\"font-weight: 400;\" aria-level=\"1\">CSR and sustainability\u003C\u002Fli>\n\u003Cli style=\"font-weight: 400;\" aria-level=\"1\">Diversity and inclusion\u003C\u002Fli>\n\u003Cli style=\"font-weight: 400;\" aria-level=\"1\">Health and wellbeing\u003C\u002Fli>\n\u003C\u002Ful>\n\u003Cp>The team is formed of volunteers from across the business, who have worked on a calendar of initiatives to work towards our objectives for that year. The team meets quarterly to review progress.\u003C\u002Fp>\n",[135],{"src":136,"width":129,"height":78,"alt":137},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F06\u002Fmeeting-9-scaled.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","meeting-9",{"acf_fc_layout":121,"reduced":71,"top_overlap":72,"bottom_underlap":82,"disable_observer":-1,"layout":123,"options":124,"text":139,"images":140},"\u003Cp class=\"small-caps\">BUSINESS AS A FORCE FOR GOOD\u003C\u002Fp>\n\u003Cp class=\"sub-heading\">Impression is a Certified B Corporation®\u003C\u002Fp>\n\u003Cp>We are proud to be part of a group of companies reinventing business by pursuing purpose as well as profit. We have been certified by \u003Ca href=\"https:\u002F\u002Fwww.bcorporation.net\u002Fen-us\u002F\">B Lab\u003C\u002Fa>, the not-for-profit behind the B Corp movement, as having met rigorous social and environmental standards. View our \u003Ca href=\"https:\u002F\u002Fwww.bcorporation.net\u002Fen-us\u002Ffind-a-b-corp\u002Fcompany\u002Fimpression-digital-limited\">B Corp profile\u003C\u002Fa>.\u003C\u002Fp>\n",[141],{"src":142,"width":129,"height":78,"alt":143},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F10\u002Fb-corp-image-2.jpg?auto=compress%2Cformat&fit=crop&h=870&q=90&w=1860","b-corp-image-2",{"acf_fc_layout":145,"reduced":71,"top_overlap":82,"bottom_underlap":82,"disable_observer":-1,"heading":146,"intro":6,"awards":147},"awards_list_2_col","Our employer awards",[148,151,154,158],{"label":6,"title":149,"description":150,"image":31,"width":46,"height":46},"Great Place To Work Certified UK","The Great Place To Work certification is based on direct feedback from employees, provided as part of an extensive and anonymous survey about the workplace experience across five dimensions: credibility, respect, fairness, pride, camaraderie. It is the largest survey conducted in the world in the field of corporate culture.",{"label":6,"title":152,"description":153,"image":56,"width":46,"height":46},"Flexa Verified","Flexa verifies truly flexible workplaces so that individuals looking for a genuinely flexible place to work can learn more about the companies offering that and the roles available. The Flexa accreditation is only awarded following an anonymous internal employee survey.\r\n",{"label":6,"title":155,"description":156,"image":157,"width":46,"height":46},"UK's Best Workplaces","This reflects how we have created an amazing culture and a great place to work.","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F03\u002FkmEhQIXj-2026_UK_Best-Workplaces_M_RGB.svg",{"label":6,"title":159,"description":160,"image":161,"width":46,"height":46},"UK's Best Workplaces for Wellbeing","This certification recognises organisations that are leading the way in workplace culture and people processes","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F06\u002FTWVPJppv-2026_UK_Wellbeing_RGB.svg",{"acf_fc_layout":163,"reduced":71,"top_overlap":72,"bottom_underlap":72,"disable_observer":-1,"heading":164,"layout":165,"cta_text":166,"style":86,"featured_post":-1,"posts":167},"blogs_module","Our latest news","full-width","Read all articles",[168,182,191],{"title":169,"excerpt":170,"to":171,"postedAt":172,"readingTime":173,"image":174,"authors":175,"category":179},"Impression listed in Prolific North Top 150 Agencies","\u003Cp>Impression has officially been ranked at number 17 in the newly revealed Prolific North Top 150 Agencies ranking for 2026!  Since launching a new northern base of operations in Manchester last year, we’ve been contributing to the region’s flourishing agency sector by supporting brands across the North. This is the first time Impression has been […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-listed-in-prolific-north-top-150-agencies\u002F","2026-10-06T12:51:18",2,"https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F10\u002FProlific-North_2026.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[176],{"name":177,"image":178},"Matthew Ahern","https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F04\u002FMatthew-Ahern_New2.png?auto=compress&fit=crop&fm=jpg&h=150&q=80&w=150&bg=CFE6F9",{"to":180,"name":181},"\u002Fblog\u002Fcategory\u002Four-news\u002F","Our News",{"title":183,"excerpt":184,"to":185,"postedAt":186,"readingTime":64,"image":187,"authors":188,"category":190},"Impression wins Best UK SEO Campaign at the 2026 Global Search Awards","\u003Cp>Showcasing the UK’s best search marketing talent on an international stage is always exciting; bringing home a trophy makes it even better.  We’re thrilled to announce that we took home Best UK SEO Campaign with our client, MOTORS, at this year’s Global Search Awards, celebrating the strategy, hard work, and innovation driving our team. The […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-best-uk-seo-campaign-2026-global-search-awards\u002F","2026-09-28T14:44:19","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F09\u002FGSA-2026-winner.png?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[189],{"name":177,"image":178},{"to":180,"name":181},{"title":192,"excerpt":193,"to":194,"postedAt":195,"readingTime":64,"image":196,"authors":197,"category":199},"Impression listed in The Drum’s Top 100 Indie Agencies for 2026","\u003Cp>We’re thrilled to announce that we’ve officially earned a spot on The Drum’s Top 100 Indie Agencies for 2026! The Drum’s global showcase of independent creative & digital marketing agency talent returned this year with fiercer competition than ever! Agencies were scored across key performance benchmarks, including standout success at The Drum Awards and authentic, […]\u003C\u002Fp>\n","\u002Fblog\u002Fimpression-the-drums-top-100-indie-agencies-2026\u002F","2026-09-25T10:53:53","https:\u002F\u002Fimages.impression.co.uk\u002F2026\u002F09\u002FDRUM_Indie-List_02.jpg?auto=compress%2Cformat&fit=crop&h=640&q=90&w=640",[198],{"name":177,"image":178},{"to":180,"name":181},{"acf_fc_layout":201,"reduced":71,"top_overlap":72,"bottom_underlap":82,"disable_observer":-1,"heading":202,"style":203,"cta_link":204,"cta_text":205,"services":206},"related_services","Learn more about us","blue","\u002Fdigital-marketing\u002F","See all digital marketing services",[207,211],{"title":208,"link":209,"description":210},"Ways of working","\u002Fabout\u002Fways-of-working\u002F","Find out more about how we are building an open, ambitious and aspiring workplace culture.",{"title":212,"link":213,"description":214},"Our Impact","\u002Fabout\u002Four-impact\u002F","Find out more about our impact team and the initiatives they are running.",{"acf_fc_layout":216,"reduced":71,"top_overlap":82,"bottom_underlap":82,"disable_observer":-1,"heading":217,"image":218,"image_width":47,"image_height":47},"newsletter","Sign up to our newsletter to see what we're up to! We'll send you fresh content every two weeks.","https:\u002F\u002Fimages.impression.co.uk\u002F\u002F2021\u002F03\u002FNewsletter-Graphic.svg",[],[221,224,227],{"path":222,"name":223},"\u002F","Home",{"path":225,"name":226},"\u002Fabout\u002F","About Us",{"path":228,"name":21},null,{"title":230,"script":231,"meta":343,"link":383},"Diversity and inclusion | Impression",[232],{"type":233,"key":234,"innerHTML":235},"application\u002Fld+json","yoast-json-ld",{"@context":236,"@graph":237},"https:\u002F\u002Fschema.org",[238,253,256,266,277],{"@type":239,"@id":240,"url":240,"name":230,"isPartOf":241,"primaryImageOfPage":243,"image":245,"thumbnailUrl":246,"datePublished":247,"dateModified":248,"description":249,"breadcrumb":250,"inLanguage":252},"WebPage","https:\u002F\u002Fwww.impressiondigital.com\u002Fabout\u002Fdiversity-and-inclusion\u002F",{"@id":242},"https:\u002F\u002Fwww.impressiondigital.com\u002F#website",{"@id":244},"https:\u002F\u002Fwww.impressiondigital.com\u002Fabout\u002Fdiversity-and-inclusion\u002F#primaryimage",{"@id":244},"https:\u002F\u002Fimages.impression.co.uk\u002F2022\u002F02\u002FIL20210813120504-732aad_3ace2afb41c94a789e0f30b6c38b21cemv2-1-scaled-2640x870-1.jpg?auto=compress%2Cformat&q=90","2022-02-17T13:14:34+00:00","2026-08-24T15:14:43+00:00","We don't want you to fit into our culture, we want you to add to it. 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